Provide Access to Fresh Food: Eat Fresh Maryland Initiative

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The Eat Fresh Maryland initiative, established in 2010, is a partnership focused on expanding federal nutrition benefits redemption at farmers markets in Maryland. With nearly 30 partners, the initiative aims to increase food access for low-income residents, boost revenue for local farmers, and promote best practices among market managers. Through initiatives like EBT and WIC FVC sales comparisons, Eat Fresh Maryland has seen significant growth in revenue and customer base. Partnerships with farmers markets, non-profits, and government agencies, along with workshops and resource assistance, contribute to achieving these goals.


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  1. Allison Milchling, Eat Fresh Maryland Coordinator Maryland Farmers Market Conference February 28, 2013

  2. About: Eat Fresh Maryland was established in 2010 and is a partnership of nearly 30 farmers markets, non-profits, and government agencies. We are the first statewide effort to expand federal nutrition benefits redemption at farmers markets.

  3. Partners: Farmers markets in 8 counties 10 Baltimore City farmers markets including Waverly and JFX Maryland Hunger Solutions University of Maryland Extension Maryland Department of Agriculture Future Harvest SMADC

  4. Goals: Expand food access for low-income Maryland residents Increase revenue for local farmers Foster development of best practices and amongst farmers market managers

  5. Benefits: Better access an additional revenue stream for a broader customer base Share best practices developed by markets throughout the state Collect data to leverage funding opportunities for a broader network Utilize a branded and recognizable network identity Stay up to date by joining our Google Group listserv

  6. EBT Sales Comparison $18,000 For June - October: 2011 Total = $31,800 2012 Total = $59,409 $16,000 $14,000 $12,000 $10,000 2011 2012 $8,000 87% increase $6,000 $4,000 $2,000 $0 June July August September October

  7. WIC FVC Sales Comparison $10,000 For June - October 2011 Total = $4,850 2012 Total = $30,612 $9,000 $8,000 $7,000 $6,000 2011 $5,000 2012 531% increase $4,000 $3,000 $2,000 $1,000 $0 June July August September October

  8. Materials:

  9. How we help: Provide banners, materials, and resources for your market, vendors, and shoppers Host free regional and statewide workshops Help facilitate partnerships with local WIC/DHR/DHS offices Provide assistance in accepting SNAP/EBT

  10. To find out more: Allison Milchling Eat Fresh Maryland Network Coordinator amilchling@gmail.com 410-984-7717

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