MARKETING ENVIRONMENT
The marketing environment comprises external factors impacting an organization's relationship with customers. It includes macro-environment (legal, technological, sociocultural), micro-environment (demographic, economic, natural, technological, political, cultural forces), and internal environment.
2 views • 48 slides
Digital marketing fundamentals
The digital marketing environment encompasses both micro and macro elements that influence how organizations operate in the marketplace. Micro-environment focuses on stakeholders and interactions, while macro-environment considers broader forces such as economic, political, and technological influen
0 views • 21 slides
Understanding the Role of Managers in Organizational Management and External Environment
Explore the key concepts of organizational management, the role of managers in navigating the external environment, and the impact of external factors on organizational decisions. Learn about micro and macro environments, factors influencing organizations, and strategies for adapting to external cha
2 views • 18 slides
Understanding Macro Economics: Importance and Significance
Macro economics, a vital field originating with the Mercantilists and further developed by J.M. Keynes, focuses on studying the economy as a whole. It encompasses aggregates like national income, employment, output, and investment, providing insights into economic fluctuations, unemployment, inflati
0 views • 6 slides
Understanding the Impact of Marketing Environment on Business Decisions
The marketing environment comprises various external factors affecting a company's ability to serve customers, including demographic, economic, natural, technological, political, and cultural aspects. Changes in these environments influence marketing decisions, and companies must adapt to seize oppo
4 views • 39 slides
The Main Factors That Influence the Consumer Buyer Behavior
Consumer buyer behavior is influenced by various factors such as cultural, social, personal, and psychological elements. Culture, social factors like family and opinion leaders, personal factors such as age, occupation, lifestyle, and personality, as well as psychological factors like motivation, pl
2 views • 8 slides
Analysis of Individual Risk Factors in Ventral Hernia Repair Outcomes
This study explores the impact of various risk factors on predicting adverse outcomes of ventral hernia repair using data from the Abdominal Core Health Quality Collaborative (ACHQC). The research aims to quantify and compare the influence of different factors, hypothesizing that hernia- and procedu
0 views • 14 slides
Evolution of Modern State: Three Macro-Patterns Explored
The evolution of the modern state is influenced by three key macro-patterns: War and Militarism, Emergence of Capitalism, and Struggle for Citizenship. These patterns involve deep processes of change over long periods, contributing to the development of modern liberal democratic states. War and Mili
0 views • 13 slides
Understanding Graphing Interactions Using the PROCESS Macro in SPSS
Explore how to graph interactions using the PROCESS macro in SPSS for moderation models without mediation. Learn about installing the PROCESS macro, downloading datasets, SPSS commands in the log file, and defining interaction terms in regression models. Utilize resources like the PROCESS macro webs
1 views • 140 slides
Strategic Analysis and Business Strategy Overview
This presentation delves into corporate and business strategy, including strategic analysis, external appraisal, micro, and macro environment analysis. It explores where companies compete, strategic group mapping, market analysis, competitor perception, industry forces, and PESTEL/MACRO analysis, pr
0 views • 26 slides
Macro-Economic Impacts of COVID-19 in Mauritius: Research Findings and Policy Recommendations
The webinar conducted by Dr. T. Juwaheer and Ms. K. Appadoo from the University of Mauritius shed light on the significant macro-economic impacts of COVID-19 in Mauritius. They discussed the current status, negative impacts on various industries, industries likely to receive boosts, and key facts an
0 views • 16 slides
Overview of Business Environment and Economy in India
Business environment in India encompasses a mix of large, oligopolistic, diversified, and technologically oriented enterprises. The Indian economy is characterized by a mixed economy, low per capita income, and limited entrepreneurial potential. External and internal factors influence business opera
0 views • 14 slides
Overview of Micro and Macro Linguistics
Micro linguistics focuses on the scientific study of speech sounds, word formation, syntax, and meaning within a language, while macro linguistics delves into the societal, psychological, and neurological aspects of language use. Micro linguistic areas include phonetics, phonology, morphology, synta
1 views • 7 slides
Understanding Fisheries Finance: Macro vs. Micro Level Perspectives
Fisheries finance involves studying the financial aspects of the fishing and aquaculture business. It can be approached at both macro and micro levels, focusing on raising funds, lending procedures, and individual enterprise financial management. Macro-finance deals with the aggregate financial need
0 views • 27 slides
Estimation of Drying Time in Spray Drying Process: Diffusion and Falling Rate Periods
The estimation of drying time in a spray drying process involves understanding diffusion-controlled falling rate periods, constant rate periods, and the mechanisms by which moisture moves within the solid. The drying rate curves depend on factors like momentum, heat and mass transfer, physical prope
0 views • 8 slides
Understanding Environmental Factors in Terrestrial and Aquatic Environments
Environmental factors play a crucial role in shaping ecosystems. In both terrestrial (land) and aquatic (water) environments, organisms are influenced by abiotic factors such as temperature, light intensity, and pH, as well as biotic factors like plants, predators, and competitors. Understanding the
4 views • 19 slides
Factors Affecting Microbial Growth in Food: Intrinsic and Extrinsic Factors
In food, microbial growth is influenced by intrinsic factors like pH, water activity, nutrient content, and extrinsic factors such as environmental conditions. The pH level, moisture content, and water activity play crucial roles in determining the growth of microorganisms, with specific ranges affe
0 views • 23 slides
Enhancing Tourism Marketing: Strategies for Small Businesses
Explore the importance of marketing planning for small tourism businesses, focusing on gaining a competitive edge through strategic planning stages like situation analysis, objective development, performance measurement, and tactics implementation. Discover key terms like competitive edge, strength,
0 views • 21 slides
Insights on Child Marriage in South Asia: Evidence and Recommendations
This evidence review explores the trends, drivers, and impacts of child marriage in South Asia. It delves into the decreasing rates among girls in countries like Bangladesh, India, and Nepal, while highlighting persistent gaps in knowledge. The study identifies economic factors, social norms, and ed
0 views • 15 slides
Factors Influencing Customer Choice: Psychological, Sociocultural, Economic, and Government Factors
Psychological factors, such as perception and lifestyle, play a key role in customer choice. Sociocultural influences from society and culture also impact decisions, while economic factors like income levels and government policies can sway customer preferences. Understanding these factors is crucia
0 views • 18 slides
Understanding Business Environment: Internal and External Factors
The business environment is shaped by a combination of internal and external factors that impact a company's operations. Internal factors like shareholders, management structure, and human resources are under the company's control, while external factors such as economic, social, technological, and
0 views • 12 slides
Understanding the Business Environment and its Impact on Education
The business environment encompasses all external and internal factors that influence a business. It is dynamic, multi-faceted, and requires adaptability for survival. Businesses interact closely with the environment, with limited capacity to influence it. The components of the internal environment
2 views • 20 slides
Understanding the Business Environment: Key Concepts and Applications
Explore the essence of business environment analysis, its significance for decision-making, and the various dimensions impacting business operations. Delve into macro and micro factors, external and internal influences, and the dynamic nature of today's business landscape. Uncover the interrelatedne
0 views • 14 slides
Comprehensive Guide to Factorization in Mathematics
Explore the concept of factorization in algebraic expressions, including the definition of factors, common factors, methods of factorization, and illustrated examples. Learn about finding factors, common factors, and various factorization techniques such as common factors method and regrouping of te
0 views • 13 slides
Exploring the Fascinating World of Macro Photography
Dive into the captivating realm of macro photography and learn about capturing extreme close-up shots of tiny subjects and living organisms like insects. Follow step-by-step guidance to create an inspiration page filled with mesmerizing macro images sourced online. Unleash your creativity and discov
0 views • 5 slides
Global Cotton Outlook 2022/23: Consumption Recovery, Production Growth, and Price Trends
The USDA's Interagency Commodity Estimates Committee presented the global cotton outlook for 2022/23, highlighting a continued consumption recovery, a rise in production to the highest level in 11 years, and a dip in global stocks leading to price retreats. The report discusses the factors influenci
0 views • 36 slides
Cross-Platform Overview: Marketing & Branding Project Elements and Macro-trends
Delve into the detailed project elements of a marketing and branding initiative presented by Martin Scorsese in New York in 2002. Explore TV series, radio series, a website, companion book, concerts, and more. Understand landscape macro-trends such as redefining the good life and consumers' desire f
0 views • 61 slides
Development of Methodologically Robust Agricultural Capital Stock Statistics by FAO
In November 2015, the Food and Agriculture Organization of the United Nations (FAO) initiated a project to enhance Agricultural Capital Stock statistics, focusing on inclusive and efficient agricultural and food systems. The project involves developing methodologies for measuring capital stock and m
0 views • 38 slides
Mobilizing Fiji's Macro-Moth Collection for Biodiversity Protection
NatureFiji-MareqetiViti (NFMV) aims to curate and mobilize available macro-moth data in Fiji to enhance biodiversity knowledge and conservation efforts. This project, funded by a BID Small grant, focuses on digitizing existing data sets, updating taxonomy, and incorporating moth data into Fiji's con
0 views • 9 slides
Ecological Factors and Climatic Influences on Plant Life
Ecological factors play a crucial role in shaping the environment for organisms to thrive. This includes living (biotic) and non-living (abiotic) components like climatic factors, edaphic factors, topographic factors, and biotic factors. Climatic factors such as light, temperature, water, wind, and
0 views • 14 slides
Integrate Climate Change into Nepal's Macro-Structural Model
This model explores the integration of climate change effects into Nepal's macro-structural framework, focusing on impacts such as higher temperatures, changes in rainfall patterns, and extreme weather events. It considers effects on the economy, GHG emissions, transition risks, and policies for mit
0 views • 16 slides
Overview of the pyam Package for Integrated Assessment and Macro-Energy Scenarios
The pyam package is an open-source Python tool for analysis and visualization of integrated assessment and macro-energy scenarios. Developed by a team of contributors, it provides a workflow from model to insight, supporting various data models and file formats. With features for data processing, va
0 views • 5 slides
Understanding Labor Productivity Growth in Europe: Insights from Productivity Project Conference
Divergent experiences in labor productivity growth between the US and Europe have sparked interest in analyzing factors affecting productivity. The Productivity Project Conference in January 2015 delved into macro and micro-level determinants of labor productivity, focusing on Total Factor Productiv
0 views • 27 slides
Understanding Social Influence in Micro and Macro Levels
This study explores the dynamics of social influence at both individual (micro) and collective (macro) levels, highlighting the interconnected nature of behaviors. It discusses the motivation behind different simulation approaches, outlines objectives to study cyclical behaviors, and examines proces
0 views • 22 slides
Understanding Factors and Prime Factors in Mathematics
Explore the concept of factors and prime factors through practical scenarios involving Jedward, stationary supplies, and school choirs. Learn how to find factors of numbers like 18 and 30, identify prime numbers, write numbers as products of prime factors, determine common factors, and calculate low
0 views • 19 slides
Linkage Analysis of Web Sites: Understanding the Macro-Structure
This paper explores the hierarchical graph structure of the web, emphasizing the linkage between web sites at various levels of affiliation and control. The authors discuss the connectivity properties of hosts and domains over time using a hostgraph model and propose a related host finding algorithm
0 views • 33 slides
Business Plan: New Brighton Council Bus Service Overview
This business plan outlines the strategy for the New Brighton Council Bus Service (NBCB) in response to the suspension of Brighton Council's bus operations. The plan covers macro-environmental analysis including political, economic, social, and technological factors, as well as a SWOT analysis highl
0 views • 22 slides
Macroeconomic Modeling of Climate Change in Policy Making
In this seminar by Charl Jooste at the Bank of Uganda, the discussion revolves around the essential ingredients for macro models to incorporate climate policy and climate change. The talk highlights the need to augment standard macroeconomic functions, react to price signals, and link macro models w
0 views • 48 slides
Understanding Macro and Microdontia in Dentistry
Macro and microdontia refer to abnormally large and small teeth, respectively. They can be associated with hormonal imbalances like hypopituitarism and hyperpituitarism. In some cases, certain population groups may have naturally larger teeth due to heredity. Dental hygienists play a key role in ide
0 views • 7 slides
Essential Nutrients for Plant Tissue Cultures: A Comprehensive Guide
The composition of culture media for plant tissue cultures includes inorganic and organic nutrients, sources of energy like sucrose and amino acids, and essential macro and micronutrients. Providing gas exchange, waste removal, and growth regulators, the medium supports plant growth by offering acce
0 views • 22 slides