Introduction to Event Study Basics and Applications

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Introduction to Event Study by WRDS
Xuan Liu May, 2020
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Introduction to Event Study
An event study is an analysis of whether a given type of event will
affect a firm’s market value.
Examples of events
Mergers and acquisitions
Stock split
Earnings announcement
Trade deficit
Time interval
Short term
High frequency (intraday)
Long term
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Event Study Recipe
t = 0
Event date
permno   evtdate
 12188   22MAR2011
 12266   26SEP2012
 12486   31DEC2012
 54439   19FEB2010
 78910   08NOV2012
Event window
Gap
Estimation window
t = 0
0%
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Day relative to event
Actual return
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Event Study by WRDS
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U.S. Daily Event Study
* The Market returns and Fama-French factors are taken from Fama-French factors - daily frequency table, a free table from
Kenneth French's web site
, this table is also available on WRDS under the Fama-French portfolios and factors database.
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U.S. Daily Event Study 
Significance Tests
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International Event Study
Risk model
Market-adjusted model  Abret (abnormal return) = Ret - Rm
Compustat Global - 
Daily WRDS World Indices 
(Beta)
Global Insight – MSCI from IHS Global Insight
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Intraday Second-by-Second Event Study
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Long Run Event Study
CRSP daily stock (date range for annual update - 12/31/1925 - 12/31/2019 )
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Learning Resources - 
WRDS Macros: EVTSTUDY
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Learning Resources - 
Manuals and Overviews
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Event Study Estimation Parameters
t = 0
Event date
Event window
Gap
Estimation window
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Event study analysis evaluates the impact of specific events on a firm's market value, encompassing events like mergers, stock splits, earnings announcements, and trade deficits. This research reviews the basics of event studies by WRDS, explores its applications, and provides insights on conducting event studies through WRDS Event Study Web Query Form.

  • Event Study
  • Market Value
  • WRDS
  • Mergers
  • Stock Splits

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  1. WHARTON RESEARCH DATASERVICES Introduction to Event Study by WRDS Xuan Liu May, 2020

  2. 1 Event Study Basics 2 Overview of Event Study by WRDS 3 Demo Run a Event Study Using WRDS Event Study Web Query Form 2 Wharton Research Data Services

  3. Introduction to Event Study An event study is an analysis of whether a given type of event will affect a firm s market value. Examples of events Mergers and acquisitions Stock split Earnings announcement Trade deficit Time interval Short term High frequency (intraday) Long term 3 Wharton Research Data Services

  4. Event Study Recipe permno evtdate 12188 22MAR2011 12266 26SEP2012 12486 31DEC2012 54439 19FEB2010 78910 08NOV2012 Event window Estimation window Gap t = 0 Event date Return Market model: ? ??,??? = ??+ ?????+ ??,? 0% t = 0 Abnormal return: ???,?= ??,? ?? ????? Actual return Day relative to event 4 Wharton Research Data Services

  5. 1 Event Study Basics 2 Overview of Event Study by WRDS 3 Demo Run a Event Study Using WRDS Event Study Web Query Form 5 Wharton Research Data Services

  6. Event Study by WRDS INTRADAY SECOND- BY-SECOND EVENT STUDY INTERNATIONAL EVENT STUDY U.S. DAILY EVENT STUDY LONG RUN EVENT STUDY - Upload your own events Compustat Global IHS Global Insight - Upload your own events - Events from Capital IQ - Upload your own events - Events from Capital IQ - Upload your own events - Events from RavenPack - Events from Capital IQ Compustat Global IHS Global Insight 6 Wharton Research Data Services

  7. U.S. Daily Event Study CRSP daily stock (date range for annual update - 12/31/1925 - 12/31/2019 ) Stock price used Upload your own events Events from Capital IQ Key Developments Event file source PERMNO CUSIP CUSIP8 TICKER Company identifiers DD-MMM-YYYY (i.e., 24-JUN-2015) MM/DD/YYYY (i.e., 06/24/2015) YYYY-MM-DD (i.e., 2015-06-24) YYYYMMDD (i.e., 20150624) Date format Market-adjusted model Market model Fama-French three factor model Fama-French plus momentum Risk model* * The Market returns and Fama-French factors are taken from Fama-French factors - daily frequency table, a free table from Kenneth French's web site, this table is also available on WRDS under the Fama-French portfolios and factors database. 7 Wharton Research Data Services

  8. U.S. Daily Event Study Significance Tests Parametric Tests Nonparametric Tests Cross-sectional t tests Wilcoxon signed rank test Patell s z tests Sign test Gen(generalized) sign test Corrado rank test 8 Wharton Research Data Services

  9. International Event Study Compustat Global security daily (date range is limited by the availability of the market return for that country) Stock price used Upload your own events Events from Capital IQ Key Developments Event file source GVKEY ISIN SEDOL Company identifiers DD-MMM-YYYY (i.e., 24-JUN-2015) MM/DD/YYYY (i.e., 06/24/2015) YYYY-MM-DD (i.e., 2015-06-24) YYYYMMDD (i.e., 20150624) Date format Market-adjusted model Abret (abnormal return) = Ret - Rm Compustat Global - Daily WRDS World Indices (Beta) Global Insight MSCI from IHS Global Insight Risk model 9 Wharton Research Data Services

  10. Intraday Second-by-Second Event Study Stock price used The NBBO files derived from the TAQ data by WRDS Upload your own events Events from RavenPack Event file source Company identifiers SYMBOL DD-MMM-YYYY (i.e., 24-JUN-2015 00:00:00) MM/DD/YYYY (i.e., 06/24/2015 09:30:00) YYYY-MM-DD (i.e., 2015-06-24 12:00:00) YYYYMMDD (i.e., 20150624 14:00:00) Date format RET Second-by-Second return CUM - Cumulative return CUM_BH - Buy-and-Hold cumulative return Key outputs 10 Wharton Research Data Services

  11. Long Run Event Study Stock price used CRSP daily stock (date range for annual update - 12/31/1925 - 12/31/2019 ) Upload your own events Events from Capital IQ Key Developments Event file source PERMNO CUSIP TICKER Company identifiers DD-MMM-YYYY (i.e., 24-JUN-2015) MM/DD/YYYY (i.e., 06/24/2015) YYYY-MM-DD (i.e., 2015-06-24) YYYYMMDD (i.e., 20150624) Date format Buy-and-Hold Abnormal Returns (BHAR) are calculated by using equally/value-weighted benchmark portfolio returns with/without annual rebalance Key outputs 11 Wharton Research Data Services

  12. Learning Resources - Event Study Research Application 12 Wharton Research Data Services

  13. Learning Resources - WRDS Macros: EVTSTUDY 13 Wharton Research Data Services

  14. Learning Resources - Manuals and Overviews 14 Wharton Research Data Services

  15. 1 Event Study Basics 2 Overview of Event Study by WRDS 3 Demo Run a Event Study Using WRDS Event Study Web Query Form 15 Wharton Research Data Services

  16. Event Study Estimation Parameters Event window Estimation window Gap t = 0 Event date 16 Wharton Research Data Services

  17. T h a n k Yo u !

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