360PI: International Expansion Strategies for Growth

360PI: A World of Opportunity Paramount Solutions

Current Situation How Should 360PI Approach International Expansion to Ensure Successful Growth? Problem Statement Intensifying Industry Competition Changing Market Trends International Expansion Issues Understanding Customer Needs Innovation & Adaptability Cultural Barriers Considerations Analysis Alternatives Recommendations Implementation

Situational Analysis Company Industry Consumer Environmental Analysis Alternatives Recommendations Implementation

Company Analysis Innovative & Proactive Aim of Becoming the Leading Provider of PI Leading- Edge Saas Business Company An Effective Solution Should Build on 360PI s Desirable Service by Encompassing its Strategic Beliefs in Pursuing Growth Analysis Alternatives Recommendations Implementation

Industry Analysis Price Intelligence Industry Constant Price Changes Various Offerings An Effective Solution Should Consider Industry Development & Progression of Differentiation Between Competitors Analysis Alternatives Recommendations Implementation

Consumer Analysis North American Markets Past: End Present: Large Omnichannel Retailers Consumer Market An Effective Solution Should Acknowledge 360PI s Extreme Adaptability When Considering How To Expand Internationally Analysis Alternatives Recommendations Implementation

Environmental Analysis Legal Restrictions on Internet Use More Demand in Economically Stable Region Economic Consumers Price-Matching Showrooming Social Continued Rise of E-Commerce Price Intelligence Software Technology An Effective Solution Should Consider Consumer Demands & Capitalize on Market Opportunities Analysis Alternatives Recommendations Implementation

Decision Criteria Based on Our Analysis an Effective Solution Should Consider Ease of Implementation Industry Trends Growth Potential Analysis Alternatives Recommendations Implementation

Options Evaluation Additional Brick & Mortar Develop Retail Category Target Manufacturers Reconnect with Consumer Market International Expansion Analysis Alternatives Recommendations Implementation

Decision Matrix Ease of Industry Trends Growth Potential Total Implementation Additional Brick & Mortar 2 1 1 4 Devleop Retail Categories 3 2 3 8 Target 1 2 3 6 Manufacturers Reconnect with Consumer Market 3 3 3 9 International Expansion 2 3 3 8 Analysis Alternatives Recommendations Implementation

Decision Matrix Ease of Industry Trends Growth Potential Total Implementation Additional Brick & Mortar 2 1 1 4 Develop Retail Categories 3 2 3 8 Target 1 2 3 6 Manufacturers Reconnect with Consumer Market 3 3 3 9 International Expansion 2 3 3 8 Analysis Alternatives Recommendations Implementation

Adaptive Growth Strategy Develop Create Expand Issue: Changing Market Trends Issue: Intensifying Industry Competition Issue: International Expansion Analysis Alternatives Recommendations Implementation

Develop Create Expand Underdeveloped Market Segment Accounts for of Retail Sales in North America Amazon is Expanding its Food Offerings Online Players in Largest Cities (Incomplete Data) Potential to be Leveraged with Other Services To Capitalize on a Sector with Tremendous Potential in Pursuit of Becoming the Leading Provider of Price Intelligence Analysis Alternatives Recommendations Implementation

Develop Create Expand Create Website & App for B2C Clear & Concise Consumer Profile Consumer Features: Notifications & 360 Pick To Adapt Your Business Operations & Give Yourself a Distinct Competitive Advantage Analysis Alternatives Recommendations Implementation

Develop Create Expand When & How Fast? Immediately & Aggressively Where & Why? China Analysis Alternatives Recommendations Implementation

Develop Create Expand Criteria Level Comparative Population 1,357.4 Highest GDP 73% Highest Level of Competition Low Best Online Buy Intention 861 Highest E-Commerce (Sales Billions) E-Commerce Participation 707.60 Highest 54.2 Most Growth To Take Advantage of Opportunities While Achieving Global Expansion Analysis Alternatives Recommendations Implementation

Human Resources Considerations Ensure Adequate Capabilities For Grocery Segment Train Employees with New B2C Technology Establish Personnel in China Train Employees with New Chinese Technology Analysis Alternatives Recommendations Implementation

Marketing Considerations Release of the B2C App Target Retailers in China Similar to Current Contacts Analysis Alternatives Recommendations Implementation

Logistics & Operations Considerations Extensive R&D Develop Grocery Contacts & Networks Develop Retail Contacts in China Harvest Information from Consumer Segment Establish Base in China Analysis Alternatives Recommendations Implementation

Financial Considerations Research & Development Technological Adjustments to Algorithms Travel Costs Lease Payments Employee Training Analysis Alternatives Recommendations Implementation

0-12 Months 12-18 Months 18-24 Months Research & Development Contact Grocery Stores Launch B2C Website & App Launch Grocery Retail Segment Market Research Hire Personnel in China Find Location to Lease in China Start Operations in China Analysis Alternatives Recommendations Implementation

Risks & Mitigations Risk Likelihood Impact Mitigation Chinese Government Restricts Internet Access Grocery E- Commerce Does Not Develop Develop Relationships with Chinese Government & Express Benefits Moderate High Consider the Manufacturing Market Low High Analysis Alternatives Recommendations Implementation

Conclusion Where Are You Now? Intensifying Industry Competition International Expansion Changing Market Trends Where Are You Going? Develop: Grocery Market Create: Website & App Expand: China How Will You Get There? Adaptive Growth Strategy Analysis Alternatives Recommendations Implementation