Survival Guide to Economic Development Strategies
This comprehensive survival guide offers essential tips for successful economic development, focusing on community engagement, relationship building, promotion strategies, and adaptation to change. Key points include knowing your community, building partnerships, honest promotion of positives, national marketing efforts, and engaging local leaders. It emphasizes the importance of communication, maintaining existing industry relationships, and being adaptable in times of crisis.
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SURVIVAL GUIDE TO ECONOMIC DEVELOPMENT Kim Huston Nelson County Economic Development Agency
KNOW YOUR COMMUNITY WHAT DO YOUR COMMUNITY LEADERS WANT KEEP AN INVENTORY BE ABLE TO ANSWER ALL QUESTIONS WORK WITH PRIVATE PROPERTY OWNERS
ECONOMIC DEVELOPMENT IS A TEAM SPORT ECONOMIC DEVELOPMENT IS MORE THAN INDUSTRIAL DEVELOPMENT : - QUALITY OF LIFE - WORKFORCE DEVELOPMENT, - NEW BUSINESS DEVELOPMENT, - INFRASTRUCTURE MAKE RELATIONSHIPS AND PARTNERSHIPS
HONESTLY PROMOTE THE POSITIVES BE AUTHENTIC TO WHO YOU ARE YOU CAN T BE EVERYTHING TO EVERYONE BE MEMORABLE
MARKET YOURSELF NATIONALLY YOUR INITIAL VISIT WILL BE VIRTUAL HAVE A PROFESSIONAL ON-LINE / SOCIAL MEDIA PRESENCE NO TWO TOWNS ARE CREATED EQUAL, BUT HOW YOU DIFFERENTIATE YOUR COMMUNITY OR ORGANIZATION FROM THE COMPETITION, MAY DEFINE YOUR EFFECTIVENESS AND SUCCESS
KEEP LOCAL LEADERS ENGAGED KNOW WHAT YOUR GOVERNMENTAL LEADERS WANT KEEP GOVERNMENTAL LEADERS INFORMED BE PART OF FINANCIAL/REGULATORY DECISIONS
BECOME AN RFP EXPERT WORK WITH ALL PARTNERS TO HAVE THIS INFORMATION ON HAND AND UP-TO-DATE MAKE RELATIONSHIPS WITH KCED PROJECT MANAGERS RESPOND TO AN RFP ON TIME
COMMUNICATE YOUR SUCCESSES MAKE SURE YOUR COMMUNITY PRIORITZES ECONOMIC DEVELOPMENT SHARE SUCCESSES LOCALLY TRANSPARENCY IS IMPORTANT
DONT FORGET EXISTING INDUSTRY SIGNIFICANT GROWTH COMES FROM EXISTING COMPANIES REGULAR MEETINGS WITH COMPANIES HOST BOARD MEETINGS AT COMPANY LOCATIONS SUPPORT COMPANIES AFTER THE RIBBON CUTTING
BE ADAPTABLE TO CHANGE HAVE MEASURES IN PLACE IN TIMES OF CRISIS
SURVIVAL GUIDE TO ECONOMIC DEVELOPMENT Kim Huston Nelson County Economic Development Agency www.nceda.net kimhuston@nceda.net