Explanations of Forgetting in Memory

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Identify explanations of forgetting
Explain what is meant by trace decay,
displacement, interference, retrieval theory and
motivated forgetting
Evaluate these explanations.
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Why do people forget? Write down your ideas.
 
The Multistore model of memory states that LTM has an unlimited capacity,
and memories have a duration of potentially a lifetime.
However, we know  by experience that we forget information stored in the
LTM.
But does that mean the memories are gone (
availability
), or we just can’t
reach them (
accessibility
) ?
www.psychbug.co.uk
 
 
 
Specification
Forgetting
 
The inability to recall or recognise
something that was previously learned.
www.psychlotron.org.uk
Have a go at trace
decay experiment.
Which theory best explains the Serial Position Effect?
Primacy
Effect
Recency
Effect
 
Both Pro-active & Retro-active
Interference
 
Retro-active
Interference
only
 
Pro-active
Interference
only
 
Does not explain why earliest material is remembered better (Primacy
Effect) than the material in the middle which came latter.
Explains why material is lost from middle and why less is lost from the end
(Recency Effect) but it does not explain the primacy effect.
Offers best explanation, material in middle of curve is subject to both Pro-
active & Retro-active interference, but the material at start and end of the
list only one of these.
TRACE
DECAY?
DISPLACEM
ENT?
Serial Position Curve
INTERFERE
NCE?
 
Can you think of examples from LTM when this may not be the case?
Create a table
 
Explanations of forgetting:
 
What are the main features of the
Multi – Store Model of Memory
 
Trace Decay (STM)
www.psychlotron.org.uk
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TRACE DECAY
 
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This is NOT an adequate explanation for forgetting in LTM because -
Items which cannot be remembered at one time can be recalled later.
Older meaningful memories of important events can often be remembered
better than newer but less relevant ones.
 
Trace Decay in
STM?
Instructions:-
 Read the consonants that appear below
then count backwards in three
s from the number
given. Write down the letters you recall when asked.
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L Z M , P V Q, X F D
 
B F Y , G Z J, P D L
 
K M R , H G Y, J T Z
 
M Q L , T L Y, F R N
 
763
 
 
STOP! WRITE NOW!
 
435
 
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329
 
STOP!
 
WRITE NOW!
 
STOP!
 
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STOP!
 
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Distractor task practice
– count back in three
s
from 333.
 
This shows that the longer the interval before recall the more items that are lost
from memory. This is what we would expect because Peterson & Peterson
showed that the duration of S.T.M. is between 18 – 30 secs.
Trace Decay (STM)
 
Trace decay
Based on the idea that information is physically
represented as a memory trace (i.e. arrangement of
neurons – structural change in the brain.
 
The trace is fragile and disintegrates if not constantly
refreshed
 
In STM after about 20s, the trace has decayed
completely & recall is no longer possible
Trace Decay: Evidence
 
Peterson & Peterson
(1959)
Recall of trigrams after
varying intervals
Interference task to
prevent rehearsal
 
Found less that 10%
recall after 18s
Claimed evidence for
decay in STM
 
Difficult to test trace
decay as participants
will automatically
rehearse.
 
Forgetting may be
due to interference
rather than decay
(Waugh & Norman,
1985)
www.psychlotron.org.uk
Displacement (STM)
Short Term Memory
www.psychlotron.org.uk
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DISPLACEMENT
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This is NOT an adequate explanation for forgetting in LTM because -
As far as we can tell LTM has an unlimited capacity.
We can recover memories that we thought were forgotten.
 
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S.T.M.
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Evidence from the digit span tests!  Also Sperling (1960) found that SENSORY
MEMORY also has a very limited capacity so this theory would also explain
forgetting here but-
Displacement
 
Displacement
Based on the idea that STM has a strictly limited
capacity for information
If STM is full and new information is registered, then
some existing info is pushed out or overwritten.
 
Good description of forgetting in STM when applied to
the MSM model.
Digit-span evidence.
 Does not account for WMM – Is STM more complex
than a limited capacity store.
 
www.psychlotron.org.uk
Forgetting: interference
Proactive
 
interference
:
Previously learnt information
interferes with the new information
you are trying to store.
Retroactive
 
interference
:
A new memory  interferes with
older  ones.
 
Interference: 
one memory disturbs the ability to recall another. This might
result in forgetting or distorting one or the other or both.  This is more likely to
happen if the memories are similar.
New memory
Old memory
 
Proactive interference
Pro=forward
New memory
Old memory
 
Retroactive interference
Retro=backward
www.psychbug.co.uk
Interference (mainly LTM)
 
Proactive interference
 
This is when previous learning interferes with
later learning. (When an older memory
interferes with a new one).
E.g. When you rearrange the location of items
in a room, and you keep going back to the
place where the items used to be instead of
where they are now.
 
www.psychbug.co.uk
 
Retroactive interference
 
 This is when later learning disrupts earlier
learning. (When a newer memory interferes
with an older one).
E.g. new facts about WMM could alter what
you know about the MSM
 
www.psychbug.co.uk
 
Proactive or retroactive ?
 
Imagine you have learned to drive a car in the
UK (You have learned to drive on the left side
of the road).
You then fly to Spain and hire a car. Driving
out of the airport, you narrowly avoid causing
an accident because you failed to drive on the
right.
What type of intereference caused this?
 
www.psychbug.co.uk
 
 
Answer: Proactive interference: Your old
memory of driving on the left interfered with
the later learning of driving on the right.
 
You return to the UK and driving out of the car
park, you find yourself in the right hand lane.
This is another type of interference. Which?
 
www.psychbug.co.uk
 
 
Answer: Retroactive interference: the new
(recent) memory of driving on the right in
Spain has interfered with your earlier, original
learning of driving on the left.
 
www.psychbug.co.uk
Retroactive Interference – Underwood &
Postman (1960)
 
Learn word pairs
 
Set A
Dog- Balloon
Carrot – Fence
Moon – Chair
Baby – Market
Parcel – Lamp
Wine - Pencil
River – Cheese
Hammer - Football
Retroactive Interference
 
Learn word pairs
 
Set A
Dog- Balloon
Carrot – Fence
Moon – Chair
Baby – Market
Parcel – Lamp
Wine - Pencil
River – Cheese
Hammer - Football
 
Learn word pairs
 
Set B
Dog- Paper
Carrot- Milk
Moon- Ankle
Baby- Petal
Parcel-Tent
Wine - Dog
River – Book
Hammer - Plastic
Retroactive Interference
 
Learn word pairs
 
Set A
Dog- Balloon
Carrot – Fence
Moon – Chair
Baby – Market
Parcel – Lamp
Wine - Pencil
River – Cheese
Hammer - Football
 
Learn word pairs
 
Set B
Dog- Paper
Carrot- Milk
Moon- Ankle
Baby- Petal
Parcel-Tent
Wine - Dog
River – Book
Hammer - Plastic
 
Interference - Warr
 
Underwood & Postman(1960)
 
www.psychbug.co.uk
 
Schmidt et al (2000) Remembering
streets of childhood.
 
 
How is this a study of
RETROACTIVE
interference?
 
Pg. 77
 
A real life study: Baddelley & Hitch (1977)
 
Rugby players study.
 
They had to remember the
names of the teams they
had played.
 
The more teams they played
the poorer the recall as new
teams interfered with
memory of old ones.
(retroactive interference)
 
Abel & Baum (2013)
 
Pps given a list of word-pairs
to remember and a second
list of similar word-pairs.
 
Tested after 12 hours sleep
or wakefulness.
 
Sleep reduced both
retroactive and proactive
interference.
 
PROACTIVE
PROACTIVE
Where information
learnt earlier
interferes with that
learnt later.
INTERFERENCE
INTERFERENCE
 
RETROACTIVE
RETROACTIVE
Where information
learnt later
interferes with that
learnt first.
For example you are
learning Spanish this
year, last year you leant
French.
 
 
Qu. What is it if John calls his current girlfriend by the name of his ex?
Evaluation of Interference
 
 
Support from lots of
laboratory studies.
 
 
Good explanation of
forgetting in LTM.
 
 
Studies lack ecological
validity
 
Semantic or episodic
memories are more
resistant to interference
 
Does concept explain all
types of forgetting or just a
very specific circumstances
when two sets of
information are similar.
Apply it: Outline the interference theory of forgetting, referring
to Caleb’s experience in your answer. ( 4 marks)
 
Caleb saw a film about Zombies a while ago,
and went to see a different one recently. A
friend, Ashton, asked him some questions
about the first film but Caleb found he had
trouble  recalling the details accurately. A
second friend, Anais then joined in and
wanted to know about the recent film Caleb
went to see. But again, Caleb seemed to
forget some parts.
 
www.psychbug.co.uk
 
 
Caleb had difficulty remembering details of
the first film when Ashton asked him due to
retroactive interference
. This is because he
had seen a newer film afterwards and this
new memory had interefered with the
memory of the original film.
He had difficulty remembering the newer film
when Anais asked due to 
proactive
interference
. This was……
 
www.psychbug.co.uk
 
Exam question
 
Explain how proactive interference differs
from retroactive interference ( 3 marks)
 
www.psychbug.co.uk
 
Multiple choice
 
Proactive interference occurs when:
(a) Newer memories cause forgetting of older
ones
(b) Memories fade over time
(c.) Older memories cause forgetting of newer
ones
(d) We don’t have the right information to
trigger out memory.
 
www.psychbug.co.uk
 
Answer:
 
  C
 
www.psychbug.co.uk
 
Multiple choice
 
Which of the following examples is the best
example of retroactive interference?
A) A student revises for her Spanish exam, then her
French exam and has trouble recalling her Spanish
B) A student revises for her Spanish exam, then her
French exam and has trouble recalling her French
C) You have  anew mobile number but keep telling
people your old one
D) You accidentally call your new boyfriend or
girlfriend by your old one’s name
 
www.psychbug.co.uk
 
Answer
 
A
 
www.psychbug.co.uk
 
You will see a number of things on the
screen. In each case, write down the first
thing you think of/remember…
 
The Smell of…
 
The taste of…
Why might these
objects help us to recall
our memories?
 
This is when we cannot access the memory until the correct retrieval  cue is
used.
 
When we encode a new memory we also store information that occurred
around it, such as the way we felt or the place we were in. If we cannot
remember or recall it, it could be because we are not in a similar situation
to when the memory was originally stored.
 
‘Encoding Specificity Principle’ (Tulving) 
= “the greater the similarity
between the encoding event and the retrieval event, the greater the
likelihood of recalling the original memory.”
What could
each of these
mean?
If information has been encoded and stored successfully in LTM
but still cannot be 
remembered
 then this could be due to –
Tip of the Tongue
 is a common experience when we simply need the right clue
(or Cue) to help us recall something.
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The cue usually relates to the conditions of encoding, in semantic
memory it often 
organisational
 – eg: categories.
 
State Dependant forgetting
State Dependant forgetting
 
Context Dependant forgetting
Context Dependant forgetting
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WORDS
WORDS
WORKS
Context-dependent forgetting
 
Aim
: 
Godden and Baddeley  (1975) 
investigated the effect of environment on recall.
This study took place in Scotland.
Procedure:
18 divers from a diving club were asked to learn lists of 36 unrelated words of two or
three syllables
4 conditions :
a.
Learn on beach- recall on beach
b.
Learn on beach- recall under water
c.
Learn under water- recall on beach
d.
Learn under water- recall under water
Results
Conclusion: 
the results  show that the context acted as a cue to recall as the participants
recalled more words when they learnt and recalled the words in the same environment
than when they learnt and recalled the words in different environments.
www.psychbug.co.uk
Godden and Baddeley (1975) Context
Dependent
 
Aim
: To see if cues from the environment affect
recall.
Method
: Field experiment with deep-sea divers who
learned lists on land or underwater.  Recall tested
in same or different context.
Results
: Learn & recall in same context 30%
improvement in context.
Conclusion:  
Environmental context affects memory.
Evaluation
:  Extreme conditions do not really reflect
memory in everyday.
 
Context-dependent effects
 
Words heard
underwater
are best
recalled
underwater
Words heard
on land are
best recalled
on land
 
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Overton (1972) State Dependent
 
Aim: investigate the effect of alcohol on state-dependent
retrieval.
 
Method: Participants asked to learn material drunk or sober.
 
Results: Participants who had learnt material when drunk had
problems in recalling information when sober but where
more likely to recall when drunk again.
 
Conclusion:  
People tend to remember material better when
there is a match between mood at learning and at
retrieval.
State dependent effects
Recall improved if internal physiological or emotional state
is the same during testing and initial encoding.
 
Darley et al (1973) State Dependent
 
Ppt’s who hid money
while high on marijuana
were less able to recall
where when not high than
when high again.
 
Question: Why might this research be
considered unethical?
Evaluation of Cue Dependent
Forgetting
 
Lots of empirical
evidence.
Godden & Baddeley
(1975)
Forgetting is greatest
when context and
state are not very
similar
 
Studies lack
ecological validity.
 
Studies have dubious
ethics.
How does this
apply to our AS
revision
 
Evaluation
This study has 
limited ecological validity
because the environment was familiar to
the divers but the task was artificial as we
are not usually asked to learn a list of
meaningless words in our everyday life.
Another weakness is that the groups
who learnt and recalled in different
environments were disrupted (they had
to change environment) whereas the
groups who learnt and recalled in the
same environment were not disrupted.
This could have influenced their recall.
However it was a controlled experiment
so it can be replicated  so 
reliability
 can
be tested.
 There is further support for the influence
of contextual cues.
 Abernathy 
(1940)
found that students performed better in
tests if the tests took place in the same
room as the learning of the material had
taken place, and were administered by the
same instructor who had taught the
information.
The studies carried out do not take into
account the 
meaning
 of the material and
the level of
 motivation 
of the person when
learning the information.
Real –life applications
:
 This is used as a strategy to improve recall
in eye-witness memory when the
witnesses are asked to describe the
context in which the incident they have
witnessed took place during cognitive
interviews.
This theory is difficult to disprove as if
recall does not occur is it because the
information is not stored or because
you are not providing the right cue?
(circular argument)
 
www.psychbug.co.uk
 
Real world application
 
How can ideas of state
dependent and cue
dependent retrieval
support us in:
 
A)
Improving revision
techniques.
 
B)
Improving witness
recall at crime scene.
 
Apply it
 
Paul drove his friends out to eat one summer’s
day. Just as they got to the restaurant car park he
suddenely realised something- he had forgotten
his wallet. “I keep my wallet and jacket in
different places, but always pick them up
together”. Paul said, but because its such a lovely
evening, I decided not to bother with the jacket.
Explain how Paul forgetting his jacket meant that
he also forgot his wallet. ( 3 marks)
 
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Exam questions
 
In the context of forgetting, what is meant by
a cue? You should use an example in your
answer. ( 2 marks)
Describe one study in which retrieval failure
was investigated. Indicate in your chosen
study the method used and the results
obtained. ( 4 marks)
 
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Multiple choice
 
Retrieval failure occurs when:
A) Information disappears from memory and
is no longer available
B) Information was never encoded in LTM in
the first place
C) We don’t have the right cues to recall a
memory
D) WE have a lot of relevant cues and we pay
attention to them
 
www.psychbug.co.uk
 
Answer
 
 
C
 
www.psychbug.co.uk
 
Multiple choice
 
Godden & Baddeley found lower levels of
recall when
A) Learning & recall both took place under
water
B) Learning & recall both took place on land
C) Recall took place only a short time after
learning
D) Learning took place on land and recall took
place underwater
 
www.psychbug.co.uk
 
Answer
 
D
 
www.psychbug.co.uk
 
Motivated forgetting
MOTIVATED FORGETTING
is the idea that we forget some
things (from LTM) because it is not in our best interests to
recall them; this could be due to ..
 
Repression
Repression
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Evidence in
support of
repression.
Evidence
against
repression.
Williams (1994) Repression
 
Aim: Investigate repression
Method: Interviews 129 women shown by hospital
documents to have been abused between 10 months
and 12 years.  Interviewed later between 18 – 31
years.
 
Result: 38% had NO memory of the event.
 
Conclusion: Some participants had repressed the
memory.
 
Evaluation: Ethical?
 Case Study: Irene
 
Irene, a young 20 year old woman, lived with her mother in an
attic.  Her mother had reached the final stages of TB.  Irene
slowly watched her mother dying for 60 days and nights.
When her mother died, she tried to revive the corpse.
 
Soon after, Irene had no memory of the events surrounding her
mother
s death.  
What did she die from?  Was I there?
 
Sometime later, Irene began to have fits during which she would
act out events from her life, including her mothers death.  She
remembered none of this and had no conscious memory.
Clearly, the event had not disappeared from memory.
How can
we explain
this?
Case study: Eileen
 
In 1969, Eileen
s eight year old friend Susan
disappeared.  Twenty years later, Eileen
suddenly remembered what had happened to
her friend.  Eileen
s daughter reminded her of
Susan and the memories came flooding back.
She remembered she had seen her own father
sexually abuse and beat her to death with a rock.
He threatened to kill Eileen if she told anyone.
20 years after the event her father was found
guilty of murder and imprisoned.
How do we
access
repressed
memories?
Motivated Forgetting
 
Retrieval not available through conscious
thoughts.
Access only via Freudian techniques –
free association.
The memory is retrieved through
CATHARSIS (release of emotional
tension)
Evaluation of Motivated Forgetting
 
 Lots of evidence from clinical studies – written
reports from psychiatric patients.
To investigate participants must experience
something traumatic – not possible in Lab.
 Is this type of research ethical?
 Do women in Williams’ study choose to not
remember their abuse?
 
How do we know repressed memories are real?
Could they be FALSE MEMORY SYNDROME?
False Memory Syndrome
 
The memory of an event which never happened.
 
Pynoos and Nadar (1989)
Children
s memories of a sniper attack.
 
Loftus (1993)
 
planted
 memories.
Lost child in a shopping centre
 
Are repressed memories all real?  Or are they false
memories?
 
Plenary
 
How might your knowledge of memory and
theories of forgetting influence your revision
techniques.
 
Devise 5 Top Tips …
Slide Note
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This content delves into various explanations of forgetting in memory, such as trace decay, displacement, interference, retrieval theory, and motivated forgetting. It discusses why people forget and evaluates these theories. Additionally, it explores the Multi Store Model of Memory and concepts like the Serial Position Effect. Various theories are analyzed, such as trace decay suggesting memories fade over time, displacement indicating new information pushes out old, interference disrupting memory retrieval, and motivated forgetting where memories are purposely suppressed.

  • Memory
  • Forgetting
  • Trace Decay
  • Interference
  • Retrieval Theory

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  1. Forgetting Aim Identify explanations of forgetting Explain what is meant by trace decay, displacement, interference, retrieval theory and motivated forgetting Evaluate these explanations. Start Why do people forget? Write down your ideas.

  2. The The Multistore Multistore model of memory states that LTM has an unlimited capacity, model of memory states that LTM has an unlimited capacity, and memories have a duration of potentially a lifetime. and memories have a duration of potentially a lifetime. However, we know by experience that we forget information stored in the However, we know by experience that we forget information stored in the LTM. LTM. But does that mean the memories are gone ( But does that mean the memories are gone (availability reach them ( reach them (accessibility accessibility) ? ) ? availability), or we just can t ), or we just can t www.psychbug.co.uk

  3. Specification

  4. Forgetting The inability to recall or recognise something that was previously learned. http://t0.gstatic.com/images?q=tbn:ANd9GcQMqtaW2o3Ev9zv2oFPYUeDtydy7C8r-WodSWUmPZ19y2pVNJ30Qtkh4gSv Have a go at trace decay experiment. www.psychlotron.org.uk

  5. Which theory best explains the Serial Position Effect? Does not explain why earliest material is remembered better (Primacy Effect) than the material in the middle which came latter. Explains why material is lost from middle and why less is lost from the end (Recency Effect) but it does not explain the primacy effect. Offers best explanation, material in middle of curve is subject to both Pro- active & Retro-active interference, but the material at start and end of the list only one of these. TRACE DECAY? DISPLACEM ENT? INTERFERE NCE? Serial Position Curve Primacy Effect Recency Effect Retro-active Interference Pro-active Interference only only Both Pro-active & Retro-active Interference Can you think of examples from LTM when this may not be the case?

  6. Create a table Explanations of forgetting: Theory Description Evidence Evaluation

  7. What are the main features of the Multi Store Model of Memory

  8. Trace Decay (STM) www.psychlotron.org.uk

  9. TRACE DECAY The simple idea that memories are lost over time is called First proposed by Hans Ebbinghaus in 1885 based on testing his own memory for non-sense syllables (such as BEJ, ZUX) which had no associations. Ebbinghaus found that his memory decayed over time, called the FORGETTING CURVE . RECALL % TIME = DAYS This is NOT an adequate explanation for forgetting in LTM because - Items which cannot be remembered at one time can be recalled later. Older meaningful memories of important events can often be remembered better than newer but less relevant ones.

  10. Distractor task practice count back in three s from 333. Trace Decay in STM? Student Exercise MemEx1 Instructions:- Read the consonants that appear below then count backwards in three s from the number given. Write down the letters you recall when asked. L Z M , P V Q, X F D B F Y , G Z J, P D L K M R , H G Y, J T Z M Q L , T L Y, F R N 763 435 917 329 STOP! WRITE NOW! STOP! WRITE NOW! STOP! WRITE NOW! STOP! WRITE NOW! This shows that the longer the interval before recall the more items that are lost from memory. This is what we would expect because Peterson & Peterson showed that the duration of S.T.M. is between 18 30 secs.

  11. Trace Decay (STM) Trace decay Based on the idea that information is physically represented as a memory trace (i.e. arrangement of neurons structural change in the brain. The trace is fragile and disintegrates if not constantly refreshed In STM after about 20s, the trace has decayed completely & recall is no longer possible

  12. Trace Decay: Evidence Peterson & Peterson (1959) Recall of trigrams after varying intervals Interference task to prevent rehearsal Found less that 10% recall after 18s Claimed evidence for decay in STM Difficult to test trace decay as participants will automatically rehearse. Forgetting may be due to interference rather than decay (Waugh & Norman, 1985) www.psychlotron.org.uk

  13. Displacement (STM) Short Term Memory www.psychlotron.org.uk

  14. Is the simple idea that new memories will replace old ones DISPLACEMENT This theory assumes that a memory store has a limited capacity, so which types of memory will it apply to? Miller (1956) found that when STM was full up (5 9 items) new material would push out the old. NEW INFORMATION INPUT OTHER INFORMATION IS LOST S.T.M. 7+-2 items Evidence from the digit span tests! Also Sperling (1960) found that SENSORY MEMORY also has a very limited capacity so this theory would also explain forgetting here but- This is NOT an adequate explanation for forgetting in LTM because - As far as we can tell LTM has an unlimited capacity. We can recover memories that we thought were forgotten.

  15. Displacement Displacement Based on the idea that STM has a strictly limited capacity for information If STM is full and new information is registered, then some existing info is pushed out or overwritten. Good description of forgetting in STM when applied to the MSM model. Digit-span evidence. Does not account for WMM Is STM more complex than a limited capacity store. www.psychlotron.org.uk

  16. Forgetting: interference Interference: one memory disturbs the ability to recall another. This might result in forgetting or distorting one or the other or both. This is more likely to happen if the memories are similar. Proactive interference: Previously learnt information interferes with the new information you are trying to store. Retroactive interference: A new memory interferes with older ones. New memory Old memory Old memory New memory Proactive interference Pro=forward Retroactive interference Retro=backward www.psychbug.co.uk

  17. Interference (mainly LTM) What happens in between learning and recall Proactive Previous learning interferes with what is being learnt Retroactive later learning disrupts memory of earlier learning e.g. Change location of cutlery in kitchen, but keep going to the old drawer e.g. Learning French then later Spanish The Spanish can disrupt the knowledge of the French Old phone number interferes with new phone number New phone number interferes with old phone number.

  18. Proactive interference This is when previous learning interferes with later learning. (When an older memory interferes with a new one). E.g. When you rearrange the location of items in a room, and you keep going back to the place where the items used to be instead of where they are now. www.psychbug.co.uk

  19. Retroactive interference This is when later learning disrupts earlier learning. (When a newer memory interferes with an older one). E.g. new facts about WMM could alter what you know about the MSM www.psychbug.co.uk

  20. Proactive or retroactive ? Imagine you have learned to drive a car in the UK (You have learned to drive on the left side of the road). You then fly to Spain and hire a car. Driving out of the airport, you narrowly avoid causing an accident because you failed to drive on the right. What type of intereference caused this? www.psychbug.co.uk

  21. Answer: Proactive interference: Your old memory of driving on the left interfered with the later learning of driving on the right. You return to the UK and driving out of the car park, you find yourself in the right hand lane. This is another type of interference. Which? www.psychbug.co.uk

  22. Answer: Retroactive interference: the new (recent) memory of driving on the right in Spain has interfered with your earlier, original learning of driving on the left. www.psychbug.co.uk

  23. Retroactive Interference Underwood & Postman (1960) Learn word pairs Set A Dog- Balloon Carrot Fence Moon Chair Baby Market Parcel Lamp Wine - Pencil River Cheese Hammer - Football

  24. Retroactive Interference Learn word pairs Learn word pairs Set B Dog- Paper Carrot- Milk Moon- Ankle Baby- Petal Parcel-Tent Wine - Dog River Book Hammer - Plastic Set A Dog- Balloon Carrot Fence Moon Chair Baby Market Parcel Lamp Wine - Pencil River Cheese Hammer - Football

  25. Retroactive Interference Learn word pairs Learn word pairs Set B Dog- Paper Carrot- Milk Moon- Ankle Baby- Petal Parcel-Tent Wine - Dog River Book Hammer - Plastic Set A Dog- Balloon Carrot Fence Moon Chair Baby Market Parcel Lamp Wine - Pencil River Cheese Hammer - Football

  26. Interference - Warr When list A interferes with list B recall. Proactive When list B interferes with list A recall. Retroactive

  27. Underwood & Postman(1960) Aim: to find out if new learning interferes with previous learning. Procedure: Participants were divided into two groups. Group A were asked to learn a list of word pairs i.e. cat- tree, they were then asked to learn a second list of word pairs where the second paired word was different i.e. cat glass. Group B were asked to learn the first list of word pairs only. Both groups were asked to recall the first list of word pairs. Results: Group B recall of the first list was more accurate than the recall of group A. Conclusion: This suggests that learning items in the second list interfered with participants ability to recall the list. This is an example of retroactive interference. www.psychbug.co.uk

  28. Schmidt et al (2000) Remembering streets of childhood. How is this a study of RETROACTIVE interference? Pg. 77

  29. A real life study: Baddelley & Hitch (1977) Rugby players study. They had to remember the names of the teams they had played. The more teams they played the poorer the recall as new teams interfered with memory of old ones. (retroactive interference)

  30. Abel & Baum (2013) Pps given a list of word-pairs to remember and a second list of similar word-pairs. Tested after 12 hours sleep or wakefulness. Sleep reduced both retroactive and proactive interference.

  31. INTERFERENCE PROACTIVE RETROACTIVE For example you are learning Spanish this year, last year you leant French. Where information learnt earlier interferes with that learnt later. Where information learnt later interferes with that learnt first. Qu. What is it if John calls his current girlfriend by the name of his ex?

  32. Evaluation of Interference Support from lots of laboratory studies. Studies lack ecological validity Good explanation of forgetting in LTM. Semantic or episodic memories are more resistant to interference Does concept explain all types of forgetting or just a very specific circumstances when two sets of information are similar.

  33. Apply it: Outline the interference theory of forgetting, referring to Caleb s experience in your answer. ( 4 marks) Caleb saw a film about Zombies a while ago, and went to see a different one recently. A friend, Ashton, asked him some questions about the first film but Caleb found he had trouble recalling the details accurately. A second friend, Anais then joined in and wanted to know about the recent film Caleb went to see. But again, Caleb seemed to forget some parts. www.psychbug.co.uk

  34. Caleb had difficulty remembering details of the first film when Ashton asked him due to retroactive interference. This is because he had seen a newer film afterwards and this new memory had interefered with the memory of the original film. He had difficulty remembering the newer film when Anais asked due to proactive interference. This was www.psychbug.co.uk

  35. Exam question Explain how proactive interference differs from retroactive interference ( 3 marks) www.psychbug.co.uk

  36. Multiple choice Proactive interference occurs when: (a) Newer memories cause forgetting of older ones (b) Memories fade over time (c.) Older memories cause forgetting of newer ones (d) We don t have the right information to trigger out memory. www.psychbug.co.uk

  37. Answer: C www.psychbug.co.uk

  38. Multiple choice Which of the following examples is the best example of retroactive interference? A) A student revises for her Spanish exam, then her French exam and has trouble recalling her Spanish B) A student revises for her Spanish exam, then her French exam and has trouble recalling her French C) You have anew mobile number but keep telling people your old one D) You accidentally call your new boyfriend or girlfriend by your old one s name www.psychbug.co.uk

  39. Answer A www.psychbug.co.uk

  40. To Start Tip of the Tongue Have you ever experienced tip of the tongue phenomenon? Or come down the stairs to get something only to completely forget what it was once you get down... Annoying isn t it? Why do you think it happens?

  41. Cue Dependent Experiment You will see a number of things on the screen. In each case, write down the first thing you think of/remember

  42. Cue Dependent http://the-collectiveonline.com/wp-content/uploads/2013/07/heidi_klum_barbie_doll_sequin.jpg http://www.actionmanhq.co.uk/actionman2/aquablaster.jpg

  43. Cue Dependent The Smell of http://images-its.chemistdirect.co.uk/Bonjela-Gel-Original-3008.jpg?o=9Xcu9OCh9zouX6pH0qBFXSYFD@cjV=bsoyq=70

  44. Cue Dependent http://twinsmummy.files.wordpress.com/2011/02/calpol.jpg The taste of

  45. Cue Dependent http://glasgowyp.co.uk/wp-content/uploads/2012/04/Rubiks_cube_by_keqs.jpg

  46. Cue Dependent http://www.totalmerchandise.co.uk/uploads/product-images/Total_Merchandise_Promotional_Bucket_And_Spade_Personalised_Logo_Design_11.jpg

  47. Cue Dependent Why might these objects help us to recall our memories?

  48. Cue Dependent Retrieval failure Forgetting, Tulving (1972) This is when we cannot access the memory until the correct retrieval cue is used. When we encode a new memory we also store information that occurred around it, such as the way we felt or the place we were in. If we cannot remember or recall it, it could be because we are not in a similar situation to when the memory was originally stored. Encoding Specificity Principle (Tulving) = the greater the similarity between the encoding event and the retrieval event, the greater the likelihood of recalling the original memory.

  49. Cue Dependent There are two types of cue dependent forgetting Context What could each of these mean? State

  50. If information has been encoded and stored successfully in LTM but still cannot be remembered then this could be due to Cue Dependant Forgetting Tip of the Tongue is a common experience when we simply need the right clue (or Cue) to help us recall something. The cue usually relates to the conditions of encoding, in semantic memory it often organisational eg: categories. State Dependant forgetting Is when your internal state, mood or condition at the time of encoding information provides a cue to remembering it. Context Dependant forgetting Is when the external environmental factors at the time of encoding information provides a cue to remembering it. WORDS WORDS WORKS

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