Internal Communications Audit and Strategy Review
Evaluate and enhance key messages, initiatives, communication channels, and employee feedback mechanisms to align with strategic priorities and improve overall engagement. Leverage digital tools and historical data for informed decision-making.
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Presentation Transcript
Internal Comms Audit Fill in each section Key Messages & Initiatives Current Comms Channels Company Strategic Priorities for This Year Historical Data (Reach, engagement, sentiment) powered by The digital heart of your organization
Internal Comms Audit Fill in each section Voice of our Employees (Surveys, Focus groups) Main Stakeholders and Contributors Success Measures and Desired Future State powered by The digital heart of your organization
Internal Comms Audit Fill in each section SAMPLE DATA Key Messages & Initiatives Strategy, vision, purpose Diversity, Equity & Inclusion Values and culture Wellbeing and mental health Benefits, rewards, compensation Employee recognition and awards Customer experience Ways of working Career paths Sustainability initiatives Current Comms Channels Town Halls Team Meetings Enterprise Chat Tools Email Intranet Newsletter Company Strategic Priorities for This Year Historical Data (Reach, engagement, sentiment) Score Metric #1 Grow market share by 3% 2022 Employee Satisfaction Rate Average email open rate Intranet adoption Town Hall participation Employee Retention Comms Satisfaction Survey 72% 29% 82% 60% 73% 57% #2 Retain 96% of our customer base #3 Expand into new territories: UAE & APAC powered by The digital heart of your organization
Internal Comms Audit Fill in each section SAMPLE DATA Voice of our Employees (Surveys, Focus groups) Current State More Less It can be noisy on a given day, with key information getting lost More highlights on what s going on across different areas of the business and department overviews Condensing some daily content into more cyclical updates, such as once a week Main Stakeholders and Contributors A focus should be given to who is posting, bringing more visibility and engagement from the exec and leadership team Internal Comms Team Regional Comms Champions Some new faces across panels and updates, to bring variety and power behind messaging Content that takes a lot of time to review a challenge for teams that struggle to get time away from phones or their day to day Laura Martin (EMEA) David Clifford (NA) Peter Laffey (APJ) Mike Murphy (EMEA) Patricia Barnhart (NA) Justin Fields (APJ) Sometimes recognition can miss some people that contributed Gamification works well at engaging employees and supporting information sharing Repeated contributors some more variety would support in reaching different areas of the business Human Resources Yvonne Leo (EMEA) Mary Berry (NA) Aiko Tanaka (APJ) Success Measures and Desired Future State Executive Champions Metric Goal +4% +11% +2% +10% +5% +8% 2023 Employee Satisfaction Rate Average email open rate Intranet adoption Town Hall participation Employee Retention Comms Satisfaction Survey Yolanda Paul (EMEA) Jeff Abrams (NA) Hama Nakamura (APJ) powered by The digital heart of your organization