Catholic Radio Pledge Drives - Enhancing Fundraising Success

Hosting over 300 Catholic radio pledge drives, Third Millennium Media has helped raise over $150 million for stations and networks. With expertise in organizing up to 30 pledge drives annually, they offer comprehensive services to ensure a successful fundraising campaign through various strategies, including programming, community involvement, donor engagement, and promotional efforts. The stages of the pledge drive, optimal timing for airing drives, promoting methods, talent requirements, acquiring matching money, and other essential aspects are covered to maximize fundraising results.

• Catholic Radio
• Pledge Drives
• Fundraising
• Media Services
• Radio Promotion

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Presentation Transcript

2. Third Millennium Media Hosted over 300 Catholic Radio Pledge Drives Helped stations and networks raise over $150 million Already host up to 30 pledge drives annually Some clients are booked through 2021 Contact jerry@yourcatholicmedia.com or 619.888.8858

3. A Successful Pledge Drive is the Fruit of Your 24/7/365/366/4 Efforts Good Programming EWTN Local Quality Breaks Copywriting Voicing Production Community Involvement Parish Talks Events (Attending and Sponsoring) Donor Engagement Regular E-Mail Outbound Calling Prayer Intentions

4. When Should You Air Your Pledge Drives? Winter Spring Summer Fall Advent Lent Easter

5. Promoting Your Pledge Drive How Long Before Your Drive Mailing On-Air Announcements E-Mail Blasts Parish Representatives Social Media

6. The Stages of Your Drive Pre-Drive On-Air Post-Drive

7. What Format Should You Use? Regular Programming In-Studio Guests/Interviews Combination

8. Professional Presentation On-Air Talent Must: Have Excellent Radio Skills Be Able To Juggle Many Things at Once Know the Faith Though and Through Be Able to Conduct Intelligent Interviews Be Sincere, Persuasive and Convincing When Inviting People to Call and Pledge

9. Matching Money How to Acquire It Offering It On the Air Frequency of Using Matching Money

10. Other Important Things Donor Premiums Volunteers Food Following Up

11. Third Millennium Media Hosted over 300 Catholic Radio Pledge Drives Helped stations and networks raise over $150 million Already host up to 30 pledge drives annually Some clients are booked through 2021 Contact jerry@yourcatholicmedia.com or 619.888.8858

12. www.ewtnrc.com