WhatsApp and Digital Marketing | WhatsApp Blasting

WhatsApp Cloud API: Business application method, usage, and pricing guide In May 2022, Meta announced that it would open the new WhatsApp Cloud API to businesses of all sizes, which means that businesses now have two ways to use the WhatsApp API features: purchase API services from WhatsApp Business Solution Providers (WhatsApp BSPs), or directly connect the API to their own user interface on the Meta website. What is a WhatsApp Cloud API business account? The purpose of the WhatsApp Cloud API is roughly the same as the familiar WhatsApp Business API (also known as the or medium and large businesses: local API/on-premise API), with features designed f Connect to thousands of customer service agents, customer s, or chatbots Connect to third-party software such as e-commerce and CRM platforms Send mass messages

Display products a nd collect payments on WhatsApp The biggest difference between the WhatsApp Cloud API and the WhatsApp Business API is the server location. Before May 2022, businesses could only purchase on-premise APIs from WhatsApp BSPs (such as 360dialog, Twilio), and the data center of the BSP company. servers were stored in the Now, WhatsApp BSP can also provide WhatsApp Cloud API hosted by Meta, and the server is located in Meta's European and American data centers. If merchants want to use can purchase services from BSPs that provide WhatsApp Cloud API (such as SleekFlow), or use internal company resources to develop their own communicatio Bulk SMS on WhatsApp Cloud API, they n tools in Meta for Developers. WhatsApp Cloud API tsApp Cloud API/ On-premise API Wha Server location Meta data center BSP data center How to get API Purchase services from BSPs that provide WhatsApp Cloud API (such as SleekFlow); or use internal company resources to op your own communication tools devel API (such as 360dialog, Twilio) Purchase services from BSPs that provide WhatsApp Business

Software updates Meta is responsible for updating software and developing functions, and merchants can use the latest functions ediately imm After Meta launches new functions, BSPs need to update the software by themselves before merchants can use the new ns functio API protocol Graph API On-Premises REST API Sent and received message v olume (messages per second/MPS) PS (normal); 500 MPS (upgraded) 80 M 250 MPS Meta officially recommends that most companies use WhatsApp Cloud API, which is easier to install a nd get started. SleekFlow is already a Meta partner SleekFl ow is an official Meta partner. How to apply for WhatsApp Cloud API? There are two ways to apply for WhatsApp Cloud API: register as a user on the BSP website, or register an account and develop software on the Meta for Developer platform. Meta for Developer Platform BSP Website How to apply: Register an accou nt to develop Meta applications ow to apply: Register as a user H Programming knowledge required No programming knowledge required Application steps: Create developer resources and set platform usage permissions > Send test messages > Set up Webhook > Receive test messages > Register WhatsApp Business accou nt (WABA) > Verify phone number Application steps: Connect Facebook Business Manager account > Register WhatsApp Business accou phone number nt (WABA) > Verify Application proce dure: Dispersed, multiple steps ation procedure: Single process Applic

Time req uired: Several hours Time required: Less than 5 minutes 1. WhatsApp BSP no- coding registration method WhatsApp BSP is responsible for ensuring that the registration experience is smooth and fast, so the registration process they designed is mostly only 3-5 steps, and there is no need to leave their website throughout the process. After completing the registration, merchants can start contacting customers immediately and can talk to 250 non- repeated contacts every 24 hours. Once you have completed the Facebook Business Manager certification process, you can increase the message limit and even broadcast 100,000 messages a day. See how WhatsApp BSPs like SleekFlow design their registration process 2. Develop WhatsApp Cloud API internally If your company has a programming team, you can consider connecting to the WhatsApp Cloud API on the Meta for Developers platform. Your team needs to operate the API settings to send and receive messages, and create a webhook to get message notifications. Your team needs to go back and forth between several platforms, including Meta for Developers, webhook servers (such as Glitch), and real WhatsApp applications to test whether normally. messages can be sent Meta demonstrates how software engineers connect to the WhatsApp Cloud API Meta does not allow unauthorized independent agents to help customers develop the WhatsApp Cloud API, which means that if merchants choose to connect to the API on the Meta for Developers platform, they can only use internal company resources. usiness Solution Provider (BSP) B dependent Software Vendor (ISV) In Get Meta License Inclusion in Meta Partner Directory How to use Whatsapp Cloud API?

WhatsApp API has no user interface. Some BSPs offer a full service, and if you purchase the API on their website, you can use their other products, such as SleekFlow, which provides additional features such as omnichannel inbox, smart delegation conversation solution, group messaging tools, in-chat payment, and connection to e-commerce platforms. As can be seen, the services provided by BSP are far more than the basic WhatsApp API functions of sending and receiving messages, so before considering developing and managing the user interface of these functions by yourself, merchants should budget for the overhead generated by development and maintenance costs. WhatsApp BSP vs Cloud API SC 4 reasons to use WhatsApp BSP Unique advantages of WhatsApp BSP 1. Professional support from the Meta team API and software are updated very quickly, and it is inevitable to encounter problems in the operation of WhatsApp Cloud API. Just a few examples: Message sent but not delivered Blocked due to policy violation API connection service crashed tsApp template message rejected Wha Payment failed Message limit dispute

Official WhatsApp Business Account Certification (Green Tick) rejected WhatsApp BSPs know WhatsApp Business Platform and WhatsApp Cloud API inside out. Most of them provide excellent customer service to help you with any queries. At SleekFlow, Enterprise plan users have a dedicated account manager who manages their WhatsApp account and provides guidance. At SleekFlow, when we encounter particularly difficult issues, we can directly seek help from Meta after investigation, so you, as the end user, can get direct support from the Meta team. In addition, we provide the following support: Technical support: WhatsApp BSPs can help enterprises integrate WhatsApp Cloud API with existing IT systems and help ration process. troubleshoot any technical issues during the integ Green Tick Verification: WhatsApp BSPs can provide guidance on complying with WhatsApp policies and regulations, ensuring that businesses meet WhatsApp's business verification requirements to apply for the Green Tick badge. Local Knowledge: WhatsApp BSPs with local offices can support customers more effectively because they have a deeper understanding of the local business environment and can quickly contact local M eta managers to resolve issues. In contrast, Meta for Developers platform support is very limited, only providing manuals, guidelines and forums, and no support ticket option for individual user issues. W hatsApp BSP (such as SleekFlow) No WhatsApp BSP Personal Support Explicitly promised priority support (response within three hours) Direct appeal process to Meta Independent agents are not capable of handling any issues related to the WhatsApp Cloud API, and merchants must mselves at Meta for Developers. troubleshoot problems the 2. Volume-based discounts WhatsApp BSPs are selected by Meta to have a strong partnership with Meta, and some BSPs can participate in exclusive partner programs. For example, SleekFlow can negotiate discounts on messaging ch arges for enterprise customers.

Expecting to send more than 200,000 messages per charges with Meta. month? SleekFlow can help you negotiate a discount on messaging 3. Early access to beta features BSPs are well aware of WhatsApp's latest product roadmap and are often invited to test new features and provide feedback to Meta, which means BSP customers can be the first to use new features to provide new services and stand out from competitors. You can also provide feedback to BSPs and Meta to shape the development direction of new features. 4. Omnichannel messaging API solutions On top of that, WhatsApp BSPs not only provide enterprises with access to the WhatsApp API, but also many value- added services. At SleekFlow, we integrate the WhatsApp Cloud API with other instant messaging software to help easily create an omnichannel customer experience. For example, you can integrate WhatsApp Cloud API with channels such as Facebook Messenger, Telegram, LINE, WeChat, etc. This way, customers can interact with merchants on the channel they like best. Even if you can't send messages on WhatsApp due to technical issues, you can also set up a fall back e message reaches the customer. channel (such as SMS) to ensure that th SleekFlow has WhatsApp solutions for major industries Want to connect WhatsApp API to your e-commerce, O2O business or customer service system? Then using WhatsApp BSP is a better choice, you can learn from their user business experience and re fer to more industry practices. WhatsApp Cloud API for retail SleekFlow designs exclusive business WhatsApp solutions for different industries, including retail, automotive, e- commerce, travel, finance, medical, beauty, real estate, education and transportation. Businesses can consult social commerce experts to find out specific pain points and solutions. With experience in serving more than 5,000 companies th of user experience to share. worldwide, SleekFlow has a weal Considering switching WhatsApp solution providers? Read the WhatsApp Business API numbe now. r migration tutorial guide WhatsApp Business charges (Cloud API) Connecting to the WhatsApp Cloud API directly on the Meta for Developers platform is free, but sending messages will be charged on a per-conversation basis. This varies depending on your customer country code and who started the conversation. Region/Conversation Fees (USD)

Utility Marketing Authenticatio Service Hong Kong Through WhatsApp BSP To get the Cloud API, you need to pay a monthly fee. For example, SleekFlow charges $15 per number per month. Compared to the money and time required to use internal resources, using WhatsApp is much more is the more affordable option. economical. tsApp BSP WhatsApp Business API fee changes: New policy announced on October 10, 2024 On October 10, 2024, Meta announced that it would make a major update to the charging model of WhatsApp Business Platform, aiming to simplify merchants chat business operations and provide mo re flexible business solutions. Here are some im portant changes in this update: Starting November 1, 2024, service convers ations will be completely free. International verification message fees expanded to more re gions starting February 1, 2025 Starting from April 1, 2025, transaction-related (utility) template messages can be sent for free within 24 hours

Starting from April 1, 2025, charges will be based on per-template message sent, replacing the previous conversation- based charging model. (Applicable to merchants included in Phase 1) Starting from July 1, 2025, charging based on each template message sent will enter the second phase. SleekFlow users harging model from this day on. will pay according to the new c We have also comprehensively summarized for you the details and countermeasures of this WhatsApp Business message charging model update to help you successfully cope with this change and ensure the continuous and efficient operation of your business. Company name : WhatsApp Blasting Website: https://www.blastingws.com Email: info@blastingws.com Phone: 639858085805 Whatsapp: 639858085805 Telegram: https://t.me/latestdat Company Address: Blk 34 Lot 5 Easthomes 3 Subd Estefania, Bacolod City, Philippines,6100 Thank you Thank you