Covaris Distributor Training Event 2019 Highlights

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Distributor Training
 
18 June 2019
 
Bill Campbell
 
Welcome
 
Welcome to 2019 Covaris Distributor Training
Sales and Marketing (Archer Hotel, Covaris)
Field Service (Covaris)
You are a large part of our success
Thank you for your attendance and support!
Wednesday afternoon – Presentations, brainstorm, feedback, discussion
 
Introductions
 
Logistics
 
Breakfast at Archer Hotel every day starting at 7 AM
Lunch at Archer Hotel every day starting at 12 PM
Dinner
Tuesday 6 PM at Bancroft (15 3
Rd
 Ave, across from Archer)
Wednesday 6 PM at Redstone American Grill (20 3
rd
 Ave, across from Archer)
Transportation (Covaris car pool, Taxi, Uber,)
Tuesday 12:45 PM - Plan to leave for Covaris by car pool, taxi, Uber by 12:45 for 1 PM arrival
Tuesday 5:15 PM - Plan to leave for Archer Hotel by car pool, taxi, Uber
Some repetition – different angles
Ask questions during presentations, lunch, breaks, etc.
Have fun!
 
Marketing Team
 
Laura Clark
Events Manager
Events (Planning to Execution)
Social Media, Leads
lclark@covaris.com
, x2290
 
Steve Stefanak
Creative Design Manager
Collateral, Web, Slides
Distributor Portal (News, Events, Collateral)
sstefanak@covaris.com
, x2223
 
Roman Rodriguez
Director of Marketing
Technical Marketing
Product Management
rrodriguez@covaris.com
, x2206
 
Bill Campbell
VP of Marketing
Field Service
Customer Service
wcampbell@covaris.com
, x2282
 
Bruce Zhang
Senior BD Manager, APAC
Instruments, Consumables, Reagents
Training and customer visits
bzhang@covaris.com
 
Brittany Melanson
Marketing Manager
Email, Web, Social, Collateral
Communications
bmelanson@covaris.com
, x2298
 
Patrice Bilesimo
Technical Marketing Manager
Product value propositions and development
pbilesimo@covaris.com
 
Quyen Nguyen
Associate Product Manager (starts July 8
th
)
Product launch and lifecycle
qnguyen@covaris.com
 
Schedule
 
Schedule
 
Schedule
 
AFA Technology
 
Patented technology (>75 patents)
No one has the same process
We are only competing with ourselves (enzymes cannot condition, normalize, clean the sample)
Expertise in mechanical engineering, acoustic physics, biophysics, molecular biology
Adaptive Focused Acoustics
Adaptive
Made for the sample, not for welding or polishing jewelry
Low power, high power, index, pulse, scan, etc.
Large format, microTUBE, AFA-TUBE TPX, 5 uL, 384 well, etc.
Sample vessel, sample type, solvent type
Focused
Least amount of energy to reach 1 mPa threshold for cavitation
Not a sonicator
Isothermal, scalable
Acoustics
Technology drives our company
What applications to focus on with the technology
High-throughput, clinical samples
 
Standardize !!!
 
APAC Growth
 
Shifting into higher throughput systems
ME220
LE220-plus, LE220R-plus, LE220Rsc
2020 – R230, ML230
Consumables driving growth
Marketing – not a one-way street!
What we have, where to find it, customize for you
Reach out to us more often!
 
Key Products Released in Last 12 Months
 
truXTRAC FFPE Magnetic Bead Family
tNA kit
DNA Plus Kit
RNA Plus kit
total NA Plus kit
total NA Plus 384 kit
truPOP Cell Lysis Buffer
LE220Rsc
R230 – 2020 for most distributors including APAC
8 AFA-TUBE TPX strip
96 AFA-TUBE TPX plate
 
 
New Applications Enabled
 
HTP, Clinical DNA Shearing
FFPE extraction
DNA, RNA, protein, chromatin
Cell lysis
Bacteria
Yeast
Human blood
HMW DNA
Proteomics
High-throughput ChIP
Automation
Testimonials
Shawn Levy, HudsonAlpha – high DV200, low QNS
Sean Glenn, OmniSeq – low QNS
Devin Rhodenizer, ARUP – fully automated LE220R-plus
Publications
Kresse et al – detection of gene fusions
Robbe et al – equivalent to fresh frozen
Twist FFPE protocol – sequence what was unsequencable
 
 
Planned New Product Releases – ML230
 
Distribution - 2020
New electronics (R230), 8 samples processed simultaneously
DNA Shearing
microTUBE-50
AFA-TUBE TPX
microTUBE-130
Lysis
AFA-TUBE TPX
FFPE
microTUBE-130 (one bead)
ChIP
microTUBE-130
Mostly 8-strip; could be 4-strip for larger volumes
 
New Developments
 
ME220 - Illumina is recommending the Covaris ME220 with microTUBE-50 upfront of the
TSO500 panel
AFA-TUBE TPX
DNA shearing at low volumes 5 to 50 uL currently on LE220-plus (R230)
Cell lysis (bacteria, yeast, blood)
Drives the R230, LE220Rsc (scan a plate)
Automation
LE220R-plus – robotic integration
LE220Rsc – robotic integration
R230 – liquid handler; more than DNA shearing
 
3 Key Takeaways
 
The acoustic circuit is driven by Covaris technology
Instruments, consumables, reagents
Quality is most important
DV
200
FRQ (Functional RNA Quantitation)
Proteomics – all proteins
Microbiome – all species
Cell lysis – HMW, sheared, metabolites, many microorganisms
Covaris is more than DNA fragmentation – The Science of Sample Prep
Conditioning and normalization
Standardize the primary solvent layer
Applications
Chromatin shearing, FFPE extraction, cell lysis, compound dissolution, bead mixing, much more
You tell us!
 
Questions?
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Welcome to the Covaris Distributor Training event held on June 18, 2019, featuring presentations, discussions, and networking opportunities. Get insights into the marketing team, schedule details, logistic arrangements, and AFA technology showcased during the event. Connect with key personnel and discover the innovative patented technology discussed at the training session.

  • Training
  • Covaris
  • Distributor
  • Event
  • Technology

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  1. Distributor Training 18 June 2019 Bill Campbell

  2. Welcome Welcome to 2019 Covaris Distributor Training Sales and Marketing (Archer Hotel, Covaris) Field Service (Covaris) You are a large part of our success Thank you for your attendance and support! Wednesday afternoon Presentations, brainstorm, feedback, discussion Proprietary 2

  3. Introductions Proprietary 3

  4. Logistics Breakfast at Archer Hotel every day starting at 7 AM Lunch at Archer Hotel every day starting at 12 PM Dinner Tuesday 6 PM at Bancroft (15 3Rd Ave, across from Archer) Wednesday 6 PM at Redstone American Grill (20 3rd Ave, across from Archer) Transportation (Covaris car pool, Taxi, Uber,) Tuesday 12:45 PM - Plan to leave for Covaris by car pool, taxi, Uber by 12:45 for 1 PM arrival Tuesday 5:15 PM - Plan to leave for Archer Hotel by car pool, taxi, Uber Some repetition different angles Ask questions during presentations, lunch, breaks, etc. Have fun! Proprietary 4

  5. Marketing Team Bill Campbell VP of Marketing Field Service Customer Service wcampbell@covaris.com, x2282 Laura Clark Events Manager Events (Planning to Execution) Social Media, Leads lclark@covaris.com, x2290 Roman Rodriguez Director of Marketing Technical Marketing Product Management rrodriguez@covaris.com, x2206 Steve Stefanak Creative Design Manager Collateral, Web, Slides Distributor Portal (News, Events, Collateral) sstefanak@covaris.com, x2223 Bruce Zhang Senior BD Manager, APAC Instruments, Consumables, Reagents Training and customer visits bzhang@covaris.com Patrice Bilesimo Technical Marketing Manager Product value propositions and development pbilesimo@covaris.com Brittany Melanson Marketing Manager Email, Web, Social, Collateral Communications bmelanson@covaris.com, x2298 Quyen Nguyen Associate Product Manager (starts July 8th) Product launch and lifecycle qnguyen@covaris.com Proprietary 5

  6. Schedule Proprietary 6

  7. Schedule Proprietary 7

  8. Schedule Proprietary 8

  9. AFA Technology Patented technology (>75 patents) No one has the same process We are only competing with ourselves (enzymes cannot condition, normalize, clean the sample) Expertise in mechanical engineering, acoustic physics, biophysics, molecular biology Adaptive Focused Acoustics Adaptive Made for the sample, not for welding or polishing jewelry Low power, high power, index, pulse, scan, etc. Large format, microTUBE, AFA-TUBE TPX, 5 uL, 384 well, etc. Sample vessel, sample type, solvent type Focused Least amount of energy to reach 1 mPa threshold for cavitation Not a sonicator Isothermal, scalable Acoustics Technology drives our company What applications to focus on with the technology High-throughput, clinical samples disruption dissociation dissolution dissolution Proprietary 9

  10. APAC Growth Shifting into higher throughput systems ME220 LE220-plus, LE220R-plus, LE220Rsc 2020 R230, ML230 Consumables driving growth Marketing not a one-way street! What we have, where to find it, customize for you Reach out to us more often! Proprietary 10

  11. Key Products Released in Last 12 Months truXTRAC FFPE Magnetic Bead Family tNA kit DNA Plus Kit RNA Plus kit total NA Plus kit total NA Plus 384 kit truPOP Cell Lysis Buffer LE220Rsc R230 2020 for most distributors including APAC 8 AFA-TUBE TPX strip 96 AFA-TUBE TPX plate biological / chemical objects sample preparation ? variable processes analysis & bioinformatics Proprietary 11

  12. New Applications Enabled HTP, Clinical DNA Shearing FFPE extraction DNA, RNA, protein, chromatin Cell lysis Bacteria Yeast Human blood HMW DNA Proteomics High-throughput ChIP Automation Testimonials Shawn Levy, HudsonAlpha high DV200, low QNS Sean Glenn, OmniSeq low QNS Devin Rhodenizer, ARUP fully automated LE220R-plus Publications Kresse et al detection of gene fusions Robbe et al equivalent to fresh frozen Twist FFPE protocol sequence what was unsequencable Proprietary 12

  13. Planned New Product Releases ML230 Distribution - 2020 New electronics (R230), 8 samples processed simultaneously DNA Shearing microTUBE-50 AFA-TUBE TPX microTUBE-130 Lysis AFA-TUBE TPX FFPE microTUBE-130 (one bead) ChIP microTUBE-130 Mostly 8-strip; could be 4-strip for larger volumes Proprietary 13

  14. New Developments ME220 - Illumina is recommending the Covaris ME220 with microTUBE-50 upfront of the TSO500 panel AFA-TUBE TPX DNA shearing at low volumes 5 to 50 uL currently on LE220-plus (R230) Cell lysis (bacteria, yeast, blood) Drives the R230, LE220Rsc (scan a plate) Automation LE220R-plus robotic integration LE220Rsc robotic integration R230 liquid handler; more than DNA shearing Proprietary 14

  15. 3 Key Takeaways The acoustic circuit is driven by Covaris technology Instruments, consumables, reagents Quality is most important DV200 FRQ (Functional RNA Quantitation) Proteomics all proteins Microbiome all species Cell lysis HMW, sheared, metabolites, many microorganisms Covaris is more than DNA fragmentation The Science of Sample Prep Conditioning and normalization Standardize the primary solvent layer Applications Chromatin shearing, FFPE extraction, cell lysis, compound dissolution, bead mixing, much more You tell us! Proprietary 15

  16. Questions? Proprietary 16

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