Campaign Beta Media Plan: Outreach and Communications Strategy
Develop an outreach and communication strategy for Campaign Beta targeting various audiences through mediums like email, website, social media, advertising, and more. Tasks assigned, deadlines set, and a detailed plan to achieve campaign goals.
7 views • 5 slides
Navigating Traditional Media: Tips for Successful Campaigns
Charlotte Mortlock, a former TV journalist, shares valuable insights on navigating traditional media during a campaign. Learn about common misconceptions, different types of media, tips for TV and radio interviews, and strategies to effectively interact with journalists to maximize coverage for your
3 views • 18 slides
Social Media Management Services | WebMaxy
Are you not getting the results you want from your social media efforts? Social media is a \"pay-to-play\" ecosystem that demands all of your resources now as much as ever: A well-organized strategy\n\nTo maximize your online presence, Webmaxy Social Media Management Tool weaves social media managem
1 views • 8 slides
Protecting Pregnant Women and Babies: Winter Vaccination Campaign 2023
As part of the HSE's Autumn-Winter Vaccinations campaign, the NIO has designed a partner pack promoting flu, COVID-19, and whooping cough vaccines for pregnant women. The campaign emphasizes the importance of getting vaccinated during pregnancy to safeguard both the mother and baby from serious illn
1 views • 10 slides
Understanding Mass Media and Communication for the Academic Year 2020/2021
This content delves into the science of media, communication, and mass communication for the academic year 2020/2021. It explores the role of mass media in public communication, the characteristics of mass media, and the various types of mass media such as books, print media, films, radio, televisio
8 views • 11 slides
Addressing Healthcare Challenges in Rural America through the RRSS Campaign
The RRSS Campaign aims to tackle healthcare challenges affecting rural seniors, funded by the Patient-Centered Outcomes Research Institute. With a focus on rural healthcare crisis, the initiative led by the National Grange Convention emphasizes the importance of supporting seniors in their homes. Hi
0 views • 27 slides
Campaign Guide: Hear Well at Work - Targeting Professionals for Better Hearing
The "Hear Well at Work" campaign targets professionals aiming to improve hearing in work and social environments. By utilizing Phonak Roger technology, clients can actively engage in meetings, reduce listening fatigue, and focus on work rather than hearing. The campaign aims to create awareness of t
0 views • 10 slides
Your Europe Social Media Promotion Guidelines - March 2021
Social media promotion guidelines for the Your Europe campaign focus on engaging stakeholders to utilize social media effectively in reaching diverse EU audiences. Targeting various age groups and professionals, the guidelines provide insights on creating engaging posts tailored to specific segments
0 views • 20 slides
New Media in India: From Fad to Fundamental
Exploring the significance of new media in India, this presentation by Dr. Sunetra Sen Narayan and Dr. Shalini Narayanan delves into the evolution and impact of new media on the global stage. With insightful data and analyses, the session addresses key issues and lessons for India and beyond, drawin
0 views • 34 slides
Understanding the Influence of Media on Body Image Perception
The media plays a significant role in shaping perceptions of body image, influencing how individuals view themselves and others. This article explores the impact of media portrayal on body image perceptions in both men and women, discussing the positive and negative influences of media representatio
3 views • 9 slides
Understanding Media Ecology: Impact of Communication Technology
Media ecology is a theoretical concept analyzing the influence of media and communication technology on human culture. Neil Postman, a prominent figure in the field, delves into how communication media affect human perception, understanding, and values. This study views media as environments shaping
4 views • 23 slides
Overview of Media Studies Disciplines and Historical Development
Media studies is a multidisciplinary field that explores the content, history, and effects of various media, with roots in the relationship between media and culture. Originating in the 1920s, media studies draws on traditions from social sciences and humanities, incorporating theories from discipli
5 views • 18 slides
Insights into Love The Journey Campaign - Toolkit 1 Execution Plan
The Love The Journey campaign Toolkit 1 provides insights into forthcoming global activity, aiding in planning additional regional campaigns. The toolkit consists of various assets, including execution, localization, and reporting plans, along with insights packs and client request templates. Recent
2 views • 13 slides
Winter Campaign 2019 Membership Growth Overview
The Winter Campaign 2019 Membership Growth at YMCA of Metropolitan Milwaukee saw positive trends and key drivers contributing to revenue and unit growth. The campaign focused on Better Together initiatives, Financial Assistance, Cause Driven Tours, and Lead Generation strategies. Membership marketin
1 views • 8 slides
Cybersecurity Awareness: Stop.Think.Connect
President Obama initiated the Stop.Think.Connect campaign in 2009 to raise awareness about cybersecurity risks. The campaign emphasizes safe online practices and promotes shared responsibility for Internet safety in homes, workplaces, and communities. It highlights the dangers of sharing personal in
0 views • 13 slides
Media Studies Course Overview at Ramsey Grammar School
Learners at Ramsey Grammar School in Year 9 can expect a comprehensive Media Studies course covering various media forms such as advertising, video games, newspapers, magazines, music videos, radio, websites, and social media. The course is assessed through exams and coursework, focusing on explorin
0 views • 9 slides
Dream11 x MCUBE Campaign: Driving Engagement through Creative Digital Content
Dream11 collaborated with MCUBE to create a highly engaging digital content campaign during IPL 2020. The campaign focused on integrating the brand seamlessly into the online cricket frenzy, utilizing micro-videos, social media strategies, and brand integration techniques to convert social media use
0 views • 14 slides
Lithium Battery Fire Safety Awareness Campaign by LFB
Aimed at raising awareness about the increasing risks of lithium battery fires, the London Fire Brigade (LFB) has initiated the #chargesafe campaign. Highlighting the dangers associated with e-bike and e-scooter fires, the campaign emphasizes key messages such as proper storage and charging practice
0 views • 13 slides
Stroke Association Campaign: Driving Change for Stroke Awareness
The Stroke Association's campaign aimed to raise awareness and lobby the government for a new stroke strategy. Through strategic communication efforts, including petitions, media engagement, and famous landmarks turning purple, the campaign successfully reached key audiences, gained petition signatu
0 views • 5 slides
Media Campaign Planning for Ohio's Strategic Prevention Framework
Ohio's Department of Mental Health & Addiction Services, in collaboration with the Coalition For a Drug-Free Greater Cincinnati, presents a webinar series on planning and developing a media campaign for strategic prevention. Learn about setting communication objectives, creating budgets, selecting m
0 views • 10 slides
Implementing Your Budget & Message for Effective Media Partnership
This presentation delves into the crucial aspects of implementing a budget and crafting a message for effective collaboration with media partners. Learn how to strategize your spending across different outlets, work with media sales representatives to maximize audience reach, and identify the best t
0 views • 13 slides
Understanding Campaign Financing Act and Proposed Amendments in Kenya
The costs of campaigning for elective office in Kenya have escalated, driven by the need to win at all costs and the influx of dirty money. The Campaign Financing Act, 2013 aims to regulate campaign finances, ensure transparency, and limit the influence of money in politics. The Act seeks to create
0 views • 14 slides
UNDP Don't Choose Extinction Campaign Playbook & Assets for Social Channels
UNDP has launched the Don't Choose Extinction campaign with a comprehensive playbook and content calendar to support the initiative across social channels. The campaign includes assets, delivery schedules, platform guides, and regional alignment strategies, aiming to deliver a unified message to com
0 views • 19 slides
HSE COVID Bubbles Campaign Information Pack
The HSE COVID Bubbles campaign aims to visually remind people of the importance of following public health actions to prevent the spread of COVID-19. By creating a shared sense of purpose and promoting preventative behaviors as social norms, the campaign encourages everyone to take protective measur
0 views • 6 slides
Media Relations Workshop Insights
Explore the importance of media training, the evolving media landscape, why working with the media is crucial, the role of media relations, strategies for media exposure, handling reporter interactions, and more. Learn how to navigate the media landscape effectively and enhance your organization's r
0 views • 17 slides
Scrap Tire Generator Education and Outreach Campaign Progress Report
Update on the education and outreach campaign for scrap tire generators, detailing initiatives such as the Scrap Tire Summit, development of toolkits, and regional improvements in scrap tire management infrastructure. The campaign aims to engage stakeholders, enhance compliance with scrap tire laws,
0 views • 30 slides
Developing a Social Media Campaign to Address Mental Health Stigma in Ghana
This project aims to create a social media campaign targeting young adults in Ghana to address high rates of mental health issues, especially depression and suicidal thoughts. The campaign will focus on destigmatizing mental health, providing resources, and promoting open conversations. It addresses
0 views • 19 slides
Advocacy Campaign Highlights and Impact Summary
The strategic communications campaign aimed to raise awareness about Pharmacy Benefit Managers (PBMs) by utilizing digital ads with patient-centric language, targeting influencers and policymakers across various states. Initiatives included state activations, opposition to specific bills in Georgia,
0 views • 10 slides
Engaging Campaign for UW Enrollment Goals: Breaking Through 2017-2022
A comprehensive branding, public relations, and marketing campaign has been developed to help meet UW's enrollment goals by engaging and converting future UW students. The campaign effectively communicates UW's opportunities to prospective students, regional partners, and national and global markets
0 views • 21 slides
Influenza Vaccination Campaign 2016: Aim, Objectives, and Implementation
The Influenza Vaccination Campaign in 2016 aimed to mitigate the effects of influenza by reducing morbidity and mortality, limiting virus transmission, and easing the burden on the healthcare system. The campaign was managed by a National Coordination Steering Committee, with focus on priority group
0 views • 13 slides
Comprehensive Guide on Creating a Winning Campaign Plan
Discover the essential elements of a campaign plan, from budgeting and fundraising to direct voter contact and communications. Learn the significance of setting specific goals, strategies, and timelines to manage campaign priorities effectively and allocate limited resources wisely. Gain insights on
0 views • 13 slides
Effective Campaign Planning for Advertising Success
Planning a successful advertising campaign involves defining a common theme, setting objectives, conducting thorough research, selecting the right media mix, designing messages, obtaining client approval, executing the campaign, and gathering feedback. The DAGMAR model emphasizes the importance of s
0 views • 19 slides
Tampa Bay Summer Campaign Marketing Analysis
The Tampa Bay Summer Campaign achieved a marketing efficiency of 33.7%, reaching 1.3 million households with a low cost per aware household. The campaign resulted in $15.7 million in incremental travel spending and 25.9k incremental trips, with a gross ROI of $96. Visitation to Tampa Bay increased p
0 views • 8 slides
Media Liaison Strategies in Sekhukhune District Municipality
Sekhukhune District Municipality employs various media liaison strategies such as the Sekhukhune Press Club, Facebook pages, press statements, and quarterly networking sessions to engage with local media effectively. They work closely with media partners including print and electronic media outlets,
0 views • 15 slides
Join the 5th of May Campaign to Save Lives!
Every year on the 5th of May, the SAVE LIVES: Clean Your Hands campaign raises awareness about the importance of hand hygiene in preventing healthcare-associated infections. Join the global movement by creating your own campaign posters, sharing them on social media, and pledging your support to hel
1 views • 11 slides
Establishment and Implementation of Campaign Finance Legal Framework
Biennial Conference of the Commonwealth Electoral Network 2016 in Port of Spain, Trinidad discussed the importance of regulating campaign finance to prevent negative influences on elections. The key issues, opportunities, challenges, and implementation strategies were highlighted to create an effect
0 views • 7 slides
Enhancing Media Integrity in South East Europe
South East European Media Observatory focuses on media ownership transparency, concentration, and integrity in the region. Through research, reports, and grants, it aims to promote media freedom, pluralism, and ethical journalism. The Observatory identifies risks to media integrity across various ar
0 views • 26 slides
Understanding Human Interaction with Media - The Media Equation by Reeves and Nass
Research from "The Media Equation" by Reeves and Nass explores how humans interact with media, treating it as if it were real life. The hypothesis posits that humans respond to media just as they do to real-world interactions. Examples illustrate how individuals engage with various forms of media, e
0 views • 15 slides
Air North Texas Campaign Overview
Air North Texas is a public awareness campaign in North Central Texas promoting clean air choices and lifestyle changes. It aims to improve air quality, impact health, and the environment. The campaign includes elements like a website, social media, events, and partner support to create a consistent
0 views • 12 slides
Active Ageing Campaign in Public Areas - Promoting Health and Well-being
The campaign "Ich bewege mich, mir geht es gut" aims to promote active ageing by encouraging physical activity in public areas. Initiated by LZG Landeszentrale für Gesundheitsförderung and supported by the Rheinhessischer Turnerbund, the campaign focuses on engaging elderly individuals in various
0 views • 20 slides