Palo Alto Parking Meeting Highlights and Strategies

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The Palo Alto Community Parking Meeting held on Tuesday, April 13, 2021, showcased introductions, background timelines, proactive parking program approaches, vision for parking programs, the Palo Alto Parking Action Plan, and ongoing comprehensive parking strategies in progress. Key elements include data-driven decisions, transparent processes, equitable solutions, and innovative parking technologies to support sustainable and customer-centric parking services.


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  1. Community Parking Meeting Tuesday, April 13, 2021 5:00 PM 1

  2. Introductions Dixon Resources Unlimited Julie Dixon Emily Kwatinetz Allison von Ebers Palo Alto Office of Transportation Nathan Baird Mark Hur 2

  3. Background Timeline 2019: Contract with Duncan Solutions for Permit and Citation Management System 2016: Downtown Parking Management Study Stakeholder Meetings 2017: Downtown Parking Management Study: Draft Recommendations 2021: Old Palo Alto & Southgate Parking Permit Portal Launch 2017: Downtown Parking Management Study: Existing Conditions Analysis 2018: RFP for Permit and Citation Management 2020: Crescent Park No Overnight & College Terrace Parking Permit Portal Launch 2021: Automated License Plate Recognition for Parking Enforcement and Data Collection 3

  4. Parking Program Approach Proactive vs. Reactive Customer service-based approach Data-driven decisions Band-aid solutions are overwhelming to manage Chasing the tail - Restrictions can push the problem elsewhere Identify the core root of issues 4

  5. Parking Program Vision Transparent: Implement strategies incrementally with a transparent process; Equitable solutions tailored to diverse needs. Data-Driven: Collect ongoing data collection to periodically adjust policies and optimize solutions. Customer Service: Make parking easy to find, accessible, safe, and affordable; Leverage technology for customer service tools; Support economic vitality. Sustainable: Pursue financial and environmental sustainability; Strategic and cost-effective investments; Promote alternative modes. 5

  6. Palo Alto Parking Action Plan Public online resource Implementation steps and strategies Proactive community engagement & feedback opportunities Prioritization of next steps Scheduled meetings and milestones, case studies, resources 6

  7. Comprehensive Parking Strategies in Progress Municipal Code Updates ResumeNormal Operations On-street enforcement in commercial areas to resume May 3 Off-street enforcement in garages and lots one month after state and county COVID-19 restrictions rescinded Ongoing Data Collection Automated license plate recognition (LPR) technology Commercial Pilot Options Additional sensors, pay to stay or performance pricing, mobile apps, and/or merchant validation Permit Parking Program Improvements Employee and Residents allocations, locations, policies, virtual permits 7

  8. MRG Report Priorities 27. Establish Parking Availability Standards 28. Establish Approach to Reduce Employee Parking Permits [Sold in RPP Districts] 31. Increase Cost of Employee Parking Permits 29. Provide Automatic Renewal for Employee Parking Permits 30. Change Payment Schedule for Employee Parking Permits 32. Standardize Cost of Employee Parking Permits 33. Change Payment Schedule and Increase Cost of Reduced-Price Parking Permits 34. Remove Inconsistencies Between Districts 35. Review Renewal Dates 8

  9. Parking Magic Wand If you had a magic wand and could change, fix, or improve anything about parking in Palo Alto, what would you do? 9

  10. Additional Opportunities for Feedback Online parking survey April 1 30 Parking Office Hours Monthly resident-focused meetings April 21, 2021 Focus group meetings 10

  11. Questions? Feedback? PaloAlto@DixonResourcesUnlimited.com 11

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