Provide Access to Fresh Food: Eat Fresh Maryland Initiative

 
Allison Milchling, Eat Fresh Maryland Coordinator
Maryland Farmers Market Conference
February 28, 2013
 
About:
 
 
Eat Fresh Maryland was
established in 2010 and is a
partnership of nearly 30
farmers markets, non-profits,
and government agencies.
We are the first statewide
effort to expand federal
nutrition benefits redemption
at farmers markets.
 
 
 
Partners:
 
 
Farmers markets in 8 counties
10 Baltimore City farmers
markets including Waverly
 
and JFX
Maryland Hunger Solutions
University of Maryland
Extension
Maryland Department
 
of Agriculture
Future Harvest
SMADC
 
 
Goals:
 
 
Expand food access for low-income
Maryland residents
Increase revenue for local farmers
Foster development
   of best practices and
   amongst farmers
   market managers
 
Benefits:
 
 
Better access an additional revenue stream
for a broader customer base
Share best practices developed by markets
throughout the state
Collect data to leverage funding
opportunities for a broader network
Utilize a branded and recognizable network
identity
Stay up to date by joining our Google
Group listserv
 
EBT Sales Comparison
 
For June - October:
2011 Total = $31,800
2012 Total = $59,409
 
87% increase
 
For June - October
2011 Total = $4,850
2012 Total = $30,612
 
531% increase
 
WIC FVC Sales Comparison
 
Materials:
 
 
How we help:
 
 
Provide banners, materials, and resources
for your market, vendors, and shoppers
Host free regional and statewide
workshops
Help facilitate
 
partnerships with local
 
WIC/DHR/DHS offices
Provide assistance in
accepting SNAP/EBT
 
 
 
To find out more:
Allison Milchling
Eat Fresh Maryland Network Coordinator
amilchling@gmail.com
410-984-7717
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The Eat Fresh Maryland initiative, established in 2010, is a partnership focused on expanding federal nutrition benefits redemption at farmers markets in Maryland. With nearly 30 partners, the initiative aims to increase food access for low-income residents, boost revenue for local farmers, and promote best practices among market managers. Through initiatives like EBT and WIC FVC sales comparisons, Eat Fresh Maryland has seen significant growth in revenue and customer base. Partnerships with farmers markets, non-profits, and government agencies, along with workshops and resource assistance, contribute to achieving these goals.

  • Fresh food access
  • Maryland farmers markets
  • Nutrition benefits
  • Local farmers
  • Market development

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  1. Allison Milchling, Eat Fresh Maryland Coordinator Maryland Farmers Market Conference February 28, 2013

  2. About: Eat Fresh Maryland was established in 2010 and is a partnership of nearly 30 farmers markets, non-profits, and government agencies. We are the first statewide effort to expand federal nutrition benefits redemption at farmers markets.

  3. Partners: Farmers markets in 8 counties 10 Baltimore City farmers markets including Waverly and JFX Maryland Hunger Solutions University of Maryland Extension Maryland Department of Agriculture Future Harvest SMADC

  4. Goals: Expand food access for low-income Maryland residents Increase revenue for local farmers Foster development of best practices and amongst farmers market managers

  5. Benefits: Better access an additional revenue stream for a broader customer base Share best practices developed by markets throughout the state Collect data to leverage funding opportunities for a broader network Utilize a branded and recognizable network identity Stay up to date by joining our Google Group listserv

  6. EBT Sales Comparison $18,000 For June - October: 2011 Total = $31,800 2012 Total = $59,409 $16,000 $14,000 $12,000 $10,000 2011 2012 $8,000 87% increase $6,000 $4,000 $2,000 $0 June July August September October

  7. WIC FVC Sales Comparison $10,000 For June - October 2011 Total = $4,850 2012 Total = $30,612 $9,000 $8,000 $7,000 $6,000 2011 $5,000 2012 531% increase $4,000 $3,000 $2,000 $1,000 $0 June July August September October

  8. Materials:

  9. How we help: Provide banners, materials, and resources for your market, vendors, and shoppers Host free regional and statewide workshops Help facilitate partnerships with local WIC/DHR/DHS offices Provide assistance in accepting SNAP/EBT

  10. To find out more: Allison Milchling Eat Fresh Maryland Network Coordinator amilchling@gmail.com 410-984-7717

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