The constant student websites worth bookmarking

Welcome To Bulk SMS Master Title:The constant student: websites worth bookmarking Think back to this time last year, or this time 5 years ago. How much has changed within the marketing landscape? launched in 2016 and has not slowed down. New developments in artificial intelligence are changing the way marketers do their jobs. To keep up, you need to be a constant student. Start by bookmarking or subscribing to these marketing websites, and dedicating a little time each day to exploring and learning. 14 marketing websites worth bookmarking From all-rounders to specialist sites, this list covers all the best websites for marketing professionals to bookmark, reference, and subscribe to. 1. Neil Patel Blog Neil Patel is a name most, if not, all marketers are familiar with. His blog is a great source of information on driving website traffic, search engine optimization, and pay-per-click advertising strategies. Most of the information is beginner-friendly,

making the site a great go-to for new Bulk SMS Service marketers or anyone looking to upskill in a specific area. Go-to for: 101 and crash course style explainers and information, especially related to SEO, website traffic, and PPC campaigns 2. The Pulse This is our own home-grown marketing automation resource. We aim to answer real-world marketing questions, share insights that can help you improve your marketing automation, explore artificial intelligence and machine learning predictions, and show you how you can grow your business intelligently. Go-to for: Inspiration for your next marketing strategy and in-depth answers to questions 3. ManTech Artech lives at the intersection of marketing and technology, offering content and educational experiences that help you navigate the evolving ManTech landscape. The site has a wide range of contributors including CMOs and CEOs who share their on-the-ground knowledge and advice. It's brimming with information and inspiration for the modern marketer. Go-to for: The latest ManTech news and views, plus advice from leaders in the industry 4. MarketingProfs

MarketingProfs is a marketer must-read. They offer real-world education for modern B2B marketers with quality articles, podcasts, in-depth marketing guides, and video tutorials. If you join MarketingProfs Pro, you will even have access to practical and hands-on instruction on topics like search engine marketing and marketing measurement. Go-to for: Deep learning for hands-on marketers at every career stage. MarketingProfs Website 5. Content Marketing Institute The Content Marketing Institute is a massive marketing resource, complete with online training, e-books, original research, white papers, how-to tutorials, and blog posts on successful marketing. This site caters to both those starting out in content marketing to those who have been working within the industry for decades. Go-to for: Content marketing know-how Marketing Institute Website 6. Growth Hackers Growth Hackers is a smart community for marketers. The best part about Growth Hackers is that members of the community share marketing campaigns, activations, and tests that worked for them, making it a great way to get ideas or workshop solutions. Go-to for: Growth hacking and experimentation inspiration 7. Marketing Sherpa MarketingSherpa has a huge collection of case studies and real-world examples, as well as blueprints, templates, and tools for marketers. It can also be a source of career inspiration and advice with the 'How I Made It' podcast series sharing the interesting paths of big-name marketers. Go-to for: Case studies, tools, and career advice. 8. Marketing Week Marketing Week covers the latest campaigns and research coming out of the marketing and advertising space, as well as opinion pieces from big names in the industry. Go-to for: Watercooler conversation and staying up-to-date. Marketing Week Website 9. Marketing Brew

Marketing Brew is powered by Morning Brew, a media company based in New York City who prides itself on serving up the latest news from Wall St. to Silicon Valley. Marketing Brew are known for their newsletter which covers all the need-to-know news in the industry. Go-to for: The latest news, summarised and delivered right to your inbox Marketing Brew Website 10. Demand Curve Demand Curve is a pivotal platform to add to your professional readings. Each week, hundreds of growth leaders are asked what growth tactics work for them, these learnings and insights are then turned into growth articles, and if you sign up to their email, it s then sent on to you. Go-to for: Looking behind the curtain at growth strategies and tactics real startups have used. 11. Search Engine Land A major change to the way search engine algorithms work can make or break your business, but the internet is rife with bad or overly complicated advice and updates. Search Engine Land is a reliable go-to that covers and demystifies the latest updates from Google, and shares advice from experienced marketers. Go-to for: The latest news from Google and advice on climbing the SERPs. 12. Social Media Today The pace of social media is incomparable to other marketing disciplines. Trends can form from the smallest action, within a matter of minutes. Social Media Today is there

to keep you well-informed on the latest news, trends, and social media tips. Not surprisingly their social media community is very active, so if you don't want another email to hit your inbox, give them a follow. Go-to for: Social media updates, tips, and advice Social media today marketing website 13. Product-Led Alliance The content hub for Product-Led Alliance is curated by a collection of leading product-led professionals committed to helping others drive growth and success using a product-led approach. Go-to for: Product-led marketing advice from experts in the field. Product-led alliance Website 14. Think with Google If you want to know what people are thinking about, who better to turn to than Google. Think with Google references the billions of data points and general intelligence it has available in articles covering consumer insights, marketing strategies, the future of marketing, and more. Go-to for: Getting ahead of trends and better understanding what consumers are thinking. Final Word

We know there's not enough time in the day to read every update from every marketing site, but even 30 minutes spent catching up while you commute or sip your coffee can go a long way to keep inspiration and motivation high. Consider what connects each of your emails. If your welcome series is about onboarding a customer or educating them, consider how necessary each step in the sequence is for the next to take place. For example, if you are a project management SaaS your first two emails might ask your customer to create a project and mark it as completed. If your customer never takes the first action (creating a project), the email about marking it as completed will be irrelevant. Instead, you ll want to remind them to create the project in the first place and provide some additional help documentation. In cases where your welcome series introduces your brand values, product, or services, and what customers can expect to see in their inbox, consider how much

time should elapse between emails. Aim for sends every 5-8 days to stay top of mind without bombarding them, and if you re a B2B, remember to set things up so they re not receiving messages on the weekends. Benefits of having an automated email welcome series As your most engaged and switched-on audience segment, new customers are far more likely to open your emails. If they're met with content that is useful, engaging, and relevant, your audience will be more likely to get in the habit of opening and clicking on your emails. But the benefits don t end there. Here are five more reasons a welcome series is so important: 1. Stay top of mind A welcome email series allows your brand to get in front of your new customers repeatedly, while they are at their most engaged. This keeps your brand top of mind during a golden window of opportunity. 2. Share your brand's story We tend to gravitate towards certain brands (and ultimately buy from them) because we connect with their story and their ethos. A welcome email series gives your business the chance to tell your subscribers more about you. 3. Build trust A welcome email series allows you to build trust over time trust in your brand and trust in the fact that the emails you send will be relevant, worthy of their attention, and will adhere to the preferences they ve set. 4. It doesn t overwhelm (or annoy) new subscribers Many businesses make the mistake of cramming as much information as possible into a single welcome email. Your company story, welcome message, product recommendations, onboarding steps, and more are squeezed into one extremely scroll-heavy email. When subscribers are faced with emails containing too much copy and multiple calls to action, they ll feel overwhelmed. A welcome email series removes this problem so you can focus each email on a specific message, building on the narrative over time.

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