New Membership Marketing Webinar Recordings and Resources
Explore the latest webinar recordings and resources for membership marketing in Scouting, featuring insights from industry experts James Rhodes, Ashley Steigerwald, and Michael Ramsey. Discover new strategies for recruiting and engaging members, along with helpful tools such as the Welcome Back Kit and Update Your Pin Email promotions. Access the Marketing Hub and Brand Center for all your scouting marketing needs. Stay updated with the latest tips and techniques for successful membership growth in 2021.
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Presentation Transcript
JULY 29, 2021 8 P M E / 7 P M C
Find all the webinar Find all the webinar recordings here! recordings here! https://scoutingwire.org/marketing https://scoutingwire.org/marketing- -and hub/marketing hub/marketing- -webinars/ and- -membership membership- - webinars/ ADD A FOOTER 2
The Panel James Rhodes -Dreyer Scout Executive, Golden Empire Council Ashley Steigerwald Communications Chair, National Scouts BSA Committee Michael Ramsey Director of Marketing & Brand
New for 2021
New Membership Marketing Landing Page Scouting.org/recruitment
Welcome Welcome Back Kit Back Kit Copy and graphics for local leaders to use to invite families back to the pack! Including: Suggested email copy Suggested text copy Social graphics and Social photo frames Suggested social copy
Update Your Pin Email Created copy and graphics to promote the updating of BeAScout.org unit pin info with the bonus of a promo offer from Scout Shop of 30% off. Included: Suggested email copy Suggested text copy Social graphics and Social photo frames Suggested social copy
James Rhodes -Dreyer Scout Executive, Golden Empire Council
Ashley Steigerwald Communications Chair, National Scouts BSA Committee
The BSA is hosting membership and marketing webinars throughout the summer. You can find a listing, recordings of past webinars and link to register for future events at Scouting.org/recruitment 15
Find all of the webinar Find all of the webinar recordings here! recordings here! https://scoutingwire.org/marketing https://scoutingwire.org/marketing- -and hub/marketing hub/marketing- -webinars/ and- -membership membership- - webinars/ ADD A FOOTER 17
