Energy Efficiency Labeling Program: Driving Consumer Awareness and Industry Innovation
The Energy Efficiency Labeling Program aims to encourage consumers to choose energy-efficient appliances and equipment through informative labeling. This initiative by the government and industry benefits both consumers and manufacturers by promoting lower energy consumption and better product performance. Stakeholders such as manufacturers, consumers, and retailers play key roles in implementing and supporting the program. To ensure credibility, market surveillance and testing agencies monitor compliance and address non-compliant products.
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Presentation Transcript
Enforcement of S&L Session 4 National Retailer Training Programme Bureau of Energy Efficiency 1
Why labelled appliances and equipment Label is an initiative by government and industry to encourage consumer to buy appliances and equipment which are more energy efficient. Labelling of products avail information at the point-of-sale. This helps the consumers to pick out the appliances and equipment whose cost to run is minimum. Purchasing a labelled appliance and equipment not only provides better performance, but also has reduced consumption as compared to the conventional equipment. Demand of the labelled appliances and equipment encourages the manufacturer to produce more energy efficient appliances in the market. Bureau of Energy Efficiency
Stakeholders of the S&L Program MANUFACTURERS CONSUMER BUREAU OF ENERGY EFFICIENCY Develop & Produce products that meet the Standards and Labeling requirements &/or pursue the efficiency targets are the key beneficiaries and drivers of S&L program, by buying and using energy efficient products to save energy Formulate Policy Legislation & oversee Enforcement OTHERS RETAILERS Including consumer or environmental groups, electric utilities, testing lab, standard bodies & other organizations Play a very supportive, positive role in the S&L programs by selling energy efficient products. Bureau of Energy Efficiency
Placement of Label Printed self-adhesive label, adhesive tapes, transfix labels, etc. Example: Room AC, Refrigerator etc Printing on an anodized name plate Example: Pumps, Motors etc Printing on products as well Example: Tubular Fluorescent Lamps, LED Bulbs The label should be affixed in such a manner that it is not possible to remove the label from the product. It should be placed in such a position that it is easily visible. Regulations and schedule define material, position and quality of label. Bureau of Energy Efficiency
Credibility of Programme Market Surveillance BEE or State Designated Agencies conduct market surveillance either suo motu and/or based on complaints received within the state. To maintain list of non-complying products/user of label and submit monthly report on the outcome of market surveillance to BEE. To ensure that such products are not sold in the market, based on instruction by the Bureau Bureau of Energy Efficiency 5
Credibility of Programme Check Testing Bureau (or its designated agency) carries out check testing of products to ensure that product models meet the performance claims on the label. Check testing of labeled products are conducted in third party NABL accredited laboratories. Failures invite financial penalties, as well as publication of name and model of the failed product in print media/newspapers Challenge Testing is carried out as and when, either suo - moto or upon any written complaint is received regarding the compliance of the star label against specifications given in the respective product notification/schedule of the Bureau. Failures invite financial penalties, as well as publication of name and model of the failed product in print media/newspapers Bureau of Energy Efficiency
Check Testing Random sampling one model picked from the market cost is borne by BEE If model is PASS process ends 1st check testing If model is FAIL BEE buys two models for Witness Testing cost is borne by manufacturer If model is PASS process ends 2nd check testing If model is FAIL BEE will inform consumers about failure of model through Advertisement in Newspaper and request SDA to initiate penalty proceedings Label withdrawn from the manufacturer and inform to SDA and Advt in newspaper Direct manufacturer to correct the label level & changes information on advt material If manufacturer fails to comply Bureau of Energy Efficiency 7
Published Check Testing Results Bureau of Energy Efficiency 8
Misuse of Energy Star Label, Search and Seizure BEE label is not permissible for a product manufactured or traded by a non-registered permittee including the prospective applicants or by a permittee who is not authorized to use the BEE energy star label on the product. The use of BEE label by any person/firm without a valid registration is a criminal offense under the EC Act. Therefore action should be initiated against the erring party for violation of the Act. Bureau of Energy Efficiency 9
Label Verification Label Verification Appointed Agency for Verification Keeps the Registry of Approved Models SDA gets information about approved models from BEE BEE (Program Administrator) SDA Verify Labels SDA Sends Action Taken Report to BEE Prepare Reports Initiates Action against Defaulters As per provisions in Regulation Bureau of Energy Efficiency 10
Transparency Online portal for filing of application and relevant details (www.beestarlabel.com) Mobile Application Bureau of Energy Efficiency
Star Rating as a Sales Partner Associate with BEE Star Rating and increase sales and customer loyalty by providing energy savings. Create Business Value Create Social Value Provide products of customers choice Buy star rated appliances and become environmentally friendly Attract and Retain Customers More stars more savings on electricity bill Help customers to save money on electricity bill and look for their repeat purchase. Boost your brand image by opting star labelled appliances Bureau of Energy Efficiency
Roles & Responsibilities of Retailers Always stock star labelled products with latest validity period. Ask Manufacturer to provide labels with right validity. Explain Energy Star Label & Energy Efficiency Encourage consumers to buy star rated appliances. Display the cost savings through BEE Mobile App to the consumers. Help consumers to make smart choice of appliances (like 5 star appliance). Bureau of Energy Efficiency
Energy Efficiency works better if first and second BEE laws are implemented together First BEE law: Buy Energy Efficient Second BEE law: Be Energy Efficient Thank You for Your Kind Attention Bureau of Energy Efficiency 14
