Merger Process Recommendations for Utah Symphony and Utah Opera
Recommendations for the combined board of directors include understanding and respecting the cultural differences between the Opera and Symphony, aiming for a successful merger through awareness and reconciliation, setting strategic goals for the new organization, and developing audience strategies for Anne Ewers with a focus on identifying biases, anticipating objections, and adjusting communication based on the emotional attitudes of the audience.
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Utah Symphony and Utah Opera: A Merger Proposal case study Task 3 Recommendations to the combined board of directors on key aspects of the merger process
Comparing the cultures: The Opera Adhocracy Stay away from corporate norms Flexibility Creativity Production quality
Comparing the cultures: The Symphony Hierarchy Culture Highly Organized Stable Bureaucratic Decision-making made by management
A successful merger Awareness Realizing differences between the organizations Respect opening up about past mistakes Respect the other organizations way of doing things Reconciliation Find out the best ideas from each organization Forget and forgive the past Combine ideas, discuss
Year one Strategic Goals of New Organization 1.) Integrate the business process of the two companies 2.) Reduce overall expenses as a percentage of profit 3.) Retain key employees 4.) Maintain audience base for both the opera and the symphony 5.) Identify and pursue synergistic opportunities between the two companies
Audience strategy for Anne Ewers First Identify the audience Opera Symphony Decision makers Secondary Audience
Audience strategy for Anne Ewers Identify Biases Mr. Lockhart not wanting to report to the Opera Director Anticipate Objections Musicians' contract negations Opera s season length Pay decreases Project Honesty Prepare handouts and brochures for secondary audience
Audience strategy for Anne Ewers Identify emotional attitude of audience Excitement Nervousness Anger Be Positive Project confidence Look audience in eye Adjust speech length to crowds reaction Keep Speech simple Memory Curve State main points at beginning, AND conclusion
Message strategy for retaining employees Time Message correctly Before employees start to resign Before rumors spread Give speech ASAP Reiterate how important how employees have been Meet with each individual employee Discuss career goals Create pay/benefits structure years from now if merger succeeds Rally the troops with your speech!
Two technology tools that will help the merger Lawson HCM Software manages HR operations, designed for public/non-profit organizations Includes Workforce management (hours, sick days, quality of work) HR analytics (Sift through resumes easily) Microsoft Office Business Track expenses, financial reports Professional Email software Save and collate employee documents Create memo s, presentations, and general documents
Map the implementation of these tools to the company s strategic goals pursue opportunities between the two companies incorporate both business processes Better document sharing keep track of talent, retain key employees reduce administrative costs Combine financials easily
Reference Page Adhocracy. (2012, September 26). In Wikipedia, The Free Encyclopedia. Retrieved 19:12, October 16, 2012, from http://en.wikipedia.org/w/index.php?title=Adhocracy&oldid=514596361 Human capital management software. (2012). Retrieved from http://www.lawson.com/Solutions/Software/Human-Capital-Management/ Microsoft. (2012). Microsoft office 2010. Retrieved from http://office.microsoft.com/en-us/products/ Trompenaars, A., & Prud, P. (2004). Managing change across corporate cultures. Mankato, MN: Capstone Ltd.
