COVID-19 Vaccine Communications Reference Guide v4.0

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Comprehensive guide covering COVID-19 vaccine communications, deployment strategies, governance, legal mechanisms, and operational procedures in hospital and community settings. Includes links to official NHS resources for healthcare providers involved in the vaccination program.


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  1. COVID-19 Vaccine Communications Reference Guide v4.0 CONFIDENTIAL NOT FOR PUBLICATION Last updated: 14 December 2020 Contact: Melanie Boast, Head of Pharmacy Communications NHS England and NHS Improvement Vaccine Web pages: https://www.england.nhs.uk/coronavirus/covid-19-vaccination-programme/ FutureNHS COVID-19 Vaccination Programme Workspace and FAQs: https://future.nhs.uk/P_C_N/view?objectID=23714448 NHS England and NHS Improvement 1

  2. Hospital / CCG Pharmacy Content list 1 Date Product Link 20 November COVID-19 vaccination deployment strategy and operational readiness: Letter from Emily Lawson and Sue Harriman to all NHS trusts https://www.england.nhs.uk/coronavirus/publication/covi d-19-vaccination-deployment-strategy-and-operational- readiness/ 4 December COVID-19 vaccination: Governance, handling and preparation of vaccines in Hospital Hubs and Vaccination Centres Letter from Dr Keith Ridge to NHS trust chief pharmacists https://www.england.nhs.uk/coronavirus/publication/covi d-19-vaccination-governance-handling-and-preparation- of-vaccines-in-hospital-hubs-and-vaccination-centres/ 5 December Legal mechanisms for administration of the COVID-19 Vaccine(s) Guidance from the Clinical Workstream of the COVID-19 Vaccination Programme https://www.england.nhs.uk/coronavirus/publication/lega l-mechanisms-for-administration-of-the-covid-19- vaccines/ 5 December Week One: Implementing the Covid Vaccination Programme Letter from Amanda Pritchard and Emily Lawson to CEOs of NHS trusts in the first tranche of hospital hubs https://www.england.nhs.uk/coronavirus/publication/wee k-1-implementing-the-covid-vaccination-programme-4- december-2020/ 6 December Standard operating procedure: COVID-19 vaccine deployment programme hospital hub: care home staff v1.0 The process hospital hub providers and care home providers should follow in identifying priority staff, providing them with information, scheduling, administering and capturing data. https://www.england.nhs.uk/coronavirus/publication/stan dard-operating-procedure-covid-19-vaccine-deployment- programme-hospital-hub-care-home-staff/ 6 December Standard operating procedure: Ordering inventory for COVID-19 vaccinations in NHS hospital hubs https://www.england.nhs.uk/coronavirus/publication/ord ering-inventory-for-covid-19-vaccinations-in-nhs-hospital- hubs/ 2

  3. Hospital / CCG Pharmacy Content list 2 Date Product Link 9 December Standard operating procedure: Management of COVID-19 vaccination clinical incidents and enquiries https://www.england.nhs.uk/coronavirus/publication/stan dard-operating-procedure-management-of-covid-19- vaccination-clinical-incidents-and-enquiries/ 11 December Patient Group Direction https://www.england.nhs.uk/coronavirus/covid-19- vaccination-programme/patient-group-direction/ 3

  4. Primary Care Pharmacy Content list 1 Date Product Link 9 November Preparing for general practice to contribute to a potential COVID-19 vaccination programme Letter from Nikki Kanani, Emily Lawson, Ed Waller Annex A: Reference Guide and FAQs Annex B: General Practice site designation process https://www.england.nhs.uk/coronavirus/covid-19- vaccination-programme/primary-care- guidance/preparing-for-gp-to-contribute-to-a-potential- covid-19-vaccination-programme/ 24 November COVID-19 vaccination programme 2020/21 Outcome of general practice site designation process and next steps Letter from Ed Waller and Nikki Kanani https://www.england.nhs.uk/coronavirus/publication/covi d-19-vaccination-programme-2020-21-outcome-of- general-practice-site-designation-process-and-next-steps/ 27 November Preparing for community pharmacy to contribute to a potential COVID-19 vaccination programme Letter from Keith Ridge, Ed Waller, Emily Lawson Annex A: Reference Guide and FAQs Annex B: Community pharmacy site designation process https://www.england.nhs.uk/coronavirus/covid-19- vaccination-programme/primary-care- guidance/preparing-for-community-pharmacy-to- contribute-to-a-potential-covid-19-vaccination- programme/ 1 December Enhanced Service Specification: COVID-19 vaccination programme 2020/21 Guidance https://www.england.nhs.uk/coronavirus/publication/ess- vaccination-programme/ 1 December COVID-19 vaccination programme 2020/21 next steps Letter from Nikki Kanani and Ed Waller https://www.england.nhs.uk/coronavirus/publication/vac cination-next-steps/ 4 December COVID-19 vaccination programme 2020/21: COVID-19 Enhanced Service Vaccination Collaboration Agreement Template https://www.england.nhs.uk/publication/covid-19- vaccination-programme-2020-21-covid-19-enhanced- service-vaccination-collaboration-agreement/ 4

  5. Primary Care Pharmacy Content list 2 Date Product Link 4 December Wave 1 mobilisation of the Primary Care COVID-19 Vaccination Programme 2020/21 Letter from Dr Nikita Kanani, Ed Waller https://www.england.nhs.uk/coronavirus/publication/wave-1- mobilisation-of-the-primary-care-covid-19-vaccination- programme-2020-21-letter-from-dr-nikita-kanani-ed-waller/ 5 December Legal mechanisms for administration of the COVID-19 Vaccine(s) Guidance from the Clinical Workstream of the COVID-19 Vaccination Programme https://www.england.nhs.uk/coronavirus/publication/legal- mechanisms-for-administration-of-the-covid-19-vaccines/ 7 December PCN sites beginning COVID-19 vaccination next week information to support you to stand up your vaccination service Letter from Nikki Kanani and Ed Waller https://www.england.nhs.uk/coronavirus/publication/pcn-sites- beginning-covid-19-vaccination-next-week-information-to- support-you-to-stand-up-your-vaccination-service/ 8 December COVID-19 vaccination: Governance, handling and preparation of vaccines by GP led local vaccination centres (PCN designated sites) Letter from Dr Keith Ridge to CCG lead pharmacists https://www.england.nhs.uk/coronavirus/publication/governance -handling-and-preparation-of-vaccines-by-gp-led-local- vaccination-centres-pcn-designated-sites/ 9 December Standard operating procedure: Management of COVID-19 vaccination clinical incidents and enquiries https://www.england.nhs.uk/coronavirus/publication/standard- operating-procedure-management-of-covid-19-vaccination- clinical-incidents-and-enquiries/ 10 December Standard operating procedure: COVID-19 local vaccination services deployment in community settings https://www.england.nhs.uk/coronavirus/publication/standard- operating-procedure-covid-19-local-vaccination-services- deployment-in-community-settings/ 11 December PCN sites beginning COVID-19 Vaccination information to support you to stand up your vaccination service from 17 December 2020 Wave 2 Sites Letter - Not on website 5

  6. Primary Care Pharmacy Content list 3 Date Product Link 11 December Patient Group Direction https://www.england.nhs.uk/coronavirus/covid-19- vaccination-programme/patient-group-direction/ 11 December Primary Care Lateral Flow Test SOP Wave 1 Sites Only 11 December PCN sites beginning COVID-19 Vaccination information to support you to stand up your vaccination service from 17 December 2020 Wave 2 Sites Only 6

  7. Specialist Pharmacy Service Content list 1 See: www.sps.nhs.uk Date Product 4 December Pharmacy Institutional Readiness for Management of Pfizer-BioNTech Covid-19 vaccine Guidance for Chief Pharmacists (updated 4th December 2020) 8 December Critical control points in the pathway for handling Pfizer-BioNTech Vaccine 8 December Example policy for Maintaining the Vaccine Cold Chain in Primary Care 10 December Preparation of Pfizer-BioNTech COVID-19 Vaccine Syringes for Administration at end user locations 10 December Transporting Pfizer-BioNTech COVID-19 Vaccine from PCN Designated Sites to end user location 10 December Using the Pfizer-BioNTech COVID-19 Vaccine in patients with porphyria 10 December Contraindications and cautions summary for Pfizer-BioNTech COVID-19 Vaccine 10 December Pfizer-BioNTech COVID-19 Vaccine summary of guidance for Healthcare Professionals 11 December Disposing of damaged, unused or expired Pfizer-BioNTech COVID-19 vaccine at PCN designated sites 11 December Dealing with spillages and breakages of Pfizer-BioNTech COVID-19 vaccine at PCN Designated Sites 11 December Stocktaking and reconciliation of Pfizer-BioNTech COVID-19 Vaccine at PCN designated sites 11 December Preparing the Pfizer-BioNTech COVID-19 Vaccine at PCN designated sites 11 December Receiving and storing the Pfizer-BioNTech COVID-19 Vaccine at PCN designated sites 7

  8. Specialist Pharmacy Service Content list 2 See: www.sps.nhs.uk Date Product 11 December Ordering Pfizer-BioNTech COVID-19 Vaccine by PCN Designated Sites 11 December Facilitating Pharmaceutical support to PCN Designated Sites for COVID-19 vaccinations 11 December Interactions information for Pfizer-BioNTech COVID-19 Vaccine 8

  9. MHRA Content list 1 See: https://www.gov.uk/government/collections/mhra-guidance-on-coronavirus-covid- 19#vaccines-and-vaccine-safety Date Product 23 November Advice for developers of COVID-19 vaccines 27 November Oxford/AstraZeneca COVID-19 vaccine: MHRA statement confirming letter received 2 December UK medicines regulator gives approval for first UK COVID-19 vaccine 2 December Information for Healthcare Professionals on Pfizer/BioNTech COVID-19 vaccine 2 December Information for UK recipients on Pfizer/BioNTech COVID-19 vaccine 2 December Conditions of Authorisation for Pfizer/BioNTech COVID-19 vaccine 8 December Government's Vaccines Taskforce has worked "decisively" and at "great pace" to improve UK's pandemic preparedness Vaccine Taskforce report 8 December June Raine: How we backed a COVID-19 vaccine before rest of the West 10 December https://www.gov.uk/government/news/confirmation-of-guidance-to-vaccination-centres-on-managing-allergic-reactions- following-covid-19-vaccination-with-the-pfizer-biontech-vaccine 9

  10. Other key resources for pharmacy professionals Public Health England: COVID-19 vaccination programme resources and documents Includes: - Guidance for healthcare practitioners - Green Book chapter 14a - Training resources - Consent forms and letters - Leaflets and posters for staff and patient, including care homes - JCVI priority groups list Health Education England: E-learning for healthcare: COVID-19 vaccination e-learning programme CQC: https://www.cqc.org.uk/guidance-providers/regulations-enforcement/regulation-12-safe-care-treatment GPhC: COVID-19 vaccination programme: key information https://www.pharmacyregulation.org/news/covid-19-vaccination-programme-key-information 10

  11. Patient-facing health and social care resources Public Health England: COVID-19 vaccine campaign resources : downloadable digital and social media public-facing campaign assets, including animations, posters, email signatures etc Healthpublications.gov.uk: I have had my COVID-19 vaccination stickers : Vaccination stickers for GP surgeries, hospitals and pharmacies. COVID-19 vaccination record card 2 doses : Pack of 50 vaccination record cards. Why do I have to wait for my COVID-19 vaccine leaflet? : Information about COVID-19 vaccination supplies. COVID-19 vaccination guide for adults leaflet : This leaflet is for older adults and explains about the COVID-19 vaccination, who is eligible and who needs to have the vaccine to protect them from Coronavirus. NHS.UK Coronavirus vaccine: Information for the public 11

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