Strategic Action Plan and Budget Process Overview

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This document outlines the strategic action plan and budget timeline for the year 2017, including evaluation results, workshops, citizen surveys, budget adoption process, council feedback, vision statements, and goals for community development in Palm Coast, Florida.


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  1. 2017 Evaluation Results Strategic Action Plan / Budget Process Strategic Action Plan Team March 14, 2017

  2. Strategic Action Plan / Budget Timeline January January March (SAP Evaluation) March (SAP Evaluation) May May September (Budget Series) September (Budget Series) Timeline and End of Year Report (January 10) Citizen Survey Proposal (January 31) Strategic Action Plan Evaluation Workshop #1 (February 3) Strategic Action Plan Evaluation Workshop #2 (February 8) Citizen Survey Marketing (February 14) Citizen Survey Campaign (February 18 March 5) Annual Progress Report (February 28) Year to Date Budget Review for FY2016 (May 9) Fund Accounting & Long Term Planning (June 13) Revenue Source & Property Taxes (June 21) General Fund & TRIM Rate Discussion (July 11) Adopt Proposed Millage Rate (TRIM Rate) (July 18) Proprietary, Special Revenue & Capital Funds (August Final Proposed Budget (August 29) Citizen Survey Results (March 14) Strategic Action Plan Evaluation Results #1 (March 14) Public Hearings (September) Budget Adoption (September) 10-Year Infrastructure Plan (March 28) Strategic Action Plan Evaluation Results Workshop #2 (?) City Council SAP Priorities Adoption (April 18)

  3. Organizing Council Feedback Staff evaluates Strategies and potential of budget implications The slides provide a proposal to amend the SAP according to the provided feedback. Special attention to be given to NEW ~Structure of Upcoming Slides ~ Affected SAP sections provided in full Budget Budget Consideration Consideration New New Existing Existing Strategy Strategy Point of Interest Point of Interest Status Status Pending CC Action 1.2.2. 1.2.2. Review and pursue .

  4. Vision Current: To be recognized as one of Florida s premier cities in which to live, work and play Proposed: A multigenerational community recognized as a one of Florida s premier cities that values Building a diverse, sustainable economic base to support innovation while providing necessary infrastructure and services Providing exceptional amenities and standards that support a high quality lifestyle Protecting the environment and beauty of Palm Coast while conserving natural resources

  5. Goal 1 Expansion Budget Budget Consideration Consideration New New Existing Existing Strategy Strategy Point of Interest Point of Interest Status Status Research and provide presentation of findings for a Special Assessment District for saltwater canal dredging and seawall repair options X 1.1.1 1.1.1 Underway Existing Strategy 1.1.1: Projects targeted as highest priority for replacement shall be evaluated for potential upgrade or enhancement. Existing Approach 1.1.1.16: Develop a comprehensive public policy to address failing sea walls Existing Measure 1.1.1.16.a: Report to City Council an overview of issues related to failing seawalls and present solution options

  6. Goal 1 Expansion Budget Budget Consideration Consideration New New Existing Existing Strategy Strategy Point of Interest Point of Interest Status Status Ensure that all infrastructure is a priority regarding maintenance and performance X 1.2.1 1.2.1 Underway Existing Strategy 1.2.1: Coordinate facility capacity upgrades to meet the City s growth needs appropriately Existing Approach 1.2.1.8.: Ensure proper inspection and repair of City infrastructure Budget Budget Consideration Consideration New New Existing Existing Strategy Strategy Point of Interest Point of Interest Status Status Pending CC Action Quarterly inspection performed to ensure that median areas are maintained to a high standard X 1.2.3 1.2.3 Existing Strategy 1.2.3: Keeping older neighborhoods attractive and relevant Existing Approach 1.2.3.14: Maintain Median Beautification program

  7. Goal 2 Economic Current: Objective 2.1: To develop an evaluation matrix to assess the implementation of Prosperity 2021 Strategy 2.1.1: Inventory progress to date and update projects and programs Proposed: Objective 2.1: Capitalize on the success of Prosperity 2021, while focusing on new strategies to improve economic growth, diversify our economy, and attract and retain skilled workforce talent Strategy 2.1.2: Encourage Investment in our Downtown and Targeted Areas Approach (2.1.2.1): Evaluate and refine vision for Downtown Approach (2.1.2.2): Develop strategies to encourage investment in our Downtown

  8. Goal 2 Economic Budget Budget Consideration Consideration New New Existing Existing Strategy Strategy Point of Interest Point of Interest Status Status Pending CC Action Pending CC Action Foster High Tech Companies and Talent to Locate and Grow in Palm Coast Determine feasibility of partnering with Central Florida High-Tech Corridor Request feedback from local technology companies to better identify marketing recruitment strategies X 2.1.3 X 2.1.3.1 Pending CC Action X 2.1.3.1 Existing Approach (2.3.1.2) City Council Priority: Become a destination for high tech startups and create an environment that foster high tech companies. Existing Measure (2.3.1.2a): Identify gaps and opportunities to foster high tech startups Existing Measure (2.3.1.2.b): Explore organizations / trade shows / where high tech startups network to determine opportunities

  9. Goal 2 Economic Budget Budget Consideration Consideration New New Existing Existing Strategy Strategy Point of Interest Point of Interest Status Status Pending CC Action Educate our citizens on the value of Shop local and doing business in Palm Coast X 2.2.2 2.2.2 Existing Strategy 2.2.2: Develop a campaign to highlight the City s economic strengths and opportunities Budget Budget Consideration Consideration New New Existing Existing Strategy Strategy Point of Interest Point of Interest Status Status Pending CC Action Evaluate and attract special events that have a positive community and economic impact X 2.2.3 2.2.3 Existing Strategy 2.2.3: Support event activities that provide positive economic impact for the community

  10. Goal 3 Financial Budget Budget Consideration Consideration New New Existing Existing Strategy Strategy Point of Interest Point of Interest Status Status During the capital improvement project planning process, target grant opportunities that can offset capital improvement cost X 3.1.1 3.1.1 Underway Existing Strategy 3.1.1: Evaluate and target diversification of funding sources Existing Approach 3.1.1.9: CIP Grant futures Existing Measure 3.1.1.9.d: Conduct a grant evaluation and track results quarterly for possible grant funded capital projects.

  11. Goal 4 Environmental Budget Budget Consideration Consideration New New Existing Existing Strategy Strategy Point of Interest Point of Interest Status Status Revisit the Parks and Recreation Master Plan and identify future amenities for inclusion in the Capital Improvement Program Pending CC Action X 4.2.4 Objective 4.2: To evaluate the evolution of City of Palm Coast Recreation and Parks Facilities Master Plan projects Strategy 4.2.1: Develop a phased approach to financing and constructing the Long Creek Nature Preserve Concept Strategy 4.2.2: Build future bicycle / pedestrian connections to unique destinations Strategy 4.2.3: Identify unique user experience through technological enhancements and innovative design principles

  12. Goal 4 Environmental Budget Budget Consideration Consideration New New Existing Existing Strategy Strategy Point of Interest Point of Interest Status Status Construct the FP&L easement trail from Old Kings Road to safely connect to Matanzas Woods Pkwy Pending CC Action X 4.2.2 4.2.2 Existing Strategy 4.2.2: Build future bicycle / pedestrian connections to unique destinations Budget Budget Consideration Consideration New New Existing Existing Strategy Strategy Point of Interest Point of Interest Status Status Pending CC Action Study the feasibility of developing a Palm Coast App to promote our amenities and events X 4.2.3 4.2.3 Existing Strategy 4.2.3: Identify unique user experiences through technological enhancements and innovative design principles

  13. Goal 5 Quality of Life Budget Budget Consideration Consideration New New Existing Existing Strategy Strategy Point of Interest Point of Interest Status Status Provide a presentation from the Sheriff s office that details statistics and frequency of crimes and how it is being addressed X 5.2.2 5.2.2 Underway Existing Approach 5.2.2.10 Expand police presence in neighborhoods Existing Measurement 5.2.2.10.a: Request a presentation on efforts to improve safety within neighborhoods from Flagler County Sheriff Budget Budget Consideration Consideration New New Existing Existing Strategy Strategy Point of Interest Point of Interest Status Status Work with County Technology Team on emergency communications to identify solutions for areas with poor or no reception Pending CC Action X 5.2.4 5.2.4 Existing Measurement 5.2.4.4.a: Develop a plan for emergency communication upgrades in consultation with Flagler County and other partners

  14. Goal 5 Quality of Life Budget Budget Consideration Consideration New New Existing Existing Strategy Strategy Point of Interest Point of Interest Status Status Pending CC Action Investigate the viability of implementing a maintenance program for vacant lot frontages X 5.3.5 5.3.5 Existing Strategy 5.3.5: Target natural hazard mitigation opportunities

  15. Next Steps Strategic Action Plan Evaluation Discussion Workshop # 2 ? City Council SAP Priorities Adoption April 18 Budget Series (May September)

  16. THANK YOU Questions?

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