Understanding Net Neutrality in a Digital Economy: A Comprehensive Analysis
Explore the concept of net neutrality in the digital economy through an in-depth analysis of how ISPs discriminate, the Jamaican example, arguments for and against, and key issues surrounding online equality and regulation.
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Presentation Transcript
Net Neutrality in a Digital Economy Verlis Morris Competition Analyst Fair Trading Commission (Jamaica)
Do all consumers want equality all the time? 2
Outline Definition How ISPs Discriminate Jamaican Example The Issue Arguments For and Against Anti-trust s View Conclusion 3
Definition Net Neutrality (NN) The obligation of ISPs providers to Treat all content on their network equally Not discriminate among content providers Blocking/ Favoring 4
How ISPs Discriminate Blocking Occurs when ISPs discard data traffic from a particular source ISPs are able to block a content provider while supporting a competitor Jamaica e.g. ISPs allegedly blocked VoIP (Viper) which rivaled own voice services 5
How ISPs Discriminate Throttling Occurs when ISPs intentionally slow data transmission base on source or type of data ISPs are able to slow content from certain content providers relative to rivals E.g. Netflix claimed in 2014 that Comcast was slowing its video streaming/customers experience buffering 6
How ISPs Discriminate Paid Prioritization content owner pays ISPs to prioritize its content when network is congested ISPs prioritize its own content E.g. In 2014, Netflix had paid prioritization with Comcast 7
Jamaican Example ISPs provides services to online advertising agency ISPs owns online newspaper ISPs blocks ads on its newspaper platform generated from online advertisers Market for online advertising affected 8
The Issue Should the outcome of the market for Internet services be dictated by: Net neutrality regulations? Market forces? Should online discrimination be a per se violation? 9
Arguments For Against No evidence of ISPs excluding rival content ISPs favour their own content content owners who pay for fast lanes Antitrust protects the competitive process Consumers choice adversely affected Antitrust protects non-economic goals to the extent that they are valued by consumers Net neutrality protects free speech & democratic participation 10
Antitrusts View Discrimination Anti-competitive Benign Pro-competitive Consumer demand drives market forces Market forces Punish ISPs that throttle/exclude desired content Reward ISPs that prioritise desired content 11
Antitrusts View Net neutrality Condemns without analyzing facts Block ISPs conducts that are benign/pro- competitive Inefficient allocation of scarce resources 12
Conclusion Consumers reaction to ISPs strategies underestimated Antitrust involvement forbid ISPs to foreclose rival content The market + competition agency best outcome 13