National Radio Channels PPM Measurement January 2018 Overview
Explore the development of radio broadcasting at national levels with updated figures from January 2018. Discover daily coverage trends, listener decreases, and important insights into the Norwegian radio landscape based on the PPM measurements. Get key definitions and insights into various national radio channels in Norway.
Download Presentation
Please find below an Image/Link to download the presentation.
The content on the website is provided AS IS for your information and personal use only. It may not be sold, licensed, or shared on other websites without obtaining consent from the author. Download presentation by click this link. If you encounter any issues during the download, it is possible that the publisher has removed the file from their server.
E N D
Presentation Transcript
National Radio Channels PPM measurement January 2018
Background This overview describes the development of radio broadcasting at national levels with updated figures from January 2018. The Norwegian Media Authority has composed this overview based on figures received from Kantar Media. Kantar Media is the provider of official radio figures at the national level in Norway. The PPM* measurements are conducted electronically using a national representative panel (Media Panel). The Media Panel consists of 1000 people using PPM equipment. These figures are reported weekly: http://www.tns-gallup.no/medier/radio/nasjonale-lyttertall-ppm/ (Source: Kantar Media) *PPM (Portable People Meter) Measuring device that measures the exposure or listening to given radio channels.
Definitions Daily coverage: The population share who have listened to a given radio service during an average day. Weekly coverage: The population share who have listened to a given radio service during an average week. Listening time: Daily time spent among listeners on a given radio service during an average day. Market share: Share of time spent on different radio channels/radio groups.
Radio channels in the PPM measurements NRK P4 Group Bauer Media The Big Five Other national NRK P1 NRK Alltid Nyheter P8 Pop NRK P2 NRK mP3 NRJ NRK P3 NRK Sport Others P4 (i.a. P9 and P10) NRK Klassisk Kiss P4 NRK P13 Radio Rock Radio Norge NRK P1+ Norsk Pop P5 Hits Radio Topp 40 P6 Rock Radio Vinyl P7 Klem Others Bauer Media (Soft and Radio 1)
DAILY COVERAGE Population share listening to national channels down 4,4 percentage points from 2016 to 2017 Development per year from 2014 to 2017 all national radio channels in percentage 100 90 80 69.8 68.9 67.6 70 63.2 60 50 40 30 20 10 0 2014 2015 2016 2017 Source: Kantar Media/Norsk Gallup. The official national listening figures from the electronic measurements (PPM). All weekdays. Population 12+
DAILY COVERAGE 10,9 percentage points listener decrease from January 2017 to January 2018 Per month 2016/2017/2018 all national radio channels in percentage 100 90 80 68.4 69.2 67.8 67.8 64.7 62.3 70 59.456.9 60 50 40 30 20 10 0 Jan 16 Feb 16 Mar 16 Apr 16 May 16 Jun 16 July 16 Aug 16 Sep 16 Oct 16 Nov 16 Dec 16 Jan 17 Feb 17 Mar 17 Apr 17 May 17 Jun 17 July 17 Aug 17 Sep 17 Oct 17 Nov 17 Dec 17 Jan 18 Source: Kantar Media/Norsk Gallup. The official national listening figures from the electronic measurements (PPM). All weekdays. Population 12+
DAILY COVERAGE Increase in coverage for traditional channels last month The Big Five and other national in percentage year 2014-2017 per month 2016/17/18 100 90 80 65.5 61,8 61.7 70 54.4 60.5 52.5 60 46.2 42.143,6 50 40 30 36.0 30,1 20 27.0 21.328.4 24.3 10 20,5 18.3 14.3 0 2014201520162017 Jan 16 Feb 16 Mar 16 Apr 16 May 16 Jun 16 Jul 16 Aug 16 Sep 16 Oct 16 Nov 16 Dec 16 Jan 17 Feb 17 Mar 17 Apr 17 May 17 Jun 17 Jul 17 Aug 17 Sep 17 Oct 17 Nov 17 Dec 17 Jan 18 The Big Five (NRK P1, NRK P2, NRK P3, P4 and Radio Norge) Other national (see overview of radio services) Source: Kantar Media/Norsk Gallup. The official national listening figures from the electronic measurements (PPM). All weekdays. Population 12+
DAILY COVERAGE Increase for NRK in January, decrease for P4 Historical development radio groups (percent coverage) year 2014-2017 per month 2016/2017 100 90 80 70 60 50.2 48,7 48.1 48.442.9 43.1 50 37.4 38,9 38.2 40 26.6 26,2 26.9 25.6 26.1 23.4 23.9 22.7 30 20,6 20 10 18.2 14.914.9 15,5 13.5 13.9 12,2 14.8 12.7 0 2014201520162017 Jan 16 Feb 16 Mar 16 Apr 16 May 16 Jun 16 Jul 16 Aug 16 Sep 16 Oct 16 Nov 16 Dec 16 Jan 17 Feb 17 Mar 17 Apr 17 May 17 Jun 17 Jul 17 Aug 17 Sep 17 Oct 17 Nov 17 Dec 17 Jan 18 NRK P4 gruppen Bauer Media Source: Kantar Media/Norsk Gallup. The official national listening figures from the electronic measurements (PPM). All weekdays. Population 12+
DAILY COVERAGE Status January 2018 National radio channels sorted after size (percentage) January 2018 NRK P1 P4 NRK P1+ NRK P3 NRK P2 Radio Norge P5 Hits NRK mP3 Radio Topp 40 P7 Klem Radio Rock NRK P13 NRJ NRK Nyheter NRK Sport Radio Vinyl P6 Rock P10 Country P8 Pop NRK Klassisk Kiss Norsk Pop Radio 1 Soft P9 Retro 30 25.7 25 20 15 11.9 10 6.5 5.2 5.0 4.6 5 3.8 3.4 2.6 2.3 2.2 2.1 2.1 2 1.7 1.6 1.5 1.4 1.1 1.0 0.9 0.8 0.8 0.7 0.6 0 Source: Kantar Media/Norsk Gallup. The official national listening figures from the electronic measurements (PPM). All weekdays. Population 12+
DAILY COVERAGE Top 10 December 2017 vs. January 2018 National channels sorted after size (percentage) December 2017/January 2018 30 25.7 24.8 25 20 15 11.9 11.9 10.3 10 6.5 6.5 5.2 5.0 5.0 4.7 4.6 4.1 3.8 3.8 5 3.4 3.3 2.6 2.3 1.8 0 NRK P1 P4 NRK P1+ NRK P3 NRK P2 Radio Norge P5 Hits NRK mP3 Radio Topp 40 P7 Klem Dec.17 Jan. 18 Source: Kantar Media/Norsk Gallup. The official national listening figures from the electronic measurements (PPM). All weekdays. Population 12+
DAILY COVERAGE 2016 versus 2017 and January 2018 The eight largest radio channels sorted after size (coverage in percentage) 2016, 2017 and January 2018 40 33.4 35 28.7 30 25.7 25 20.8 20 16.8 15 12.9 11.9 11.6 9.4 10 7.7 6.5 5.9 5.7 5.3 5.2 5.2 5.0 4.7 4.6 4.4 3.9 3.8 3.4 3.4 5 0 NRK P1 P4 Radio Norge NRK P3 NRK P1+ NRK P2 NRK mP3 P5 Hits 2016 2017 Jan. 18 Source: Kantar Media/Norsk Gallup. The official national listening figures from the electronic measurements (PPM). All weekdays. Population 12+
WEEKLY COVERAGE Population share listening to national channels down 3 percentage points from 2016 to 2017 Development per year from 2014 to 2017 - all national radio channels in percentage 100.0 92.0 91.5 90.6 87.6 90.0 80.0 70.0 60.0 50.0 40.0 30.0 20.0 10.0 0.0 2014 2015 2016 2017 Source: Kantar Media/Norsk Gallup. The official national listening figures from the electronic measurements (PPM). All weekdays. Population 12+
WEEKLY COVERAGE 1,9 percentage points listener decrease from January 2017 to January 2018 Per month 2016/2017/2018 all national radio channels in percentage 100 90.4 87.7 89.3 85.9 85.1 85.1 83.2 81.4 90 80 70 60 50 40 30 20 10 0 Jan 16 Feb 16 Mar 16 Apr 16 May 16 Jun 16 July 16 Aug 16 Sep 16 Oct 16 Nov 16 Dec 16 Jan 17 Feb 17 Mar 17 Apr 17 May 17 Jun 17 July 17 Aug 17 Sep 17 Oct 17 Nov 17 Dec 17 Jan 18 Source: Kantar Media/Norsk Gallup. The official national listening figures from the electronic measurements (PPM). All weekdays. Population 12+
WEEKLY COVERAGE Traditional channels stable last month The Big Five and other national channels in percentage year 2014-2017 per month 2016/17/18 100 89.5 85,3 77.5 79.8 90 78.0 69,5 69.5 80 66.1 70 60 67.558,9 50 59.3 40 48.1 45,3 41.9 44.8 30 35.8 20 10 0 2014201520162017 Jan 16 Feb 16 Mar 16 Apr 16 May 16 Jun 16 July 16 Aug 16 Sep 16 Oct 16 Nov 16 Dec 16 Jan 17 Feb 17 Mar 17 Apr 17 May 17 Jun 17 July 17 Aug 17 Sep 17 Oct 17 Nov 17 Dec 17 Jan 18 The Big Five (NRK P1, NRK P2, NRK P3, P4 and Radio Norge) Other national (see overview of radio services) Source: Kantar Media/Norsk Gallup. The official national listening figures from the electronic measurements (PPM). All weekdays. Population 12+
WEEKLY COVERAGE Increase for NRK in January, decrease for P4 and Bauer Historical development radio groups (percent coverage) year 2014-17 per month 2016/17/18 100 90 77.0 72,7 80 66.4 68.2 66.1 60.3 61,0 70 55.5 55.1 52,9 60 51.1 49.1 47.6 45,2 43.0 50 54.6 40 44.0 38.1 30 34.6 35,7 32.5 29.9 29,2 30.9 20 10 0 2014201520162017 Jan 16 Feb 16 Mar 16 Apr 16 May 16 Jun 16 July 16 Aug 16 Sep 16 Oct 16 Nov 16 Dec 16 Jan 17 Feb 17 Mar 17 Apr 17 May 17 Jun 17 July 17 Aug 17 Sep 17 Oct 17 Nov 17 Dec 17 Jan 18 NRK P4 Group Bauer Media Source: Kantar Media/Norsk Gallup. The official national listening figures from the electronic measurements (PPM). All weekdays. Population 12+
WEEKLY COVERAGE Status January 2018 National radio channels sorted after size (percentage) January 2018 NRK P1 P4 NRK P1+ Radio Norge NRK P3 P5 Hits NRK mP3 NRK P2 Radio Topp 40 P7 Klem NRJ NRK Sport NRK P13 Radio Rock NRK Nyheter Radio Vinyl P6 Rock P10 Country P8 Pop Kiss P9 Retro Norsk Pop Radio 1 NRK Klassisk Soft 50 43.2 45 40 35 30 27.3 25 20 15 12.612.211.310.99.8 9.5 10 7.7 7.5 6.3 5.7 5.6 5.5 5.5 5.3 5.1 4.1 3.3 3.0 2.7 2.7 2.5 2.4 2.4 5 0 Source: Kantar Media/Norsk Gallup. The official national listening figures from the electronic measurements (PPM). All weekdays. Population 12+
WEEKLY COVERAGE Top 10 December vs. January National channels sorted after size (percentage) December 2017/January 2018 50 42.8 43.2 45 40 35 28.2 30 27.5 27.3 25 20 13.6 13.6 15 12.6 12.2 11.5 11.3 11.0 10.9 10.8 9.8 9.5 8.8 10 7.7 7.5 6.6 5 0 NRK P1 P4 NRK P1+ Radio Norge NRK P3 P5 Hits NRK mP3 NRK P2 Radio Topp 40 P7 Klem Dec.17 Jan.18 Source: Kantar Media/Norsk Gallup. The official national listening figures from the electronic measurements (PPM). All weekdays. Population 12+
WEEKLY COVERAGE 2016 vs. 2017 and January 2018 The eight largest radio channels sorted after size (coverage in percentage) 2016, 2017 and January 2018 60 57 50 46 43 43 40 35 28 28 27 30 20 15 15 14 14 13 12 12 12 11 11 11 11 10 10 10 9 10 0 NRK P1 P4 NRK P1+ Radio Norge NRK P3 P5 Hits NRK mP3 NRK P2 2016 2017 Jan.18 Source: Kantar Media/Norsk Gallup. The official national listening figures from the electronic measurements (PPM). All weekdays. Population 12+
LISTENING TIME Continuous decrease in minutes spent listening to radio channels Year 2014-2017 all national radio channels in minutes of listening 100 90 89 90 85 79 80 70 60 50 40 30 20 10 0 2014 2015 2016 2017 Source: Kantar Media/Norsk Gallup. The official national listening figures from the electronic measurements (PPM). All weekdays. Population 12+
LISTENING TIME 11 minutes gone since January 2017 3 minutes down last month Per month 2016/2017/2018 all national radio channels in listening minutes 100 87 87 82 90 82 80 76 74 80 71 70 60 50 40 30 20 10 0 Jan 16 Feb 16 Mar 16 Apr 16 May 16 Jun 16 July 16 Aug 16 Sep 16 Oct 16 Nov 16 Dec 16 Jan 17 Feb 17 Mar 17 Apr 17 May 17 Jun 17 July 17 Aug 17 Sep 17 Oct 17 Nov 17 Dec 17 Jan 18 Source: Kantar Media/Norsk Gallup. The official national listening figures from the electronic measurements (PPM). All weekdays. Population 12+
LISTENING TIME Increased listening to traditional channels last month The Big Five and other national channels in listening minutes year 2014-2017 and per month 2016/17/18 100 90 79 80 68 70 66 66 70 58 56 60 47 44 50 40 30 30 20 24 22 21 10 17 15 14 14 10 0 2014201520162017 Jan 16 Feb 16 Mar 16 Apr 16 May 16 Jun 16 Jul 16 Aug 16 Sep 16 Oct 16 Nov 16 Dec 16 Jan 17 Feb 17 Mar 17 Apr 17 May 17 Jun 17 Jul 17 Aug 17 Sep 17 Oct 17 Nov 17 Dec 17 Jan 18 The Big Five (NRK P1, NRK P2, NRK P3, P4 and Radio Norge) Other national (see overview of radio services) Source: Kantar Media/Norsk Gallup. The official national listening figures from the electronic measurements (PPM). All weekdays. Population 12+
LISTENING TIME Decrease for P4 in January NRK with increase Historical development radio groups (listening minutes) year 2014-2017 and per month 2016/17/18 100 90 80 70 60 55 58 53 56 52 60 50 49 45 50 40 30 20 19 19 18 19 18 19 18 15 20 10 9 8 8 9 8 8 9 11 9 0 2014201520162017 Jan 16 Feb 16 Mar 16 Apr 16 May 16 Jun 16 Jul 16 Aug 16 Sep 16 Oct 16 Nov 16 Dec 16 Jan 17 Feb 17 Mar 17 Apr 17 May 17 Jun 17 Jul 17 Aug 17 Sep 17 Oct 17 Nov 17 Dec 17 Jan 18 NRK P4 Group Bauer Media Source: Kantar Media/Norsk Gallup. The official national listening figures from the electronic measurements (PPM). All weekdays. Population 12+
LISTENING TIME Status January 2018 The eight largest radio channels sorted after size (listening minutes) January 2018 35 29 30 NRK P1 25 P4 NRK P1+ 20 NRK P2 Radio Norge 15 NRK P3 P5 Hits 9 10 NRK mP3 7 4 5 3 3 2 2 0 Source: Kantar Media/Norsk Gallup. The official national listening figures from the electronic measurements (PPM). All weekdays. Population 12+
LISTENING TIME 2016 vs. 2017 and January 2018 The eight largest radio channels sorted after size (listening minutes) 2016 versus 2017 and January 2018 40 38 35 32 29 30 25 20 15 15 12 9 10 7 7 6 6 5 4 4 4 4 4 5 3 3 2 2 2 2 2 1 0 NRK P1 P4 NRK P1+ NRK P2 Radio Norge NRK P3 NRK mP3 P5 Hits 2016 2017 Jan.18 Source: Kantar Media/Norsk Gallup. The official national listening figures from the electronic measurements (PPM). All weekdays. Population 12+
MARKET SHARE Traditional channels versus new channels The Big Five and other national in percentage year 2014-17 per month 2016/17/18 100.0 87.4 83,4 82.5 90.0 82.7 79.8 73.3 80.0 72.0 59.466,4 70.0 60.0 50.0 40.0 40.6 30.0 33,6 20.0 28.0 26.7 20.2 10.0 17.5 17.3 16,6 10.9 0.0 2014201520162017 Jan 16 Feb 16 Mar 16 Apr 16 May 16 Jun 16 Jul 16 Aug 16 Sep 16 Oct 16 Nov 16 Dec 16 Jan 17 Feb 17 Mar 17 Apr 17 May 17 Jun 17 Jul 17 Aug 17 Sep 17 Oct 17 Nov 17 Dec 17 Jan 18 The Big Five (NRK P1, NRK P2, NRK P3, P4 and Radio Norge) Other national (see overview of radio services) Source: Kantar Media/Norsk Gallup. The official national listening figures from the electronic measurements (PPM). All weekdays. Population 12+
MARKET SHARE Radio groups Market share radio groups in percentage national channels - January 2018 Change from last month in parentheses 10.8 (-1,2) 20.8 (-6,5) 68.4 (+7,7) NRK P4 Group Bauer Media Source: Kantar Media/Norsk Gallup. The official national listening figures from the electronic measurements (PPM). All weekdays. Population 12+
MARKET SHARE Increase in market share for NRK after commercial FM switch-off in December Historical development radio groups (percentage) year 2014-17 per month 2016/17/18 100 90 80 66,7 68,4 67.9 66.7 67.965.6 64.9 66.1 70 60.7 60 50 40 27.3 22,7 23.1 24.0 22.4 22.5 23.5 30 20,8 19.9 20 10 12.0 10,8 10.9 11.1 9.7 10,6 9.7 12.2 10.2 0 2014201520162017 Jan 16 Feb 16 Mar 16 Apr 16 May 16 Jun 16 Jul 16 Aug 16 Sep 16 Oct 16 Nov 16 Dec 16 Jan 17 Feb 17 Mar 17 Apr 17 May 17 Jun 17 Jul 17 Aug 17 Sep 17 Oct 17 Nov 17 Dec 17 Jan 18 NRK P4 Group Bauer Media Source: Kantar Media/Norsk Gallup. The official national listening figures from the electronic measurements (PPM). All weekdays. Population 12+
Background Listening figures for local radio stations are found in the Forbruker & Media survey. This survey measures radio listening at regional and local level. The survey is made quarterly by Kantar Media and the method used is CATI*. The Forbruker & Media survey represents official listening figures for Norwegian local radios and for national channels locally. Listening figures for local radio Q4 2017 were published by the Norwegian Media Authority in January 2018 (https://www.medietilsynet.no/globalassets/dokumenter/radio/medietilsynet- rapport-cati-q4-2017-220118.pdf). The NMA refers to this report for listening figures for local radio. Figures for local radio Q1 2018 will be published in April 2018. *CATI (Computer-Assisted Telephone Interviewing) Information is gathered through telephone interviews based on a fixed questionnaire.
LOCAL RADIO DAILY COVERAGE Listening figures in thousands1/2 Source: Statusrapport for radiolytting 2017 20.10.17 - 3. Kvartal 2017. Knut-Arne Futs ter and Salve Jortveit. Kantar Media.
LOCAL RADIO DAILY COVERAGE Listening figures in thousands 2/2 Source: Statusrapport for radiolytting 2017 20.10.17 - 3. Kvartal 2017. Knut-Arne Futs ter and Salve Jortveit. Kantar Media.
