MHRM Online Lecture on Marketing & HR Management - Sem 5 & 6 Syllabus and Question Paper Format
A comprehensive overview of the MHRM Online Lecture by Dr. Dhiraj Ovhal focusing on Marketing and Human Resource Management for Semesters 5 and 6. The syllabus covers topics like Introduction to Marketing, Marketing Decisions, and Key Marketing Strategies. The question paper format includes objectiv
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Business Continuity Planning: Best Practices and Challenges
Explore the world of Business Continuity Planning (BCP) through the lens of best practices and challenges. Delve into the structured implementation of common sense strategies for ensuring operational resilience, particularly in times of crisis like COVID-19. Learn from the experiences and insights s
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Ethical Marketing Practices and Unethical Marketing Strategies: A Comprehensive Overview
In this online lecture by Dr. Dhiraj Ovhal, the focus is on marketing ethics and unethical practices. The session delves into the concept of ethics in marketing, emphasizing the importance of right pricing, truthful information, and ethical promotion channels. It also highlights various unethical ma
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Understanding the Make-or-Buy Decision in Business
Dr. Dhiraj Ovhal's lecture on the importance of the make-or-buy decision in businesses, detailing the factors influencing whether to purchase or produce goods/services. Exploring reasons for making or buying, cost considerations, technical skills, and manufacturing capacities. Emphasizing the signif
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Understanding Different Types of Ad Agencies in Online Advertising
In the Advertising Online lecture by Mr. Dhiraj Ovhal, you will learn about the various types of ad agencies, including full-service agencies, modular agencies, creative boutiques, global and local agencies, mega agencies, media buying agencies, specialist agencies, interactive agencies, in-house ag
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Key Dimensions of Marketing Strategies Explored in MHRM Online Lecture
Explore the key marketing dimensions covered in the MHRM online lecture by Dr. Dhiraj Ovhal, HOD of Commerce. Topics include market leadership, market challenger strategies, guerrilla advertising, and niche marketing for luxurious products.
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Career Options in Advertising Field Explained by Dr. Dhiraj Ovhal
Explore the diverse career opportunities in the advertising field as discussed by Dr. Dhiraj Ovhal, HOD of Commerce. From copywriting to media planning, research to management, this lecture covers various roles and qualifications required for a successful career in advertising.
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