Nikkei Drug Information Online Advertisement Menu - November 2014
Nikkei Drug Information Online is an information site tailored for pharmacists, providing valuable content such as original articles focused on pharmacy and drug-related topics. The site caters to over 80,000 registered pharmacists with a variety of advertising options available, including banners, rectangles, visual boxes, and more. Detailed advertisement menu and specifications are outlined for potential advertisers interested in reaching the pharmacy audience through this platform.
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An Information Site for Pharmacists Nikkei Drug Information Online Advertisement Menu November 2014 Please review the following document for more information about requesting and placing advertisements. http://adweb.nikkeibp.co.jp/adweb/wad/doc/bp_kitei.pdf 1 20141106
What is Nikkei Drug Information Online? An Information Site for Pharmacists http://di.nikkeibp.co.jp/ Nikkei Drug Information Online provides information that pharmacists will find useful in their work including original articles produced by the Nikkei Drug Information editorial team for pharmacies and pharmacists and drug-related topics selected from Nikkei Medical Online. Site Data Registered pharmacists: 80,293 (as of September 30, 2014) Pharmacists Pharmacists (opened a pharmacy) Pharmacists (work in a pharmacy) Pharmacists (work in a hospital) Pharmacists (work for a drug company) Pharmacists (work in drug sales) Pharmacists (other) 11,264 4,524 38,235 12,794 4,447 1,115 7,914 Monthly page views Monthly unique users* 537,552 82,094 * Based on the number of unique browsers. As of September 2014 (data collected by Site Catalyst) Contact information: med-ad@nikkeibp.co.jp AD Web http://adweb.nikkeibp.co.jp/adweb/wad/ 2
Nikkei Drug Information Online Advertisement Menu Duration/ Times 1 week Estimated Impressions 8,000imp Option Appears On Appearance Availablity Ad Rate Remarks Welcome banner Welcome page Fixed 1 600,000 Fixed period First rectangle Almost all pages Rotation 3 1 month 80,000imp 350,000 Fixed period Second rectangle Almost all pages Rotation 3 1 month 80,000imp 250,000 Fixed period Visual box Almost all pages Fixed 2 1 month 180,000imp 300,000 Fixed period Leaderboard Almost all pages Rotation 3 1 month 80,000imp 300,000 Fixed period Tie-up site (ad posting fee & production fee) 1 month 900,000 Fixed period DI Online email header DI Online email header double 3 1 1 time 1 time 64,000 64,000 150,000 250,000 * Numbers of display time and distribution times are targets and are not guaranteed. * Consumption taxes will be added to ad rates. * Ad rates, availability, specifications, and so on are subject to change without prior notice. * Please review the separate document concerning ad requests and running ads. 3
Welcome Banner Medium Option Nikkei Drug Information Online Welcome banner Welcome page (home page or displayed when article page is accessed) Fixed 1 W 640 H 480 pixels Flash/GIF or JPEG Tuesday of each month Appears on Appearance Availability Size Ad material Start date Estimated number of impressions Duration/Frequency Ad rate (gross) 8,000 imp 1 week 600,000 Frequency control is set every hour (the number of times the ad is displayed is controlled based on user accesses). Remarks * Numbers of display time and distribution times are targets and are not guaranteed. * Consumption taxes will be added to ad rates. * Ad rates, availability, specifications, and so on are subject to change without prior notice. * Please review the separate document concerning ad requests and running ads. 4
First Rectangle Medium Option Appears on Appearance Availability Size Ad material Start date Estimated number of impressions Duration/Frequency Ad rate (gross) Nikkei Drug Information Online First rectangle Almost all pages Rotation 3 W 300 H 300 (250) pixels Flash/GIF or JPEG 1st day of every month 80,000 imp 1 month 350,000 * Numbers of display time and distribution times are targets and are not guaranteed. * Consumption taxes will be added to ad rates. * Ad rates, availability, specifications, and so on are subject to change without prior notice. * Please review the separate document concerning ad requests and running ads. 5
Second Rectangle Medium Option Appears on Appearance Availability Size Ad material Start date Estimated number of impressions Duration/Frequency Ad rate (gross) Nikkei Drug Information Online Second rectangle Almost all pages Rotation 3 W 300 H 300 (250) pixels Flash/GIF or JPEG 1st day of every month 80,000 imp 1 month 250,000 * Numbers of display time and distribution times are targets and are not guaranteed. * Consumption taxes will be added to ad rates. * Ad rates, availability, specifications, and so on are subject to change without prior notice. * Please review the separate document concerning ad requests and running ads. 6
Visual Box Medium Option Appears on Appearance Availability Nikkei Drug Information Online Visual box Almost all pages Fixed 2 Image: W 70 H 70 pixels Text: 2 lines of up to 15 two-byte characters GIF or JPEG + text 1st day of every month Size Ad material Start date Estimated number of impressions 180,000 imp Duration/Frequency 1 month Ad rate (gross) 300,000 * Numbers of display time and distribution times are targets and are not guaranteed. * Consumption taxes will be added to ad rates. * Ad rates, availability, specifications, and so on are subject to change without prior notice. * Please review the separate document concerning ad requests and running ads. 7
Leaderboard Leaderboard Medium Option Appears on Appearance Availability Size Ad material Start date Estimated number of impressions Nikkei Drug Information Online Leaderboard Almost all pages Rotation 3 W 728 H 90 pixels Flash/GIF or JPEG 1st day of every month 80,000 imp Duration/Frequency 1 month Ad rate (gross) 300,000 * Numbers of display time and distribution times are targets and are not guaranteed. * Consumption taxes will be added to ad rates. * Ad rates, availability, specifications, and so on are subject to change without prior notice. * Please review the separate document concerning ad requests and running ads. 8
DI Online CLOSE UP Tie-Up Site Standard Package More detailed information can be provided through an advertorial on the Website. Home Page DI Online Email Tie-Up Site 2 To Tie-Up Site 1 1 Estimated number of Impressions Duration/ Frequerncy Option Appears on Appearance Size 1 A4-size page equivalent (approx. 1,500 characters) 80,000 imp W 300 H 75 pixels 64,000/time 5 lines of up to 38 two-byte characters 38 5 Tie-up site (ad posting fee & production fee) 1 month 1 DIO Close Up banner 2 DI Online email header Almost all pages Rotation 2 times Rate 900,000 (gross) * Numbers of display time and distribution times are targets and are not guaranteed. * Consumption taxes will be added to ad rates. * Ad rates, availability, specifications, and so on are subject to change without prior notice. * Please review the separate document concerning ad requests and running ads. 9
DI Online Email Header Media Option Availability Size Ad material Distribution frequency Estimate number of impressions Ad rate (gross) Nikkei Drug Information Online DI Online email header 3 5 lines of up to 38 two-byte cahracters Text Wednesday of each week 64,000 150,000 * Numbers of display time and distribution times are targets and are not guaranteed. * Consumption taxes will be added to ad rates. * Ad rates, availability, specifications, and so on are subject to change without prior notice. * Please review the separate document concerning ad requests and running ads. 10
DI Online Email Header Double Medium Option Availability Size Ad material Nikkei Drug Information Inline DI Online email double header 1 10 lines of up to 38 two-byte charactes Text Distribution frequency Wednesday of each week Estimate number of impressions Ad rate (gross) 64,000 250,000 Area of two headers is posted as a single header. Only one linked URL can be included. Remarks * Numbers of display time and distribution times are targets and are not guaranteed. * Consumption taxes will be added to ad rates. * Ad rates, availability, specifications, and so on are subject to change without prior notice. * Please review the separate document concerning ad requests and running ads. 11