Poster and Banner Design for Public Information

 
 
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ENGLISH FOR PUBLIC INFORMATION: CHAPTER 2
 
MODUL 
1 
KB 
2
 
Poster and Banner
 
2
 
One Column
Do you know this picture?
 
 
 
Poster and Banner
 
3
 
A poster is a temporary promotion of an idea, product, or event
put up in a public space for mass consumption.
A poster is a large 
notice
 
or picture that you 
stick
 on
wall
 or 
board
, often in order to 
advertise
 something.
 
One Column
What is Poster?
 
Poster and Banner
 
4
 
Banner is a large piece of silk or other cloth, with a device or
motto, extended on a crosspiece, and borne in a procession,
or suspended in some conspicuous place.
 
What is banner?
 
Poster and Banner
 
5
 
Using a simple statement
There 
are some pictures that can describe the content of the
message of the poster
It made a simple depend on the theme
 
Characteristic of Poster
 
Poster and Banner
 
6
 
There is picture as a symbol or logo of community
It usually made in a flag or cloth
There is a statement as the slogan that shows the event
 
Characteristic of 
Banner
 
Poster and Banner
 
7
 
 
Generic 
Structure 
of 
Poster
 
Header area
Title area
Author's photo and address
Main area
Footer area
Background
Fonts
 
Generic 
Structure 
of 
Banner
 
Logo
Value
 
Proposition
Body Copy
Image
Call to Action (CTA)
Generic Structure
 
Poster and Banner
 
8
 
There are many functions or purposes of poster. It is usually
used:
to alert and engage the viewer
to challenge and call an audience into action.
to promote an event
 
Functions of Poster
 
Poster and Banner
 
9
 
Some banners are used to advertising or naming of college
or universities. Some banners are also used as a media to
promote a product, event, or service. Basically is an
announcement so that everyone can see
 
Functions of 
Banner
 
Poster and Banner
 
10
 
 
Language 
Features 
of 
Poster
 
Short Text Elements
Phrases and Active voice
Serif font for text and san-serif font
for title and Heading (Optional)
 
Language 
Features 
of 
Banner
 
Use Simple Present Tense
Use simple phrases or statement
Language Features
 
Poster and Banner
 
11
 
Look at me
Read me
Ask me
 
A good poster and banner should say
 
 
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Exploring the concepts of posters and banners in public information dissemination. Learn about the characteristics, functions, and generic structures of posters and banners, and how they are used to promote ideas, products, and events to a mass audience.

  • Poster design
  • Banner design
  • Public information
  • Marketing
  • Visual communication

Uploaded on Jul 17, 2024 | 0 Views


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Presentation Transcript


  1. POSTER AND BANNER MODUL 1 KB 2 ENGLISH FOR PUBLIC INFORMATION: CHAPTER 2

  2. Poster and Banner One Column Do you know this picture? 2

  3. Poster and Banner One Column What is Poster? A poster is a temporary promotion of an idea, product, or event put up in a public space for mass consumption. A poster is a large notice or picture that you stick on a wall or board, often in order to advertise something. 3

  4. Poster and Banner What is banner? Banner is a large piece of silk or other cloth, with a device or motto, extended on a crosspiece, and borne in a procession, or suspended in some conspicuous place. 4

  5. Poster and Banner Characteristic of Poster Using a simple statement There are some pictures that can describe the content of the message of the poster It made a simple depend on the theme 5

  6. Poster and Banner Characteristic of Banner There is picture as a symbol or logo of community It usually made in a flag or cloth There is a statement as the slogan that shows the event 6

  7. Poster and Banner Generic Structure Generic Structure of Banner Logo Generic Structure of Poster Header area Value Proposition Title area Body Copy Author's photo and address Image Main area Call to Action (CTA) Footer area Background Fonts 7

  8. Poster and Banner Functions of Poster There are many functions or purposes of poster. It is usually used: to alert and engage the viewer to challenge and call an audience into action. to promote an event 8

  9. Poster and Banner Functions of Banner Some banners are used to advertising or naming of college or universities. Some banners are also used as a media to promote a product, event, or service. Basically is an announcement so that everyone can see 9

  10. Poster and Banner Language Features Language Features of Banner Language Features of Poster Use Simple Present Tense Use simple phrases or statement Short Text Elements Phrases and Active voice Serif font for text and san-serif font for title and Heading (Optional) 10

  11. Poster and Banner A good poster and banner should say Look at me Read me Ask me 11

  12. Thank You

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