
Driving eCommerce Fairness Conference Insights
"Explore insights from the MCA's role in driving eCommerce and making digital marketplaces fairer conference. Discover key statistics on internet usage, online shopping behavior, and tips for safe online shopping. Join the eCommerce Training Programme and stay updated on social media for the latest developments."
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Presentation Transcript
MCAs role in driving eCommerce Making Digital Marketplaces Fairer Conference 15th March 2018 Denise Borda eCommerce Analyst
Market research Facilitating the development and uptake of eCommerce and other online services Strategic Strategic Objective Objective National Strategy Fora Awareness Campaigns
80% (Maltese population) use the internet 94% of internet users use it everyday 5% of internet users use it at least once a day NSO ICT Usage by Households 2018
Clothes, sports goods 74% Hotel accommodation 55% 65% (Internet users) BUY ONLINE Other travel arrangements 44% 39% Event tickets NSO ICT Usage by Households 2018
INTERNET USERS 70% consult with the Web before making a purchase (online or offline) 87% are active on social media MOBILE INTERNET USERS 59% use mobile to consult on products or compare prices whilst shopping in- store INTERNET USERS ACTIVE ON SOCIAL MEDIA 63% follow favourite brands/retailers 61% check out reviews/expert recommendations before making a purchase MCA Insights into Consumer Buying Behaviour Attitudes 2017
Check that the retailer provides adequate contact details Carefully read the T&Cs related to the purchase/order Shopping Shopping online with online with confidence confidence Use payment methods that offer a high level of security Buy from websites with secure checkouts Check-out reviews about retailer /product Beware of too good to be true offers
Initiatives Initiatives www. onlinecommerce.org.mt eCommerce Training Programme
Thank you To keep abreast with latest developments and make your contribution, JOIN US ON SOCIAL MEDIA! MCA eCommerce Observatory on LinkedIn MCA Facebook page