Friday Night Under the Lights: Exciting Changes and Expansions in Mississippi High School Football
Friday Night Under the Lights in Mississippi has undergone significant changes and expansions, introducing new features such as the Perfectly Powerful Game of the Week and adding renowned sports commentators and guests. The show's enhanced format aims to increase viewer interest and engagement, with a focus on showcasing exciting high school football events, including key championships, all-star games, and engaging promotional activities. The program's growth and success in reaching a wider audience are evident in the increased viewership and potential for continued expansion.
- Mississippi High School Football
- Friday Night Under the Lights
- High School Championships
- Sports Commentary
- Game of the Week
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Presentation Transcript
FRIDAY NIGHT IN MISSISSIPPI Friday Night Under the Lights: The Future Friday Night Under the Lights is expanding its broadcast opportunities, including: - MHSAA High School Championship - Mississippi/Alabama All-Star Game - Bernard Blackwell High School All Star Game - Powerfully Peanut Game of the Week (10 Games) - Friday Night Under the Lights Scoreboard Show (15 Shows) - Video Commercials/Website-Games-Scoreboard Show - Audio Commercials/Website-Scoreboard Show GAME OF THE WEEK
FRIDAY NIGHT IN MISSISSIPPI Friday Night Under the Lights: Change in Media Format Friday Night Under the Lights has undergone a change in show format to maximize viewer interest. New features include: Perfectly Powerful Game of the Week Addition of Jake Wimberly of Mississippi Gridiron to our lineup of sports commentators Addition of weekly guests including: Chris Brooks Mississippi Gridiron Courtney Cronnin Clarion Ledger Sports Patrick Ochs Sun Herald Patrick Magee Sun Herald/Hattiesburg American Steve Robertson Scout.com Don Hinton Executive Director of the MHSAA Along with continuation of our widely-enjoyed Coaches Corner
FRIDAY NIGHT IN MISSISSIPPI Friday Night Under the Lights: Change in Media Format Result: Friday Night Under the Lights has underseen its most rapid expansion since the creation of the show. Potential is possible in October and November to average 30,000 visitors to the show each month. Football Season Daily Avg. Visits Total Visits Result for advertiser: cspire has one rotating ad playing on our main page. This is their viewership: In September In just 5 days in October
FRIDAY NIGHT IN MISSISSIPPI Friday Night Under the Lights: Change in Media Format GAME OF THE WEEK Coming up: the PPP Game of the Week, Collins (6-1) versus Tylertown (6-0) Both teams former MHSAA champions, vying for position in Division 3A Region 8, stands to be a tremendous draw both online at the stadium. Approximately 4,000-5,000 fans expected. This week will begin a week-long promotion, including Facebook, Twitter, online articles and visiting both schools for the pre-game roll.
FRIDAY NIGHT IN MISSISSIPPI Friday Night Under the Lights: High School Heisman and Adoption Sponsor - MHSAA High School Championship - Mississippi/Alabama All-Star Game - Mississippi High School All Star Game - Powerfully Peanut Game of the Week (14 Games) - Friday Night Under the Lights Scoreboard Show - Includes: - Ability to vote for the High School Heisman Online - Video Commercials/Website-Games-Scoreboard Show - Audio Commercials/Website-Scoreboard Show GAME OF THE WEEK
FRIDAY NIGHT IN MISSISSIPPI Friday Night Under the Lights: Wendy s Sponsorship $12, 500 INCLUDES: Friday Night Under the Lights Radio Show 4 radio spots 4 video spots Sponsorship of Wendy s Studio mentioned every break for 10 weeks 80 mentions Remaining 10 weeks 80 spots PPP Game of the Week: 8 video spots at 9 games, included on show archive Tent on-premises at stadiums (approximate attendance: (2,000- 5000) for 9 remaining games to hand out literature about adoption program Alabama-Mississippi All-Star Game and Bernard Blackwell All-Star Game 10 spots per game GAME OF THE WEEK