The Fresh Connection: Round 2 Business Simulation

The Fresh Connection: Round 2 Business Simulation
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A comprehensive exploration of cross-functional business dynamics in a simulated environment. Dive into topics like shelf life management, ROI analysis, supply chain optimization, product strategies, performance metrics, and strategic business planning. Engage with practical challenges, make decisions, and reflect on outcomes to enhance your strategic thinking skills.

  • Business Simulation
  • Cross-Functional
  • Strategy
  • Supply Chain
  • Performance Metrics

Uploaded on Feb 22, 2025 | 0 Views


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  1. The Fresh Connection: Round 2 A learning experience built around a cross functional business simulation.

  2. Questions on Shelf Life? Shelf life after packaging is 20 weeks For example, if the shelf life agreement to customer is 75%, then the internal shelf life becomes 25%. In other words, the customer is promised a remaining shelf life of 15 weeks at the moment of delivery. Thus, any inventory older than 5 weeks may not be shipped and needs to be scraped. Internal portion Customer portion

  3. Questions on ROI? Costs Operational costs Improvement projects ROI Revenue Price and volume Customer satisfaction Portfolio Investments Working capital Equipment & buildings

  4. Questions on Supply Chain? VP Supply Chain Components Finished Product Supply Production Distribution VP Purchasing VP Operations VP Sales

  5. Questions on Products? Two packaging types 1L carton 0.3L PET bottle Three flavors Orange Orange C-Power Orange/Mango Shelf life of finished products is 20 weeks 5

  6. Questions on Scores? Role Performance Measure Sales Net revenue Operations Operational costs Supply Chain Inventory turns Purchasing Component cost

  7. Define Your Business Strategy Market Focus Cost Differentiation Leadership

  8. Logging In The Fresh Connection Login: Password: Let s do better!

  9. TFC Round 2

  10. Report to Board of Directors 1. Results 2. What Worked 3. What Didn t 4. Improvement Plans

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