Business Events Industry Insights in the UK

The UK Conference and Meeting Survey 2018 reveals key statistics about the conference and meeting industry in the UK. It highlights direct expenditure generated by delegates, the number of events, venue types, and organization trends. This research provides important insights for UK destinations and venues to inform their business strategies and marketing efforts, aiming to grow the country's share of international business events.

• Conference
• Meeting
• UK
• Business Events
• Industry Insights

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1. SCALE AND SCOPE OF THE INDUSTRY

2. https://www.youtube.com/watch?v=zPXLwhLsoK4

3. U.K. CONFERENCE & MEETING SURVEY(UKCAMS) 18.1 billion of direct expenditure generated by conference and meeting (c & m) delegates in 2018 Overall number of c & m in 2018 was lower than in 2016, average size was up Number of c & m in 2018 was 1.29million compared to 1.45million in 2016 Average number over last decade has been 1.31million Business events, including meetings proven to generate $1trillion in direct spend world wide every year Event market overall is worth 42.3bn in 2018, up 8% on 2017

4. 2018 92.8 million delegates accounting for 147.4 million delegate days They generated 18.1 billion of direct expenditure in venues and the wider destination Average duration was 1.6 days, although 2/3 lasted one day or less Conference & training centres 592 events Hotels 445 events Academic venues - 387

5. 40% of events organised by a professional conference organiser or event management agency 12% of venues hosted significant proportion of international conferences 11% or more of their conferences

6. KERRIN MACPHIE- VISIT BRITAIN HEAD OF BUSINESS EVENTS the UK Conference and Meeting Survey 2018 provides UK destinations and venues with important insights into the sector s scale and latest trends, helping to inform their business planning and marketing activity. VisitBritain is committed to working with the sector to grow the UK s share of international business events and this research is a valuable tool in helping achieve this

7. For more information on this research http://www.ukcams.org.uk