Enhancing Credit Unions' Potential with CredUView Consulting

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CredUView Limited offers consultancy services tailored for credit unions and cooperatives, focusing on educational development, millennial engagement, and performance enhancement. Founded on principles of empowerment and community integration, led by seasoned professionals, CredUView drives credit unions to maximize member value through research, design, and actionable insights.


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  1. Confidential The information contained in this presentation is developed specifically for Confederation of Caribbean Credit Unions by CredUView Consulting & Coop Capital Limited. Email: kc@20vcapital.com @CredUView Tele: (868) 287-2616 Skype: kwesi.n.charles

  2. INTRODUCTION TO CredUView.Asking Again CredUView Limited is a consultancy which adds value to credit unions and other non finance cooperatives to ensure they reach their potential. Through experience, we know that credit unions need to evolve at the speed of their members! KEY FOCUS POINTS Member, Staff and Board Educational Development Millennial & Youth Membership Credit Union Performance & Development Credit Union Performance includes Database development and Peer Benchmarking Email: kc@20vcapital.com @CredUView Tele: (868) 287-2516 Skype: kwesi.n.charles

  3. OUR FOUNDING PRINCIPLES 1. Credit Unions and Cooperatives if maximum potential is reached more people will be empowered and wealth will be democratically distributed 2. The Cooperative movement is an integrated community 3. Cooperatives make the world a better place! 4. Growing frustration with the movement not having the necessary support to deliver ultimate value to its members We are Youth! We are Entrepreneurs! We know Finance! We know Cooperatives! Email: kc@20vcapital.com @CredUView Tele: (868) 287-2516 Skype: kwesi.n.charles

  4. OUR LEADERSHIP Kwesi Charles, Founder 6 year career in investment banking (debt origination and restructuring) covering financial institutions, industrials and consumer retail. Private Equity (venture capital) experience in investment research, product deck development, capital raising Led and managed transactions/portfolio in excess of TT$12B MSc in Investment Management , BSc in Finance (Hons) Video gamer for over 20+ years FEL Company Founder and CEO Team Lead Sales and Product Development Passionate about entrepreneurial development, consumer engagement, cooperativism Entrepreneurship Evangelist, eSports and Credit Union Enthusiast Designed video game event concepts for companies such as Heineken, Coca Cola, First Citizens Driven by God Given Purpose! My Companies Credit Union Performance, Development, Youth & Millennial Markets Video Game Event Management/eSports Research: SyndiCAP Advisors, CredUView Limited and other stated references Email: kc@20vcapital.com @CredUView Tele: (868) 287-2516 Skype: kwesi.n.charles

  5. OUR DRIVERS CredUView is a PLATFORM FOR CREDIT UNIONS TO INCREASE MEMBER VALUE. WE DO THIS THROUGH RESEARCH, DESIGN, BIG IDEAS, INSIGHTS & ACTION! Research: SyndiCAP Advisors, CredUView Limited and other stated references Email: kc@20vcapital.com @CredUView Tele: (868) 287-2516 Skype: kwesi.n.charles

  6. Confidential COURSE TITLE: CREATING MEMBER VALUE Email: kc@20vcapital.com @CredUView Tele: (868) 287-2616 Skype: kwesi.n.charles

  7. THE BIG QUESTION Confidential WHAT ARE WE HERE TO SOLVE? Email: kc@20vcapital.com @CredUView Tele: (868) 287-2616 Skype: kwesi.n.charles

  8. A MAJOR ISSUE Confidential OUR CREDIT UNION WORLD IS CHANGING! WHAT CHANGES DO YOU SEE? (FASTER, CHEAPER/MORE REWARDER, EFFICIENT) Email: kc@20vcapital.com @CredUView Tele: (868) 287-2616 Skype: kwesi.n.charles

  9. WHAT IF? Confidential WHAT IF A MEMBER WALKS INTO THE CREDIT UNION STATING THEIR FINANCIAL TROUBLES (TT$500k), JUST HAD A DIVORCE, HOUSE IN RECIEVERSHIP, FIRED FROM JOB, 3 WORKING KIDS WITH PLENTY UPSIDE POTENTIAL; HOWEVER, TIME IS NOT ON THE MEMBER S SIDE, WHAT WILL YOU DO? Member Effort Credit Risk Upside Potential Too Risky People Helping People Loan/Total Loan Portfolio Say NO BRAND FEEL Priced Accordingly Indirect Marketing Email: kc@20vcapital.com @CredUView Tele: (868) 287-2616 Skype: kwesi.n.charles

  10. THE BIG QUESTION Confidential WHAT IS SUCCESS FROM THE CREDIT UNION s PERSPECTIVE? Email: kc@20vcapital.com @CredUView Tele: (868) 287-2616 Skype: kwesi.n.charles

  11. BASED ON DISCUSSIONS. Confidential 80.00% 60.00% 40.00% 20.00% 0.00% Asset Growth Return on Assets Net Worth Research: Data not cleaned Email: kc@20vcapital.com @CredUView Tele: (868) 287-2616 Skype: kwesi.n.charles

  12. THE REALITIIES OF THESE MEASURES. Confidential 1. The Return on Assets is the rate of Profit extraction from members in the current year 2. Net Worth is cumulative profit extracted from members since the inception of the credit union. 3. Asset growth carries a hidden member tax WHAT DO YOU THINK THIS TAX IS? Research: Hike Higgins, MHA Planning and Success, Bermuda Triangle of Misguided Ratios to Determine Success Email: kc@20vcapital.com @CredUView Tele: (868) 287-2616 Skype: kwesi.n.charles

  13. THE BIG QUESTION AGAIN Confidential WHAT IS SUCCESS FROM THE CREDIT UNION s PERSPECTIVE? IS THE ANSWER DIVIDENDS AND LOW RATES? Email: kc@20vcapital.com @CredUView Tele: (868) 287-2616 Skype: kwesi.n.charles

  14. A LOOK AT DIVIDENDS Confidential 30,000.00 22,500.00 15,000.00 7,500.00 0.00 -7,500.00 -15,000.00 Year 0 2008 2009 2010 2011 2012 2013 2014 2015 2016 2017 Return Difference Principal Difference CU Advertised CU Real Rate Advertised Real Adjusted Internal Rate of Return (IRR) 2.42% -4.52% Return on Investment (ROI) 24.01% -34.06 Rate of Return (RoR) 2.40% -3.41% Gain on Principal 4,801.43 -6,812.68 Email: kc@20vcapital.com @CredUView Tele: (868) 287-2616 Skype: kwesi.n.charles

  15. A LOOK AT BORROWING Confidential CAN YOU LEND AT A RATE LOWER THAN INSTITUTIONS WITH PERSONAL OPERATING & AIMLESS CAPITAL ?.....NO! Email: kc@20vcapital.com @CredUView Tele: (868) 287-2616 Skype: kwesi.n.charles

  16. THE ANSWER To CU SUCCESS Confidential A SUCCESFUL CREDIT UNION IS ONE THAT ADDS MEMBER VALUE & REMAIN SUSTAINABLE ACCORDING TO THE CU HIERARCHY OF NEEDS! Email: kc@20vcapital.com @CredUView Tele: (868) 287-2616 Skype: kwesi.n.charles

  17. THE ANSWERFURTHER LOOK Confidential Source: Mike Higgins & Associates Email: kc@20vcapital.com @CredUView Tele: (868) 287-2616 Skype: kwesi.n.charles

  18. BUILDING FOR SUCCESSthe basics Confidential YIELD ON LOANS YIELD ON INVESTMENTS TOTAL INTEREST INCOME INTEREST ON MEMBER DEPOSITS INTEREST ON EXTERNAL CREDIT DIVIDENDS NET INTEREST MARGIN OTHER INCOME NON INTEREST EXPENSES ALLOWANCE FOR LOAN LOSS NET INCOME COST OF FUNDS ADJUST FOR INFLATION Email: kc@20vcapital.com @CredUView Tele: (868) 287-2616 Skype: kwesi.n.charles

  19. THE THREE TYPES OF CREDIT UNION MEMBERS Confidential NET SAVERS NET NEUTRALS BORROWERS WHO WOULD YOU SAY IS THE MOST IMPORTANT TYPE OF MEMBER AND SHOULD THEY BE REWARDED EQUALLY? Email: kc@20vcapital.com @CredUView Tele: (868) 287-2616 Skype: kwesi.n.charles

  20. REWARDING THE MEMBERS..Financial Benefits NET SAVERS Confidential ??? (???????? ????????.?????? ???? ???? ??????????? ???????? ?????) ? ????? ?????? ?? ?????? ??????? ???????? = NET ??? = ( ???????? ??????)) ? ????? ???? ?????? ???? ???? ?? ??????? ??????????? ?????? ????? ???????? ???? (? BORROWERS ) ADJUST FOR ASSETS Total Benefits = NSB + NMB NSB NMB Total Assets Email: kc@20vcapital.com @CredUView Tele: (868) 287-2616 Skype: kwesi.n.charles

  21. ONE STEP BEFORE BENEFITS..The 4 Ps of Performance Confidential PRODUCT MIX 1 PRODUCTIVITY 2 PROVISION 3 PRICING 4 Email: kc@20vcapital.com @CredUView Tele: (868) 287-2616 Skype: kwesi.n.charles

  22. THE 4Ps Combined Confidential Email: kc@20vcapital.com @CredUView Tele: (868) 287-2616 Skype: kwesi.n.charles

  23. PRODUCT MIX..THINGS TO CONSIDER Confidential Recurring value based non interest income 1 Asset mix 2 Funding mix 3 Asset Growth mix 4 Email: kc@20vcapital.com @CredUView Tele: (868) 287-2616 Skype: kwesi.n.charles

  24. PRODUCTIVITY THINGS TO CONSIDER Confidential Loans (Highest Earning Asset) KNOWLEDGE SKILL ABILITY Dividend Funding Mix Resource Allocation Note Interest Income Rate Sensitive Deposits Email: kc@20vcapital.com @CredUView Tele: (868) 287-2616 Skype: kwesi.n.charles

  25. PROVISION Confidential Email: kc@20vcapital.com @CredUView Tele: (868) 287-2616 Skype: kwesi.n.charles

  26. PRICING Confidential SPEAKS FOR ITSELF!!!!! Email: kc@20vcapital.com @CredUView Tele: (868) 287-2616 Skype: kwesi.n.charles

  27. THE 4Ps Combined Confidential Email: kc@20vcapital.com @CredUView Tele: (868) 287-2616 Skype: kwesi.n.charles

  28. TOGETHER WE CAN DELIVER ADDED MEMBER VALUE!!!!

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