Influencing Factors on Voting Behavior: A Comprehensive Analysis

Higher Revision
Essay
 Plans
2011
Evaluate the range of factors which can influence
voting behaviour
Discuss. 20 marks
Answers should feature developed, exemplified
knowledge and understanding of:
 
The factors affecting voting behaviour.
The relative importance of different factors affecting voting
behaviour.
And
Balance comment/analysis on the view that some of the factors
affecting voting behaviour are more important than others.
Answers may refer to: 
 
A range of factors are said to affect voting
behaviour including:
Media.
Social class.
Age.
Gender.
Residence.
Ethnicity.
Image of party leader.
Issues
 
Credit highly candidate who integrate factors.
For example, social class and media can be seen
as separate factors but they are related.
Professional class voters may cross different
newspapers, television and websites from lower
class voters and are therefore, exposed to a
different set of media influences.
Models of voting behaviour including social structures
model and
rational choice model.
Debate as to extent to which rational choice model has
taken social structures model.
Some argue that absolute class voting and relative class
voting have steadily declined and that “issue voting” has
become more important.
Others  argue that although class voting has declined it
remains the most important underlying factors affecting
voting behaviour.
Tactical voting. 
Dealignment. 
Third party choices. 
Non-voting. 
Evidence of voting patterns from 2015 UK General
Election (or other
Elections ie 2014 referendum).
Discussion of relative importance of different factors
e.g.
 importance of Iraq War in relation to Muslim vote
2005, emphasis placed on successful media campaign by
political parties, impact of
“economic crisis/recession”-rational
 choice
 etc. 
Paragraph 1
1. 
Introduction
Keep the introduction brief and precise.
In the UK today, many people believe that traditional
factors, such as Social Class and Age dominate when
looking at the influences on voting behaviour.
However, others believe that 21
st
 century factors,
such as the media, leadership and issues, have a
greater impact on the electorate. The following essay
will examine a variety of factors which influence the
way in which people vote, in an attempt to determine
whether some factors are more important than
others.
 
Paragraph 2
In this paragraph deal with Age (or whatever factor
you choose from the list of traditional factors).
Discuss the impact that Age can have on influencing
the way in which people vote (Point)
Explain the point made
Use Evidence to support the point e.g.
 
Again, 2015 UK General Election Results
 
       2011 Scottish Parliament Election Results
            2014 Referendum
 
Mini conclusion here with regards to level of influence.
 
Paragraph 3
In this paragraph deal with Mass
 Media
 (or whatever
factor you choose from the list of 
Modern
 factors).
Discuss the impact that the
 Mass Media 
can have on
influencing the way in which people vote (Point)
Explain the point made
Use Evidence to support the point e.g.
Again, 2015 UK General Election Results
 
       2011 Scottish Parliament Election Results
            2014 Referendum
Mini conclusion here with regards to level of influence.
Paragraph 4
In this paragraph deal with Leadership (or whatever
factor you choose from the list of 
Modern 
factors).
Discuss the impact that Leadership
 
can have on
influencing the way in which people vote (Point)
Explain the point made
Use Evidence to support the point e.g.
  
2015 UK General Election Campaign
  
2011 Scottish Parliament Election Campaign
          2014 Referendum
Mini conclusion here with regards to level of influence.
Paragraph 5
In this paragraph deal with Issues (or whatever
factor you choose from the list of 
Modern 
factors).
Discuss the impact that Issues
 
can have on
influencing the way in which people vote (Point)
Explain the point made
Use Evidence to support the point e.g.
 
  
2015 UK General Election Campaign
  
2011 Scottish Parliament Election Campaign
          2014 Referendum
Mini conclusion here with regards to level of influence.
 
Paragraph 7
In this paragraph sum
 up the points made. You must
determine if one factor is more important than the
others
OR
 
Traditional more/less important than Modern
 
OR
 
All 
can have an impact, equally important, none are
any more important than the rest
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In the realm of voting behavior, factors such as media, social class, age, gender, and more play critical roles. This essay delves into the complexity of factors influencing voting behavior, assessing their relative importance and the balance of their impact. The discussion includes models of voting behavior, tactical voting, third-party choices, and real-world examples from past elections, offering a nuanced perspective on the dynamics shaping voter decisions.

  • Voting behavior
  • Factors
  • Influence
  • Media
  • Social class

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  1. Higher Revision Essay Plans 2011

  2. Evaluate the range of factors which can influence voting behaviour Discuss. 20 marks Answers should feature developed, exemplified knowledge and understanding of: The factors affecting voting behaviour. The relative importance of different factors affecting voting behaviour. And Balance comment/analysis on the view that some of the factors affecting voting behaviour are more important than others.

  3. Answers may refer to: A range of factors are said to affect voting behaviour including: Media. Social class. Age. Gender. Residence. Ethnicity. Image of party leader. Issues

  4. Credit highly candidate who integrate factors. For example, social class and media can be seen as separate factors but they are related. Professional class voters may cross different newspapers, television and websites from lower class voters and are therefore, exposed to a different set of media influences.

  5. Models of voting behaviour including social structures model and rational choice model. Debate as to extent to which rational choice model has taken social structures model. Some argue that absolute class voting and relative class voting have steadily declined and that issue voting has become more important. Others argue that although class voting has declined it remains the most important underlying factors affecting voting behaviour.

  6. Tactical voting. Dealignment. Third party choices. Non-voting. Evidence of voting patterns from 2015 UK General Election (or other Elections ie 2014 referendum). Discussion of relative importance of different factors e.g. importance of Iraq War in relation to Muslim vote 2005, emphasis placed on successful media campaign by political parties, impact of economic crisis/recession -rational choice etc.

  7. Paragraph 1 1. Introduction Keep the introduction brief and precise. In the UK today, many people believe that traditional factors, such as Social Class and Age dominate when looking at the influences on voting behaviour. However, others believe that 21st century factors, such as the media, leadership and issues, have a greater impact on the electorate. The following essay will examine a variety of factors which influence the way in which people vote, in an attempt to determine whether some factors are more important than others.

  8. Paragraph 2 In this paragraph deal with Age (or whatever factor you choose from the list of traditional factors). Discuss the impact that Age can have on influencing the way in which people vote (Point) Explain the point made Use Evidence to support the point e.g. Again, 2015 UK General Election Results 2011 Scottish Parliament Election Results 2014 Referendum Mini conclusion here with regards to level of influence.

  9. Paragraph 3 In this paragraph deal with Mass Media (or whatever factor you choose from the list of Modern factors). Discuss the impact that the Mass Media can have on influencing the way in which people vote (Point) Explain the point made Use Evidence to support the point e.g. Again, 2015 UK General Election Results 2011 Scottish Parliament Election Results 2014 Referendum Mini conclusion here with regards to level of influence.

  10. Paragraph 4 In this paragraph deal with Leadership (or whatever factor you choose from the list of Modern factors). Discuss the impact that Leadership can have on influencing the way in which people vote (Point) Explain the point made Use Evidence to support the point e.g. 2014 Referendum 2015 UK General Election Campaign 2011 Scottish Parliament Election Campaign Mini conclusion here with regards to level of influence.

  11. Paragraph 5 In this paragraph deal with Issues (or whatever factor you choose from the list of Modern factors). Discuss the impact that Issues can have on influencing the way in which people vote (Point) Explain the point made Use Evidence to support the point e.g. 2014 Referendum Mini conclusion here with regards to level of influence. 2015 UK General Election Campaign 2011 Scottish Parliament Election Campaign

  12. Paragraph 7 In this paragraph sum up the points made. You must determine if one factor is more important than the others OR Traditional more/less important than Modern OR All can have an impact, equally important, none are any more important than the rest

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