Language and Culture Reflections: Diversity in Linguistic Emphasis

 
Language and
Culture
 
Chapter 2
 
Part I
 
 
Language Reflects
Culture
 
Language tends to reflect the larger culture
Example:
Inuit have many words for snow and seal, whereas
English does not (pg.18)
Inuit language is an 
agglutinating language
 that strings
ideas into long words
English is an 
isolating language
 that puts separate
ideas into separate words
 
Language Reflects
Culture
 
The Inuit deal much more with seals and snow than
most English-speakers do, so this should make sense
This is called 
cultural emphasis
:
Languages have areas of linguistic emphasis for aspects
they deem important
 
Cultural Emphasis
 
In Shinzwani (Comoro Islands off the coast of Africa)
There is one word (mama) that means ‘mother’ and
‘aunt’
In this culture, both women help raise the children and
therefore there is not a distinction
In English, we have two words, but only one word for
‘cousin,’ though other languages make a distinction
between male/female cousins or cousins on
mother’s/father’s side of family
 
English
 
Hawaiian/Iroquois
 
Cultural Emphasis
 
In Marshall Islands (Pacific)
There were traditionally only two words for birthing
troubles or birth defects
After nuclear tests in the 40s and 50s, there are now
many words to describe different birth defects because
so many more exist
The language changed as the culture/environment
changed
 
Language Change
 
History of English language
http://ed.ted.com/lessons/how-did-english-evolve-
kate-gardoqui
 
Ethnosemantics
 
After studying cultural emphasis, the next step is to try
to understand how speakers see their world through
understanding their language
Try to understand how they categorize things
This is 
ethnosemantics
: identify how words people
use reveal underlying meanings and perceptions
Different from 
ethnography
, which is a detailed study
of a culture because it focuses on language
 
Ethnosemantics
 
1. Identify the way people divide language into
cultural emphasis; this is called 
semantic domain
2. Determine the 
categorization system
 and use this
as a model to understand the speaker’s mental map
3. Use this to create an 
ethnoscientific model
 that
shows the scientific categorization of the speaker’s
world
 
Ethnosemantics
 
You can use this in the field to learn a new language
from the native perspective
The goal is to try to get from the 
etic
 (outside)
perspective to the 
emic
 (inside) perspective
Create a semantic domain
Collect as many words for each domain as possible
Create a 
taxonomy
Conduct a 
componential analysis
 to find culturally
important aspects of the language
 
Prototype Theory
 
Developed in the 70s and 80s to help explain
complications between categories in different
languages
This theory says we categorize by prototypes, or the
best examples of things, and then use these examples
as a way to determine what words go into which
categories
 
Prototype Theory
 
Example: “bird”
 
Different Meanings
 
Let’s go through some words that have different
meanings in different languages
Can you see how it is easy to have linguistic
misunderstandings?
 
Linguistic Relativity
 
Different languages have different semantic domains
These seem arbitrary, meaning there is not really an
obvious reason in the physical world that something is
categorized in a certain way
Example:
Sun/Moon
In French, moon/night/woman are connected and
sun/day/man are connected
Why are these seen as male or female?
 
Linguistic Relativity
 
The answer is worldview
Linguistic Relativity
: languages are different, they use
arbitrary categories, and knowing one language does
not allow you to predict another
Example: Rainbow
ROY G BIV
Do we really use indigo as a basic color term?
Most English speakers use six colors
 
Linguistic Relativity
 
Let’s look more at color
Some languages combine color categories (blue/green)
and some divide color categories into more specific
colors (light blue/dark blue)
The semantic domain of color is not experience
exactly the same in all humans
 
Are There Universals?
 
Linguists want to know if there are 
universals
 that are
the same across all languages
In 1969 Berlin and Kay tried to find a universal
pattern with colors
They compared focal points (main categories) of color
across languages and stated that all languages had a
common system to name colors
They also said that those with fewer categories were
less advanced than those with many categories
 
Are There Universals?
 
Stage I: Dark-cool and light-warm (this covers a larger set
of colors than English "black" and "white".)
Stage II: Red
Stage III: Either green or yellow
Stage IV: Both green and yellow
Stage V: Blue
Stage VI: Brown
Stage VII: Purple, pink, orange, or gray (English goes here)
 
Are There Universals?
 
They showed that societies with few categories (I, II,
III) were technologically simpler than those with more
categories
Also that modern industrialized societies were the
only ones to reach stage VII
What are some problems with these results?
 
Are There Universals?
 
It ranks (puts values) on cultures!
It is ethnocentric because English is in the most
advanced category
It used categories with multiple meanings (orange is a
color 
and
 a fruit)
It stated it would not use borrowed words, but “blue”
is from French and therefore English should only be in
stage IV
 
Assignment
 
Video Log: Linguistic Relativity
(http://vimeo.com/42744105 )
Give a definition (in your own words) for this term
Are some languages better than others? Explain
Article: Linguistic Relativity
HW: Do You Speak American?
 
Article
 
1. How does language affect people’s perception of
space?
2. What about the perception of time?
3. Shapes/substances?
4. Objects (specifically grammatical gender)?
5. Is it possible to understand another person’s
perspective on the world? Explain
 
Part II
 
 
Review
 
Remember from last lecture that language and culture
are interconnected
Linguistic Relativity
: languages are different, they use
arbitrary categories, and knowing one language does
not allow you to predict another
In this view, your culture determines how you perceive
the world, and therefore influences your language
 
Linguistic Determinism
 
A second view is 
linguistic determinism
Language influences and can determine people’s ability
to perceive the world around them
Proposed by Sapir and Whorf
Sapir (student of Boaz) analyzed the “tyrannical hold
that the linguistic form has upon our orientation of the
world”
Whorf (student of Sapir) studied how words
influenced actions
 
Sapir and Whorf
 
Whorf created his 
principle of linguistic relativity
Different languages have different grammatical
structures and rules
These grammatical categories direct how speakers think
and see the world
 
Example is Hopi Language (pg. 33)
Single-action vs. Repeated-action verbs
English speakers would not understand these categories
 
Sapir-Whorf Hypothesis
 
Another name for linguistic determinism
Two forms:
Strong Whorf
: language is a prison from which you
cannot escape
Weaker Whorf
: language is a room that gives a specific
perspective, but lets you leave or go to other rooms
 
Sapir-Whorf Hypothesis
 
Cannot test the Strong Whorf form
Since we can learn and understand other languages,
the Weaker Whorf form seems more correct
Example:
Comparing English with Yucatec language
Yucatec group items by material (everything made of
wood goes into one category)
English group items by shape (a table has a specific
shape but could be wood, metal, plastic)
 
Space
 
The way we describe space uses 
deictic
 concepts, or those
that name space around our bodies
These are 
egocentric
,
 or always relating back to your own
body (to the right of, above, in front of…). This creates
relative systems of space
 
 
 
 
The description between the two pictures would be different
because of the position of the bodies
 
Space
 
Some languages use 
absolute reckoning systems
, such
as cardinal directions, that are not dependent upon
where the body is
North will always remain north, even, if you move
This is geographically based, not biologically based
How might this cause speakers from these different
languages to see the world differently?
How can this be influenced by the physical
environment?
 
Los Angeles
 
New York
 
Experiencing LD
 
To fully experience language determination, you must
be aware that to use a new language comfortably, you
must understand its concepts
This includes rules that are different from your native
language
In English, if I give money, I lend it; if I get money, I
borrow it
In Shinzwani (Comoros Islands), there is no
distinction; money is just transferred (
kopa
)
 
Experiencing LD
 
In the Ukraine, there are two types of love
Liubov
 (general love)
Kokhannia 
(romantic love)
For time:
Czech: 9:15 is a quarter of ten
English: 9:15 is a quarter past nine (pg. 39)
 
The goal is to be able to think in these terms and
switch back and forth
 
Language, Culture, and
Thought
 
Video: Steven Pinker: Linguistics as a Window to
Understanding the Brain.
http://www.youtube.com/watch?v=Q-B_ONJIEcE
Min 1-13
How do we understand or remember language?
What did Sapir and Whorf contribute to this?
 
Language, Culture, and
Thought
 
So research on color, shapes, time, and space has shown
that language does affect how we see the world
Then there is the language that is symbolic and not
straightforward
Example: Time
English: a straight line with equal units (hour, day, week,
year, century, etc.)
Hopi: cyclical, remembering and connecting to past events
Non-observable things have only the present tense, so ‘two
days’ is ‘one day and another day”
‘Five years from now’ would be ‘this year and the next year,
and the year after that…’
 
Language, Culture, and
Thought
 
The culture of American English is very time-oriented
We have many metaphors to show how valuable it is:
Time is money
Wasting time
Running out of time
Other cultures don’t have this
Africa Time
 
Metaphors and Frames
 
We see the world and speak about the world through
frames
These help us understand the cultural meaning behind
something
Are attached to 
ideology
, or ideas about how things
should be
Robert Levy analyzed 
hypocognition
, or the lack of
frames
He suggested that high suicide rates in Tahiti were
influenced by the language not having words to express
grief
 
Metaphors and Frames
 
If something does not fit your frame, it is easy to
dismiss
The media can also persuade your opinion by the
frames they use to present information
 
Native vs. Borrowed
 
What is a native word?
What is a borrowed one?
Does English borrow from other languages or do other
languages only borrow from English?
“West to the Rest” fallacy
We will discuss this more in chapter 9
 
Guess which words are native or foreign
 
Moose
Bandage
Elixir
Bathroom
Delicatessen
Bonkers
Capital
Garage
 
Lemon
Skunk
Tapioca
Llama
Handbag
Typhoon
Stone
Canoe
 
Admiral
 
Nippy
 
Squash
 
Coffee
 
Syrup
 
Fahrenheit
 
Cliché
 
Futon
 
Floor
 
Guess which words are native or foreign
 
Moose
Bandage
Elixir
Bathroom
Delicatessen
Bonkers
Capital
Garage
 
Lemon
Skunk
Tapioca
Llama
Handbag
Typhoon
Stone
Canoe
 
Admiral
 
Nippy
 
Squash
 
Coffee
 
Syrup
 
Fahrenheit
 
Cliché
 
Futon
 
Floor
 
Guess which words are native or foreign
 
Moose (NA)
Bandage
Elixir (Greek)
Bathroom
Delicatessen
(Ger)
Bonkers
Capital
Garage (Fr)
 
Lemon
(Persian)
Skunk (NA)
Tapioca (SA
Indian)
Llama (SA
Quechua)
Handbag
Typhoon (Chi)
Stone
Canoe (NA
Indian)
 
Admiral
(Arabic)
 
Nippy
 
Squash (NA
Indian)
 
Coffee (Arabic)
 
Syrup (Arabic)
 
Fahrenheit (Ger)
 
Cliché (Fr)
 
Futon
(Japanese)
 
Floor
 
Globalization
 
Estimated that up to 9,000 languages have disappeared
Half the remaining 6,900 languages are endangered
Globalization affects this because it promotes the success
of few languages that can be used widely
More people now speak English as their second language
(350 million) than as their first language (320 million)
This is closely tied to national and ethnic identities so
preservation is important
Why don’t we want to lose these languages?
 
Assignment
 
Article “Does English Still Borrow Words” and
questions
Video Log: Endangered Languages
(http://www.voanews.com/content/rosetta-project-
preserves-key-to-endangered-languages/1713317.html)
Why is it important to document languages spoken by
small groups?
How can this help us understand other languages
(“decoder ring”)?
 
HW #3
 
“Lost for Words”
Questions (also on class webpage):
1. Everett argues “that the Piraha’s peculiar language is shaped not by some
innante language instinct,… but by their extraordinary culture.” Do you
agree with this? How does this connect to Whorf and linguistic relativity?
2. Describe how the Piraha have a “practical” view of their spiritual world.
Give examples.
3.  How does their culture prevent them from using numbers or counting?
 4. How does this language provide evidence 
against
 universal grammar?
 5. The Piraha language has very few phonemes (sounds). Is it a simple or
‘less-evolved’ language?
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Exploring the correlation between language and culture, this content delves into how various languages reflect cultural values and priorities. Through examples like the Inuit language with rich vocabulary for snow and seals, the Shinzwani culture's unique word for mother and aunt, and the evolving language of the Marshall Islands post-nuclear testing, it showcases how language adapts to cultural shifts. Ethnosemantics play a crucial role in understanding how different societies categorize their world through language.

  • Language and culture
  • Diversity
  • Linguistic emphasis
  • Cultural values
  • Ethnosemantics

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  1. Language and Culture Chapter 2

  2. Part I

  3. Language Reflects Culture Language tends to reflect the larger culture Example: Inuit have many words for snow and seal, whereas English does not (pg.18) Inuit language is an agglutinating language that strings ideas into long words English is an isolating language that puts separate ideas into separate words

  4. Language Reflects Culture The Inuit deal much more with seals and snow than most English-speakers do, so this should make sense This is called cultural emphasis: Languages have areas of linguistic emphasis for aspects they deem important

  5. Cultural Emphasis In Shinzwani (Comoro Islands off the coast of Africa) There is one word (mama) that means mother and aunt In this culture, both women help raise the children and therefore there is not a distinction In English, we have two words, but only one word for cousin, though other languages make a distinction between male/female cousins or cousins on mother s/father s side of family

  6. English

  7. Hawaiian/Iroquois

  8. Cultural Emphasis In Marshall Islands (Pacific) There were traditionally only two words for birthing troubles or birth defects After nuclear tests in the 40s and 50s, there are now many words to describe different birth defects because so many more exist The language changed as the culture/environment changed

  9. Language Change History of English language http://ed.ted.com/lessons/how-did-english-evolve- kate-gardoqui

  10. Ethnosemantics After studying cultural emphasis, the next step is to try to understand how speakers see their world through understanding their language Try to understand how they categorize things This is ethnosemantics: identify how words people use reveal underlying meanings and perceptions Different from ethnography, which is a detailed study of a culture because it focuses on language

  11. Ethnosemantics 1. Identify the way people divide language into cultural emphasis; this is called semantic domain 2. Determine the categorization system and use this as a model to understand the speaker s mental map 3. Use this to create an ethnoscientific model that shows the scientific categorization of the speaker s world

  12. Ethnosemantics You can use this in the field to learn a new language from the native perspective The goal is to try to get from the etic (outside) perspective to the emic (inside) perspective Create a semantic domain Collect as many words for each domain as possible Create a taxonomy Conduct a componential analysis to find culturally important aspects of the language

  13. Prototype Theory Developed in the 70s and 80s to help explain complications between categories in different languages This theory says we categorize by prototypes, or the best examples of things, and then use these examples as a way to determine what words go into which categories

  14. Prototype Theory Example: bird

  15. Different Meanings Let s go through some words that have different meanings in different languages Can you see how it is easy to have linguistic misunderstandings?

  16. Linguistic Relativity Different languages have different semantic domains These seem arbitrary, meaning there is not really an obvious reason in the physical world that something is categorized in a certain way Example: Sun/Moon In French, moon/night/woman are connected and sun/day/man are connected Why are these seen as male or female?

  17. Linguistic Relativity The answer is worldview Linguistic Relativity: languages are different, they use arbitrary categories, and knowing one language does not allow you to predict another Example: Rainbow ROY G BIV Do we really use indigo as a basic color term? Most English speakers use six colors

  18. Linguistic Relativity Let s look more at color Some languages combine color categories (blue/green) and some divide color categories into more specific colors (light blue/dark blue) The semantic domain of color is not experience exactly the same in all humans

  19. Are There Universals? Linguists want to know if there are universals that are the same across all languages In 1969 Berlin and Kay tried to find a universal pattern with colors They compared focal points (main categories) of color across languages and stated that all languages had a common system to name colors They also said that those with fewer categories were less advanced than those with many categories

  20. Are There Universals? Stage I: Dark-cool and light-warm (this covers a larger set of colors than English "black" and "white".) Stage II: Red Stage III: Either green or yellow Stage IV: Both green and yellow Stage V: Blue Stage VI: Brown Stage VII: Purple, pink, orange, or gray (English goes here)

  21. Are There Universals? They showed that societies with few categories (I, II, III) were technologically simpler than those with more categories Also that modern industrialized societies were the only ones to reach stage VII What are some problems with these results?

  22. Are There Universals? It ranks (puts values) on cultures! It is ethnocentric because English is in the most advanced category It used categories with multiple meanings (orange is a color and a fruit) It stated it would not use borrowed words, but blue is from French and therefore English should only be in stage IV

  23. Assignment Video Log: Linguistic Relativity (http://vimeo.com/42744105 ) Give a definition (in your own words) for this term Are some languages better than others? Explain Article: Linguistic Relativity HW: Do You Speak American?

  24. Article 1. How does language affect people s perception of space? 2. What about the perception of time? 3. Shapes/substances? 4. Objects (specifically grammatical gender)? 5. Is it possible to understand another person s perspective on the world? Explain

  25. Part II

  26. Review Remember from last lecture that language and culture are interconnected Linguistic Relativity: languages are different, they use arbitrary categories, and knowing one language does not allow you to predict another In this view, your culture determines how you perceive the world, and therefore influences your language

  27. Linguistic Determinism A second view is linguistic determinism Language influences and can determine people s ability to perceive the world around them Proposed by Sapir and Whorf Sapir (student of Boaz) analyzed the tyrannical hold that the linguistic form has upon our orientation of the world Whorf (student of Sapir) studied how words influenced actions

  28. Sapir and Whorf Whorf created his principle of linguistic relativity Different languages have different grammatical structures and rules These grammatical categories direct how speakers think and see the world Example is Hopi Language (pg. 33) Single-action vs. Repeated-action verbs English speakers would not understand these categories

  29. Sapir-Whorf Hypothesis Another name for linguistic determinism Two forms: Strong Whorf: language is a prison from which you cannot escape Weaker Whorf: language is a room that gives a specific perspective, but lets you leave or go to other rooms

  30. Sapir-Whorf Hypothesis Cannot test the Strong Whorf form Since we can learn and understand other languages, the Weaker Whorf form seems more correct Example: Comparing English with Yucatec language Yucatec group items by material (everything made of wood goes into one category) English group items by shape (a table has a specific shape but could be wood, metal, plastic)

  31. Space The way we describe space uses deictic concepts, or those that name space around our bodies These are egocentric, or always relating back to your own body (to the right of, above, in front of ). This creates relative systems of space The description between the two pictures would be different because of the position of the bodies

  32. Space Some languages use absolute reckoning systems, such as cardinal directions, that are not dependent upon where the body is North will always remain north, even, if you move This is geographically based, not biologically based How might this cause speakers from these different languages to see the world differently? How can this be influenced by the physical environment?

  33. Los Angeles

  34. New York

  35. Experiencing LD To fully experience language determination, you must be aware that to use a new language comfortably, you must understand its concepts This includes rules that are different from your native language In English, if I give money, I lend it; if I get money, I borrow it In Shinzwani (Comoros Islands), there is no distinction; money is just transferred (kopa)

  36. Experiencing LD In the Ukraine, there are two types of love Liubov (general love) Kokhannia (romantic love) For time: Czech: 9:15 is a quarter of ten English: 9:15 is a quarter past nine (pg. 39) The goal is to be able to think in these terms and switch back and forth

  37. Language, Culture, and Thought Video: Steven Pinker: Linguistics as a Window to Understanding the Brain. http://www.youtube.com/watch?v=Q-B_ONJIEcE Min 1-13 How do we understand or remember language? What did Sapir and Whorf contribute to this?

  38. Language, Culture, and Thought So research on color, shapes, time, and space has shown that language does affect how we see the world Then there is the language that is symbolic and not straightforward Example: Time English: a straight line with equal units (hour, day, week, year, century, etc.) Hopi: cyclical, remembering and connecting to past events Non-observable things have only the present tense, so two days is one day and another day Five years from now would be this year and the next year, and the year after that

  39. Language, Culture, and Thought The culture of American English is very time-oriented We have many metaphors to show how valuable it is: Time is money Wasting time Running out of time Other cultures don t have this Africa Time

  40. Metaphors and Frames We see the world and speak about the world through frames These help us understand the cultural meaning behind something Are attached to ideology, or ideas about how things should be Robert Levy analyzed hypocognition, or the lack of frames He suggested that high suicide rates in Tahiti were influenced by the language not having words to express grief

  41. Metaphors and Frames If something does not fit your frame, it is easy to dismiss The media can also persuade your opinion by the frames they use to present information

  42. Native vs. Borrowed What is a native word? What is a borrowed one? Does English borrow from other languages or do other languages only borrow from English? West to the Rest fallacy We will discuss this more in chapter 9

  43. Guess which words are native or foreign Moose Admiral Lemon Nippy Bandage Skunk Squash Elixir Tapioca Coffee Bathroom Llama Syrup Delicatessen Handbag Fahrenheit Bonkers Typhoon Clich Capital Stone Futon Garage Canoe Floor

  44. Guess which words are native or foreign Admiral Moose Lemon Nippy Bandage Skunk Squash Elixir Tapioca Coffee Bathroom Llama Syrup Handbag Delicatessen Fahrenheit Bonkers Typhoon Clich Capital Stone Futon Garage Canoe Floor

  45. Guess which words are native or foreign Admiral (Arabic) Nippy Moose (NA) Lemon (Persian) Bandage Skunk (NA) Elixir (Greek) Squash (NA Indian) Coffee (Arabic) Syrup (Arabic) Fahrenheit (Ger) Clich (Fr) Futon (Japanese) Floor Tapioca (SA Indian) Bathroom Delicatessen (Ger) Llama (SA Quechua) Bonkers Handbag Capital Typhoon (Chi) Stone Garage (Fr) Canoe (NA Indian)

  46. Globalization Estimated that up to 9,000 languages have disappeared Half the remaining 6,900 languages are endangered Globalization affects this because it promotes the success of few languages that can be used widely More people now speak English as their second language (350 million) than as their first language (320 million) This is closely tied to national and ethnic identities so preservation is important Why don t we want to lose these languages?

  47. Assignment Article Does English Still Borrow Words and questions Video Log: Endangered Languages (http://www.voanews.com/content/rosetta-project- preserves-key-to-endangered-languages/1713317.html) Why is it important to document languages spoken by small groups? How can this help us understand other languages ( decoder ring )?

  48. HW #3 Lost for Words Questions (also on class webpage): 1. Everett argues that the Piraha s peculiar language is shaped not by some innante language instinct, but by their extraordinary culture. Do you agree with this? How does this connect to Whorf and linguistic relativity? 2. Describe how the Piraha have a practical view of their spiritual world. Give examples. 3. How does their culture prevent them from using numbers or counting? 4. How does this language provide evidence against universal grammar? 5. The Piraha language has very few phonemes (sounds). Is it a simple or less-evolved language?

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