Building Strong Relationships for Effective Outreach in MNsure

Establishing and maintaining relationships is crucial for successful outreach efforts in MNsure. This involves identifying potential partnerships, breaking down barriers, and leveraging external partnerships to extend reach and access resources. By strategically mapping relationships and categorizing them as sustained, ongoing, or peripheral, organizations can envision long-term collaborations. Mapping relationships with organizations serving the uninsured allows for effective mobilization and engagement.

• Relationships
• Outreach
• MNsure
• Partnerships
• Collaboration

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Uploaded on Oct 11, 2024 | 0 Views

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1. Relationship Building in MNsure Outreach

2. Welcome! Today We Will Cover: Why relationships matter Identifying potential partnerships Establishing effective relationships Maintaining relationships 2

3. Icebreaker! Find a partner 2 minutes name & town title & organization favorite part of their job fun fact Introduce them to the group! 3

4. What Barriers do You Face? 4

5. External Partnerships Relationships with organizations and people that can help us take action and break down barriers 5

6. Partnerships Help Us Extend our reach Access resources Play to our strengths Tap into other skills, knowledge, strengths Do more work in less time Help new populations 6

7. How do we Identify a Good Relationship Opportunity? Relationship Mapping: what kind of relationships can you pursue? Be strategic! Sustained Relationship Ongoing Relationship Peripheral Relationship 7

8. The Three Categories Sustained Relationship many similar goals, similar vision with long-term goals, projects regular, ongoing contact Ongoing Relationship some similar goals, vision and some short-term goals, projects regular contact only during shared work Peripheral Relationship Infrequent contact and few to no shared goals, projects 8

9. Mapping Your Relationships Which organizations have access to the likely uninsured? Which organizations could help me overcome the most barriers? With which organizations can I envision having a sustained or ongoing relationship? 9

10. Establishing the Relationship We mobilize peopleto take action with us Making the Ask conversation Identifying and exploring shared self-interest 1. Making the ask 2. Establishing goals and responsibilities 3. 10

11. Asking for the RIGHT Thing Get to know them first! Identify their self-interest Figure out your shared self-interest How do you do that? ASK THEM! 11

12. Lets See It! 12

13. A Making the Ask Conversation is: A 70/30 conversation Done in-person Scheduled in advance Finished on time (30-45 min) 13

14. It is NOT: A sales job Chit-Chat 14

15. Its Your Turn! 15 minutes Take turns leading Follow the steps: Identifying & exploring shared self-interest 1. Making the ask 2. Establishing goals and responsibilities 3. 15

16. Maintaining a Relationship Communication is key! who, how and when Establish clear: goals timeline responsibilities 16

17. Thank You for Coming! 17