Travel Demand Models in Transportation Planning

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LESSON 1
MODEL OVERVIEW
1
PART A
WHAT IS A TRAVEL DEMAND MODEL?
FSUTMS COMPREHENSIVE MODELING WORKSHOP
2
LESSON GOALS
In this lesson, we will discuss:
What is a model?
Overview of each model step
Types of model applications
FSUTMS COMPREHENSIVE MODELING WORKSHOP
3
WHAT IS A TRAVEL DEMAND MODEL?
Travel Demand Models are mathematical descriptions of relationships
among transportation system and socioeconomic characteristics (including
traffic volumes, land use, roadway type and population and economic
activity)
Transportation planners use terms modeling and forecasting
interchangeably (“Travel Demand Modeling” or “Travel Demand
Forecasting”)
FSUTMS COMPREHENSIVE MODELING WORKSHOP
4
BASIC ELEMENTS OF A MODEL
Travel Demand Models include:
The ‘Model’ equations and data which reflect travel
behavior
The ‘Software’ platform to implement these equations
and interact with data
FSUTMS COMPREHENSIVE MODELING WORKSHOP
5
BASIC MODELING STEPS
Most classical travel demand models are structured around four
sequential steps:
1.
Trip Generation (How many trips?)
2.
Trip Distribution (Where do the trips go?)
3.
Mode Choice (Which mode of travel?)
4.
Trip Assignment (What route?)
FSUTMS COMPREHENSIVE MODELING WORKSHOP
6
ADVANCED MODELING TOPICS
Population Synthesis
Simulate each person in region
Developed from micro sample (PUMS etc.)
Tours
Time of Day (Simulation of Departure Times)
Joint Travel
Use of probe and GPS device data to supplement surveys
FSUTMS COMPREHENSIVE MODELING WORKSHOP
7
FOUR STEPS OF TRAVEL DEMAND MODELS
8
QUIZ #1
 
What makes a travel demand model different from other models? Travel
demand models:
A.
Are used to forecast traffic data
B.
Are used to forecast socioeconomic data
C.
Earn income by being the object of interest for an artist’s painting
D.
Earn income by appearing in promotional pictures wearing merchandise (usually
clothing) from a manufacturer
E.
None of the above
FSUTMS COMPREHENSIVE MODELING WORKSHOP
9
QUIZ #1 - ANSWER
 
What makes a travel demand model different from other models? Travel
demand models:
A.
Are used to forecast traffic data
B.
Are used to forecast socioeconomic data
C.
Earn income by being the object of interest for an artist’s painting
D.
Earn income by appearing in promotional pictures wearing merchandise (usually
clothing) from a manufacturer
E.
None of the above
FSUTMS COMPREHENSIVE MODELING WORKSHOP
10
PART B
FOUR STEPS OF TRAVEL DEMAND MODELS
FSUTMS COMPREHENSIVE MODELING WORKSHOP
11
TRIP GENERATION – HOW MANY TRIPS?
Trip Generation
 estimates the number of trips produced by
and attracted to each traffic analysis zone (TAZ) within a
study area, based on socioeconomic characteristics (i.e.,
population and employment) of each zone
FSUTMS COMPREHENSIVE MODELING WORKSHOP
12
TRIP GENERATION EXAMPLE
13
SFDU
   
MFDU
  1    xxx       xxx      
  2    xxx       xxx      
3
xxx       xxx    
  
  
EMPLOYMENT
 1    xxx   xxx   xxx  
2    xxx   xxx   xxx 
3
xxx   xxx   xxx 
  
SPECIAL GENERATORS
2    xxx   xx   xxx   xx
 3    xxx   xx   xxx   xx 
Household and Population Zone Data
Employment Zone Data
Special Generator Zone Data
TRIP
GENERATION
Adjusted
TRIP DISTRIBUTION – WHERE TO?
Trip Distribution 
determines the number of trips between
each pair of zones in a model based on the magnitude of
each zone’s land uses and travel times between zones.
FSUTMS COMPREHENSIVE MODELING WORKSHOP
14
TRIP DISTRIBUTION EXAMPLE
FSUTMS COMPREHENSIVE MODELING WORKSHOP
15
TRIP
DISTRIBUTION
Adjusted
Productions
Adjusted
Attractions
Person Trip Table
TO
FROM
MODE CHOICE – WHICH MODE OF TRAVEL?
Mode Choice 
calculates which trips will use the highway
network with single- or  multiple occupant vehicles versus
those using the transit network (and in some models which
trips will use non-motorized transport).
FSUTMS COMPREHENSIVE MODELING WORKSHOP
16
MODE CHOICE EXAMPLE
FSUTMS COMPREHENSIVE MODELING WORKSHOP
17
Person Trip
Table
MODE CHOICE
TO
FROM
TO
FROM
Transit Trip Table
Vehicle* Trip Table
*Highway Only (Auto Occupancy Model)
TRIP ASSIGNMENT – WHAT ROUTE?
Trip Assignment 
models predict routes that trips will take,
accounting for diversion caused by traffic congestion. The
assignment model produces traffic forecasts for the highway
system and ridership forecasts for the transit system.
FSUTMS COMPREHENSIVE MODELING WORKSHOP
18
TRIP ASSIGNMENT EXAMPLE
FSUTMS COMPREHENSIVE MODELING WORKSHOP
19
Vehicle Trip
Table
TRIP ASSIGNMENT
Network Link Volumes
Loaded Highway Network
QUIZ #2
 
1.
Which step of the four-step modeling process determines where the trips
go?
2.
Which step of the four-step modeling process determines the mode of
travel?
3.
What are the other two steps of the four-step modeling process?
4.
Is the trip generation rate for single family households part of the model or
is it software?
FSUTMS COMPREHENSIVE MODELING WORKSHOP
20
QUIZ #2 – ANSWERS
 
1.
Which step of the four-step modeling process determines where the trips
go?
 
 
Trip Distribution
2.
Which step of the four-step modeling process determines the mode of
travel? 
Mode Choice
3.
What are the other two steps of the four-step modeling process?
 Trip
Generation & Trip Assignment
4.
Is the trip generation rate for single family households part of the model or
is it software? 
Part of the model
FSUTMS COMPREHENSIVE MODELING WORKSHOP
21
PART C
USES AND TYPES OF MODELS
FSUTMS COMPREHENSIVE MODELING WORKSHOP
22
USES OF TRAVEL DEMAND MODELS
MPO Plan Updates
Comprehensive Plans
SIS/FIHS Planning
Campus Master Plans
Concurrency Applications
Congestion Management Systems
Corridor Studies
Air Quality Analyses
Freight Studies
ITS Evaluation Strategies
Project Development & Environment
(PD&E) Studies
Interchange Justification/Modification
Reports (IJR/IMR)
Developments of Regional Impact (DRIs)
Toll Feasibility Studies
FSUTMS COMPREHENSIVE MODELING WORKSHOP
23
TYPES OF MODELS BY GEOGRAPHY
Urban Area Models 
– One MPO
Regional Planning Models 
– At least more than one
county and possibly more than one MPO
Statewide Models 
– Entire state, used to forecast freight
and intercity travel
FSUTMS COMPREHENSIVE MODELING WORKSHOP
24
TYPES OF MODELS BY MODE
Highway Vehicle Models 
– Only includes highway mode of
travel; mode choice is only related to auto occupancy
Transit Models 
– Model that includes mode choice and transit
networks
Freight or Truck Models 
– Model that includes estimates of truck
trips and possibly freight flows
FSUTMS COMPREHENSIVE MODELING WORKSHOP
25
QUIZ #3
 
List two uses of travel demand models.
What type of model would be used to forecast 2045 traffic in Gainesville for its
LRTP?
What type of model would produce cargo tonnage forecasts along a corridor for
rail, coastal shipping and trucks?
I need I-75 forecast data for 2040 in a rural area in Columbia County; which type
of model would I use?
The Miami-Dade Transit Metrorail system is planned to be expanded. Can the South
Florida Regional Planning Model (SERPM) to study alternatives be described as
having a transit component?
FSUTMS COMPREHENSIVE MODELING WORKSHOP
26
QUIZ #3 – ANSWERS
 
List two uses of travel demand models. 
Freight studies, MPO plan updates
What type of model would be used to forecast 2045 traffic in Gainesville for its
LRTP? 
Urban Area Model
What type of model would produce cargo tonnage forecasts along a corridor for
rail, coastal shipping and trucks? 
Freight Model
I need I-75 forecast data for 2040 in a rural area in Columbia County; which type
of model would I use? 
Statewide Model
The Miami-Dade Transit Metrorail system is planned to be expanded. Can the South
Florida Regional Planning Model (SERPM) used to study alternatives be described as
having a transit component? 
Yes
FSUTMS COMPREHENSIVE MODELING WORKSHOP
27
END OF LESSON 1, PART C
 
FSUTMS COMPREHENSIVE MODELING WORKSHOP
28
Slide Note

Welcome to the Florida Department of Transportation’s FSUTMS Comprehensive Modeling Workshop, one of several courses included in the FSUTMS-Cube Modeling Training Series.

This four-day training course titled "FSUTMS Comprehensive Modeling Workshop” provides an overview of the transportation planning process, travel demand forecasting methodologies, FSUTMS modules, and data requirements. Participants will learn to install and execute FSUTMS/Voyager, use the menu systems, interpret and create standard output results, and create and edit networks through a series of hands-on computer exercises. Previous Geographic Information System (GIS) experience is helpful for this workshop, but not required.

Additional in-depth training opportunities are available within the FSUTMS-Cube Modeling Training Series and will be discussed at the end of this workshop.

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Travel Demand Models play a crucial role in transportation planning by mathematically describing relationships among transportation systems and socioeconomic factors. This lesson provides an overview of travel demand modeling, including basic elements of a model, modeling steps, and advanced topics such as population synthesis and joint travel data usage. The content also covers the four steps of travel demand models and concludes with a quiz to reinforce learning.

  • Transportation Planning
  • Travel Demand Models
  • Modeling Workshop
  • Traffic Forecasting
  • Transportation Systems

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  1. LESSON 1 MODEL OVERVIEW 1

  2. PART A WHAT IS A TRAVEL DEMAND MODEL? FSUTMS COMPREHENSIVE MODELING WORKSHOP 2

  3. LESSON GOALS In this lesson, we will discuss: What is a model? Overview of each model step Types of model applications FSUTMS COMPREHENSIVE MODELING WORKSHOP 3

  4. WHAT IS A TRAVEL DEMAND MODEL? Travel Demand Models are mathematical descriptions of relationships among transportation system and socioeconomic characteristics (including traffic volumes, land use, roadway type and population and economic activity) Transportation planners use terms modeling and forecasting interchangeably ( Travel Demand Modeling or Travel Demand Forecasting ) FSUTMS COMPREHENSIVE MODELING WORKSHOP 4

  5. BASIC ELEMENTS OF A MODEL Travel Demand Models include: The Model equations and data which reflect travel behavior The Software platform to implement these equations and interact with data FSUTMS COMPREHENSIVE MODELING WORKSHOP 5

  6. BASIC MODELING STEPS Most classical travel demand models are structured around four sequential steps: 1. Trip Generation (How many trips?) 2. Trip Distribution (Where do the trips go?) 3. Mode Choice (Which mode of travel?) 4. Trip Assignment (What route?) FSUTMS COMPREHENSIVE MODELING WORKSHOP 6

  7. ADVANCED MODELING TOPICS Population Synthesis Simulate each person in region Developed from micro sample (PUMS etc.) Tours Time of Day (Simulation of Departure Times) Joint Travel Use of probe and GPS device data to supplement surveys FSUTMS COMPREHENSIVE MODELING WORKSHOP 7

  8. FOUR STEPS OF TRAVEL DEMAND MODELS 8

  9. QUIZ #1 What makes a travel demand model different from other models? Travel demand models: A. Are used to forecast traffic data B. Are used to forecast socioeconomic data C. Earn income by being the object of interest for an artist s painting D. Earn income by appearing in promotional pictures wearing merchandise (usually clothing) from a manufacturer E. None of the above FSUTMS COMPREHENSIVE MODELING WORKSHOP 9

  10. QUIZ #1 - ANSWER What makes a travel demand model different from other models? Travel demand models: A. Are used to forecast traffic data B. Are used to forecast socioeconomic data C. Earn income by being the object of interest for an artist s painting D. Earn income by appearing in promotional pictures wearing merchandise (usually clothing) from a manufacturer E. None of the above FSUTMS COMPREHENSIVE MODELING WORKSHOP 10

  11. PART B FOUR STEPS OF TRAVEL DEMAND MODELS FSUTMS COMPREHENSIVE MODELING WORKSHOP 11

  12. TRIP GENERATION HOW MANY TRIPS? Trip Generation estimates the number of trips produced by and attracted to each traffic analysis zone (TAZ) within a study area, based on socioeconomic characteristics (i.e., population and employment) of each zone FSUTMS COMPREHENSIVE MODELING WORKSHOP 12

  13. TRIP GENERATION EXAMPLE SFDU MFDU 1 xxx xxx 2 xxx xxx 3 xxx xxx Household and Population Zone Data TRIP GENERATION Adjusted EMPLOYMENT 1 xxx xxx xxx 2 xxx xxx xxx 3 xxx xxx xxx TAZ PRODS ATTRS PRODS ATTRS 1 XXXX XXXX XXXX XXXX Employment Zone Data 2 XXXX XXXX XXXX XXXX 3 XXXX XXXX XXXX XXXX SPECIAL GENERATORS 2 xxx xx xxx xx 3 xxx xx xxx xx 13 Special Generator Zone Data

  14. TRIP DISTRIBUTION WHERE TO? Trip Distribution determines the number of trips between each pair of zones in a model based on the magnitude of each zone s land uses and travel times between zones. FSUTMS COMPREHENSIVE MODELING WORKSHOP 14

  15. TRIP DISTRIBUTION EXAMPLE Person Trip Table Adjusted Productions TO TAZ 1 2 3 TRIP 1 XXXX XXXX XXXX DISTRIBUTION FROM 2 XXXX XXXX XXXX Adjusted Attractions 3 XXXX XXXX XXXX FSUTMS COMPREHENSIVE MODELING WORKSHOP 15

  16. MODE CHOICE WHICH MODE OF TRAVEL? Mode Choice calculates which trips will use the highway network with single- or multiple occupant vehicles versus those using the transit network (and in some models which trips will use non-motorized transport). FSUTMS COMPREHENSIVE MODELING WORKSHOP 16

  17. MODE CHOICE EXAMPLE Person Trip Table MODE CHOICE Vehicle* Trip Table Transit Trip Table TO TO TAZ 1 2 3 TAZ 1 2 3 1 XXXX XXXX XXXX 1 XXXX XXXX XXXX FROM FROM 2 XXXX XXXX XXXX 2 XXXX XXXX XXXX 3 XXXX XXXX XXXX 3 XXXX XXXX XXXX *Highway Only (Auto Occupancy Model) FSUTMS COMPREHENSIVE MODELING WORKSHOP 17

  18. TRIP ASSIGNMENT WHAT ROUTE? Trip Assignment models predict routes that trips will take, accounting for diversion caused by traffic congestion. The assignment model produces traffic forecasts for the highway system and ridership forecasts for the transit system. FSUTMS COMPREHENSIVE MODELING WORKSHOP 18

  19. TRIP ASSIGNMENT EXAMPLE Vehicle Trip Table TRIP ASSIGNMENT Loaded Highway Network Network Link Volumes xxx xxx xxx xxx xxx xxx xxx xxx xxx From Node To Node Volume xxx xxx xxx xxx 1001 1002 XXXX xxx xxx xxx xxx xxx xxx xxx xxx xxx xxx xxx xxx 1001 1003 XXXX xxx xxx xxx xxx xxx xxx xxx xxx 1002 1004 XXXX xxx xxx xxx xxx xxx xxx FSUTMS COMPREHENSIVE MODELING WORKSHOP 19

  20. QUIZ #2 1. Which step of the four-step modeling process determines where the trips go? 2. Which step of the four-step modeling process determines the mode of travel? 3. What are the other two steps of the four-step modeling process? 4. Is the trip generation rate for single family households part of the model or is it software? FSUTMS COMPREHENSIVE MODELING WORKSHOP 20

  21. QUIZ #2 ANSWERS 1. Which step of the four-step modeling process determines where the trips go? Trip Distribution 2. Which step of the four-step modeling process determines the mode of travel? Mode Choice 3. What are the other two steps of the four-step modeling process? Trip Generation & Trip Assignment 4. Is the trip generation rate for single family households part of the model or is it software? Part of the model FSUTMS COMPREHENSIVE MODELING WORKSHOP 21

  22. PART C USES AND TYPES OF MODELS FSUTMS COMPREHENSIVE MODELING WORKSHOP 22

  23. USES OF TRAVEL DEMAND MODELS MPO Plan Updates Comprehensive Plans SIS/FIHS Planning Campus Master Plans Concurrency Applications Congestion Management Systems Corridor Studies Air Quality Analyses Freight Studies ITS Evaluation Strategies Project Development & Environment (PD&E) Studies Interchange Justification/Modification Reports (IJR/IMR) Developments of Regional Impact (DRIs) Toll Feasibility Studies FSUTMS COMPREHENSIVE MODELING WORKSHOP 23

  24. TYPES OF MODELS BY GEOGRAPHY Urban Area Models One MPO Regional Planning Models At least more than one county and possibly more than one MPO Statewide Models Entire state, used to forecast freight and intercity travel FSUTMS COMPREHENSIVE MODELING WORKSHOP 24

  25. TYPES OF MODELS BY MODE Highway Vehicle Models Only includes highway mode of travel; mode choice is only related to auto occupancy Transit Models Model that includes mode choice and transit networks Freight or Truck Models Model that includes estimates of truck trips and possibly freight flows FSUTMS COMPREHENSIVE MODELING WORKSHOP 25

  26. QUIZ #3 List two uses of travel demand models. What type of model would be used to forecast 2045 traffic in Gainesville for its LRTP? What type of model would produce cargo tonnage forecasts along a corridor for rail, coastal shipping and trucks? I need I-75 forecast data for 2040 in a rural area in Columbia County; which type of model would I use? The Miami-Dade Transit Metrorail system is planned to be expanded. Can the South Florida Regional Planning Model (SERPM) to study alternatives be described as having a transit component? FSUTMS COMPREHENSIVE MODELING WORKSHOP 26

  27. QUIZ #3 ANSWERS List two uses of travel demand models. Freight studies, MPO plan updates What type of model would be used to forecast 2045 traffic in Gainesville for its LRTP? Urban Area Model What type of model would produce cargo tonnage forecasts along a corridor for rail, coastal shipping and trucks? Freight Model I need I-75 forecast data for 2040 in a rural area in Columbia County; which type of model would I use? Statewide Model The Miami-Dade Transit Metrorail system is planned to be expanded. Can the South Florida Regional Planning Model (SERPM) used to study alternatives be described as having a transit component? Yes FSUTMS COMPREHENSIVE MODELING WORKSHOP 27

  28. END OF LESSON 1, PART C FSUTMS COMPREHENSIVE MODELING WORKSHOP 28

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