Mastering Communication: Know, Feel, Do Approach for Effective Messaging

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Tailoring communication to the needs of the receiver is essential for effective messaging. By focusing on what you want people to know, feel, and do, you can maximize the impact of your communication. Understanding the bottom line of "Know, Feel, Do" helps in delivering messages that resonate and drive action.


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  1. What do we want people to: know, feel, or do? as a result of our communications?

  2. Know, Feel, Do: Bottom Line of Communication People are listening for one thing, How does this affect me? Tailor your communications to the needs of the receiver. 1. KNOW: What s the one thing I want people to know, believe, understand, learn, or question? Ideally, your answer should be no longer than one sentence. Write it down. 2. FEEL: How do I want people to feel about receiving my message? Ideally, your answer should be no longer than one sentence. Write it down. While you can t mandate how people will feel Be happy, Darn it! this reminds you to prepare for the emotional impact of your words, possibly changing your delivery. 3. DO: What do I want people to do as a direct result of my communication? Ideally, your answer should be no longer than one sentence. Write it down.

  3. Know, Feel, Do: Bottom Line of Communication Tailor your communications to the needs of the receiver.

  4. Know, Feel, Do: Bottom Line of Communication Tailor your communications to the needs of the receiver. who, what, when, where, and sometimes why how to comply treated as an adult

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