ChildFund's Pathways Portfolio for Scaling Impact on Children's Well-being

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ChildFund aims to scale its impact on children by adding new methods, evolving international development roles, and strengthening core programs. The organization's roadmap includes structured experimentation in high-potential business models, advocacy, digital strategies, and program expansion, all geared towards advancing core outcomes like child protection and brand strengthening.


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  1. Growing Connections Pathways Portfolio 1

  2. Growing Connections In response to a world that is changing for children, ChildFund will scale our impact. Reach more children by Adding new methods (business models) and Evolving our role in international development 2

  3. Phase 1 Roadmap to Scale Strengthen Our Core Sustain and moderately grow core program, revenue, effectiveness Identify Pathways Develop a roadmap of the tested business models to scale Pathways Portfolio Structured experimentation in high-potential business models: Advocacy Digital Franchising (market-based) Program expansion: preventing OSEAC Digital Strategy Advance Core Outcomes Including child protection Brand Strengthening Increase resources Grow grants & refine sponsorship Culture of MAGIC and DEI Upgrade systems Invest in technology and team Program Infrastructure for Scale Prepare to Scale Develop select capabilities that support our core and are necessary for scale 3

  4. Advocacy for Child Protection Pathways Portfolio Develop a roadmap of the tested business models to scale Scaling hypothesis: Policy advocacy allows us to reach and impact all children impacted by policies, not just those in our programmatic areas. Advocacy Digital Franchising (market) Program: OSEAC Pipeline TBD Research & Design activities: Testing a systematic M&E approach for counting advocacy contribution via pilot in Uganda and Guatemala Timeline: October 2021 June 2022 4 4

  5. Digital Program Delivery Pathways Portfolio Develop a roadmap of the tested business models to scale Scaling hypothesis: Digital programming for parents, caregivers, community members and/or children allows us to expand our reach and impact dramatically. Advocacy Digital Franchising (market) Program: OSEAC Pipeline TBD Ideation activities: Identify program best suited for digital delivery Understand program, user, and user experience requirements sufficient to design an MVP Timeline: July December 2021 5 5

  6. Franchising Early Childhood Development Pathways Portfolio Develop a roadmap of the tested business models to scale Scaling hypothesis: Incorporating market-based approaches into proven program models enhances sustainability and scale. Advocacy Digital Franchising (market) Program: OSEAC Pipeline TBD Research & Design activities: Test whether a two-tier ECD business model meets quality standards in Kenya Test commercial viability and value proposition with parents, partners, investors Timeline: July 2021 March 2022 6 6

  7. Preventing OSEAC Pathways Portfolio Develop a roadmap of the tested business models to scale Scaling hypotheses: Strong OSEAC prevention in our programming helps us scale related advocacy efforts and/or connects us to new funding and partners. Advocacy Digital Franchising (market) Program: OSEAC Pipeline TBD Ideation activities: Confirm need/space for ChildFund to lead Investigate non-traditional partners and existing evidence-based programs Develop desk analysis of potential to scale Focus on Kenya, Ethiopia, Ecuador, the Philippines, Mexico, Bolivia, and Sierra Leone Timeline: January 2022 June 2022 7 7

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