Business Model & Idea Canvasses by Sofyan Al Khalaileh
Concept of a business model canvas and how it can help create value. Learn about different revenue streams, customer segments, and key resources essential for building a successful business model canvas. Adapt the canvas structure to develop ideas effectively."
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Business Model & Idea Canvasses Sofyan Al Khalaileh Head of Business Incubators - Innovation and Entrepreneurship Center
Business model: Definition A business model describes how an idea will create value.
How do they make money? Product & service sales Subscription to a service Ad revenue
How do they make money? Commission Freemium
Building your business model You can visualize your business model using a business model canvas
Customer segments Who are your paying customers? Customer relationships What types of interactions will your customers expect to have with you? Key activities What will your business spend the most time doing? Key partners What external partnerships should you invest in? Product development? Sales? Other? Do you have any non-paying customers? Value proposition Channels How will customers find out about you? Key resources Mentors? Lawyers? Distributors? Suppliers? How large is this group? What will it cost for: Manufacturing? Intellectual property? Human resources? Do you have multiple customer segments? How will you get products to them? Revenue streams How might you make $ from this? What value, other than money, are you hoping to create? Cost structure How much time and money will be required to do this?
Adapting the business model canvas The structure of the business model canvas can be used to develop any idea... even if you aren t planning on turning that idea into a business.
Adapting the Business Model Canvas By modifying the language of the business model canvas, we can transform it into an idea canvas.
Audience relationships What kind of relationship are you trying to build with your audience? Key activities YOUR IDEA Key partners Audience segments What specific tasks must you do to get your idea off the ground? Project idea Who can you ask to invest their time and energy to help you? Who is your idea for? Lesson idea What are the needs of this group? Channels What are some different ways of presenting your idea? Key resources Teachers? Peers? Parents? Subject experts? Thesis statement What materials should you invest in? Why would they find your idea valuable? Hypothesis The cost of your idea Time investment Which collaborators would be valuable to invest in? Material investment The value of your idea Social value Academic value Monetary value
Sofyan Al Khalaileh Head of Business Incubators - Innovation and Entrepreneurship Center s.khalaialeh@ju.edu.jo