Explore the strategic analysis and recommendations for OYO Hotels, focusing on maintaining the franchise model with unbranded hotels, developing new revenue streams, and targeting the millennial workforce. Key aspects include challenges, future prospects, target segments, and personalized recommenda

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Origins and early development of the Oyo and Dahomey kingdoms located in modern-day Benin and Nigeria. Oyo, a Yoruba kingdom, had roots in Ile-Ife and emerged as a regional power through trade and military prowess. Dahomey, an Aja kingdom, rose in the 18th century with influences from Yoruba traditi

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OYO, the emerging-market unicorn, has implemented a successful strategy focusing on technology, affordability, and customer-centricity. Although facing challenges like lack of profitability and malpractice claims, OYO's rapid growth and expansion into global markets showcase its adaptability and pot

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In the quest to attract new talent in the American market, OYO Hotels faces the challenge of building a strong employer brand. The company's future prospects, sustainable strategies, and potential in the US market are under scrutiny. Key questions revolve around the value proposition for employees a

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This doctoral dissertation seminar explores the sociocultural dynamics of food security among farm households in Oyo State, Nigeria. It delves into demographic characteristics, food production and consumption patterns, socio-cultural drivers of behaviors, and factors influencing food security. The s

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OYO Hotels in the USA, through FIA Consulting, presents a comprehensive analysis of their strategy, challenges, sustainability, and milestones. The company's innovative approach to reselling rooms under its own app and pricing algorithm, along with its expansion into various countries catering to bu

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Explore the journey and strategic direction of OYO Hotels through agenda analysis, internal assessments, challenges, and recommendations for business development. Discover how OYO scales its business model, focuses on profitability, and aims for long-term career potential. Should you apply for a job

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Embrace the opportunity to shape the future of OYO Hotels as a Business Development Manager in Los Angeles. Join the team in driving innovation, profitability, and expansion to new horizons. Explore the challenges, solutions, and value creation strategies that define OYO's unique position in the hos

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Jakayla Michel, an MBA student at Columbia University with a background in investment banking, contemplates applying for a job at OYO. The analysis delves into the sustainability of OYO's business model, examining key aspects such as market share, competition, value proposition, and resources. Consi

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OYO Hotels is looking to expand successfully in the USA market by partnering with unbranded hotels, adapting its core franchise model, and aiming for an ROI of 3% in a 4-year period. The key issues include the new franchise model, finding key partners, bridging cultural gaps, dealing with unknown br

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OYO Hotels faces challenges in entering and sustaining in the competitive US hotel market. The analysis focuses on key issues such as business model sustainability, profitability, unique selling propositions (USP), and market strategy. With a focus on attracting unbranded hoteliers and providing tec

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OYO Hotels USA is strategically positioning itself in the competitive hospitality market by focusing on strengths like scalable business model, dynamic pricing, and data analytics. Three potential alternatives - partnership with a USA hotel giant, introducing OYO Restaurants, and launching OYOTainme

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Consideration of key issues such as value alignment, salary, benefits, and career growth in deciding whether Jakayla Michel should apply for a position with OYO Hotels USA. Analysis of the company's strategy, target customers, and mission, leading to a recommendation for Jakayla to pursue a suitable

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