
Understanding Your Spending Behavior and Life Values
Explore the reasons behind our spending habits and delve into the four essential life values - inner, physical, social, and financial. Uncover how these values shape our financial decisions and behavior.
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Presentation Transcript
Why You Spend the Way You Do Katie Sauer Financial Education Program Director Employee Services Spring 2014 Expos Financial Education | Employee Services KMS
Examining Our Spending What are the underlying reasons for why we spend the way we do? unconscious habit conscious habit satisfy unconscious needs values-driven
The Four LifeValues Inner psychological and spiritual Physical health and environment Social family, friends, and communities of interest Financial sufficiency, sustainability, appropriateness Vitt, Lois. (2009) Values-Centered Financial Education: Understanding Cultural Influences on Learners Financial Behaviors. Institute for Socio-Financial Studies. Available online at http://www.smartaboutmoney.org/Tools-Resources/LifeValues- Quiz/Lifevalues-for-financial-educators.aspx Accessed 12/16/2013.
Inner LifeValues Include our identity and social identity desire to worship (or not) as we please need for safety and security Constitute our desire for freedom and independence control over our life, goals, and priorities Shape our sense of purpose and meaning principles by which we live
Physical LifeValues Pertain to the tangible aspects of life amount of space we need degree to which satisfied and fulfilled by aesthetic stimulation and material possessions actual health of our bodies and measures we take to secure that health desire for beauty and comfort
Social LifeValues Values of belonging and relatedness family (spouse, kids, parents, extended family) friends neighbors, coworkers community peer groups, organizational groups
Financial LifeValues These are your subjective values about finances, unrelated to how much money you actually have. Reflect what we think or believe about our money and financial affairs how we value money and what it can do for us They may or may not be related to what you actually know about money or finance.
How did you score? Internal: 11 Social: 1 Physical: 5 Financial: 3
Interpreting Your LifeValues Quiz Score The main point is to see which decision factors are driving our financial choices. A score above 9: A score below 4: Fairly even: dominant decision driver less important decision driver domains are balanced It s not better or worse to be balanced or high/low!
High I Score Low I Score Clear sense of self May be a little out of touch with your need for personal expression Invest in self-expression, seek own sense of purpose, want an environment that reflects who you really are Plans for the future might not be fully developed Do whatever you can to achieve your goals and make your dreams come true Spend money on other people or to achieve a particular lifestyle More concerned with own future and less regard for others needs or demands Might unwittingly be depriving yourself
High S Score Low S Score Look after the needs of others more than your own May be a loner and tend to make decisions in your own self interest Seek to work and play with people you care about Personal goals tend to be more important than family or community goals Favorite goals involve family and/or your community Decisions are made with loved ones in mind
High P Score Low P Score Want income in order to achieve a certain lifestyle or standard of living Materials and consumables have little interest for you More focused on people or job satisfaction than keeping up with the Joneses Value prosperity in order to enjoy material goods and comfort Spend for others or for safety or self-expression Want to enjoy your home and surroundings Modest plans for the future Plan for a comfortable future
High F Score Low F Score Like your job just for the financial aspects Budgeting is annoying Job satisfaction drives your work Like to get a good value for your money Automatic systems work well for you Planner for both the long run and short run Spending is aimed at relationships or lifestyle Enjoy hands on financial decisions Impulse buying Value accuracy, organization, and discipline Don t enjoy money topics
Using Your LifeValues to Make Decisions For each financial decision, ask yourself questions like: Will it make me feel more secure or in control? (Inner) Will it increase enjoyment of my surroundings or is it good for my health? (Physical) Will it connect me with others? (Social) Will it be appropriate, given my resources? (Financial)
The goal is to purposefully navigate your way through the spending decisions you face every day.
The quiz and additional resources are available for free online: http://www.smartaboutmoney.org/ Tools-Resources/LifeValues-Quiz.aspx
Lets Connect katherine.sauer@cu.edu Katherine Sauer, Ph.D. 303.735.6820