United Way Campaign Success: A Story of Community Engagement

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Explore the journey of United Way of Lackawanna and Wayne Counties in fostering community engagement through successful fundraising campaigns and impactful initiatives. From historical insights to strategic leadership approaches, discover how their collaborative efforts have made a positive impact. Learn about their campaign highlights, fundraising activities, leadership strategy, community fairs, and fun-raising activities that contribute to their mission of making a difference in people's lives.


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  1. TMG Health + United Way TMG Health + United Way Persistence and Truth Persistence and Truth A Love Story A Love Story Gary Drapek President & CEO United Way of Lackawanna and Wayne Counties

  2. Some history. Some history . Yin-Yang of the name United Way

  3. Campaign Highlights Campaign Highlights Winning Plan Obtain top-down support Develop a collaborative and diverse campaign committee Know your numbers Employee Corporate Leadership Educate and engage employees Educational meetings Community Fair Campaign movie Fundraisers

  4. United Way Campaign History United Way Campaign History $150,000.00 $133,125.74 $130,000.00 2007/2008 Fundraising Activities (000) $16.5 $110,000.00 2008/2009 2009/2010 $90,000.00 $12.7 $12.2 2010/2011 2011/2012 $70,000.00 $8.0 2012/2013 $7.2 $50,000.00 $6.2 2013/2014 2014/2015 $30,000.00 $1.3 $10,000.00 Total Fund Campaign

  5. Leadership Strategy Leadership Strategy PlanObjective to amount of giving of leadership team ExecuteInvited United Targeted communications from CEO and peers Results74% gave to the prior year increase the Way and ARC to share testimonies Campaign; 7% increase over Dollar amount per contributor almost doubled. Yielded over $14K more to the campaign Promoted giving of .5%+ of annual salary

  6. United Way Community Fair United Way Community Fair Educational opportunity for employees to learn directly from agencies who are supported by the United Way Representatives from 21 partner agencies Future expansion in 2015 to include other United Way chapters and agencies

  7. Fun Raising Activities Fun Raising Activities Basket Auction Department Competition T-Shirt Sales Plant a Tree Sales

  8. TMG Health Incentives TMG Health Incentives Contribute to Win!

  9. TMG Health Incentives TMG Health Incentives Point System Point System Suggested Points Donation Level Names Donation Levels GIVING HELPING SHARING CARING GROWING REACHING $10 - $100 $101 - $300 $301 - $500 $501 - $700 $701 - $1000 +$1001 10 15 20 25 30 35

  10. TMG Health Incentives TMG Health Incentives Fast Responders Fast Responders Beat the Clock Complete your pledge form in EDD by October 10 and receive DOUBLE points for the prize raffle. Double your Points!

  11. TMG Health Incentives TMG Health Incentives Prize List Prize List Create Your Own Charity Jeans Day Free PTO Day XBox Night Away at Bed & Breakfast Limo to NYC from NE PA $100 Visa Gift Card (5) Year-Long FREE Jeans Days $5 Eurest Voucher (25) Preferred Parking (24) Magazines.com Gift Card $50 Amazon Gift Card (5) $50 Barnes & Noble Gift Card (5) iPad Mini iPad Galaxy Tab 4 (16 GB) Amazon Fire HDX (16 GB) Beats Earbuds Beats Headphones Vizio 32 Smart TV Jawbone Wireless Computer Setup 12 Wireless Photo Frame AppleTV Hulu Plus 12 Month Subscription

  12. TMG Health Incentives TMG Health Incentives Free United Way Day Free United Way Day Receive a FREE Day Off for your contribution to the United Way. Qualifying Levels: Exempt: $286 Annual Contribution Non-Exempt: $208 Annual Contribution

  13. Expansion.. Expansion .. King of Prussia PA. Pittsburg PA. Amarillo TX.

  14. Questions Questions

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