Promoting Diversity and Leadership Development Initiatives in Higher Education

 
Diversity Initiative
 
By: Alexa Smith, Mike Jackson, Anna Batrus, and Blaise Pierce
 
Overview
 
Applicants
 
As of 3/24
4 current applicants
Incoming 1
st
 year students
As of 4/11
7 current applicants
6 incoming 1
st
 year students
1 2
nd
 year student
3 being offered scholarship
 
Sheetz
Fellows
Diversity
Recruiter
 
Sheetz Fellows and university wide recruiter
Red tape
Bus students to PSU Altoona
New York, New Jersey, Eastern PA
Campus tour and emphasis on Sheetz Fellows
 
ENTR Minor
 
Entrepreneurship
Minor – 19 Credits
 
Swapping
Minor
Classes
 
ECON 102 (3)
Econ 14 – Principles of Economics (3)
 
ACCTG 211 (4)
MATH 34 – The Mathematics of Money (3)
 
ENTR 300 (3), ENTR 320 (3)
Leadership & development classes in
other majors
ENGR 411: Entrepreneurship Business Basics
Issue: Will enough students - 8 - enroll in
ENTR courses?
 
In-Major 400 Level Course (3)
 
 
Engineering Leadership Development Minor
 
Prescribed courses
ENGR 407: 
Technology-Based Entrepreneurship
ENGR 408: Leadership Principles – SPRING*
Choose 2 of 4
ENGR 405: Project Management for Professionals
ENGR 409: Leadership in Organizations
ENGR 422: Leadership in International Virtual Engineering Teams – SPRING*
ENGR 496: Independent Studies
6 Supporting Courses
ENGR 422: Leadership of International Virtual Engineering Teams – SPRING*
Determined with ELD coordinator
 
*Offered at Altoona
 
Program Outreach
 
Lion
Ambassadors
 
Lion
Ambassadors
 
Next Steps
Attend joint Networking Event 4/25
 
Get updated Sheetz Fellows fliers into info
folders that are given on tours
 
Potential script for tour guides that can be
used for other events as well
 
Have Sheetz Fellows as Ambassadors
One student currently involved with both
 
Accepted Minority
Students
 
Goal
Is admissions telling students about
Sheetz Fellows/Scholarship?
 
Contacted Shari Routch, Director
of Enrollment Management
Program/diversity materials sent to
Fall 2023 accepted minority students
Using adopted letter
 
 
New Student Orientation
 
Contacted Shari Routch from admissions
Offered to share info to colleagues in DUS meeting
 
Contacted Diane Resides
Invited us to DUS meeting
 
We met with DUS on 
April 13th
Meeting goals
What does DUS currently say, if anything about Sheetz Fellows and/or scholarship?
Would DUS be willing to pitch the program/scholarship?
 
New Student Orientation
 
Transfer Student Orientation
 
Transfer Student orientation
Goes through University Park
 
Only some students attend Altoona for orientation (students choose)
 
Advising is separate – Done through individual outreach to students to set them up
with advisors affiliated with their majors
 
Possibly target students at Penn Highlands looking to transfer
 
New
Student
Orientation
 
Next Steps
Send DUS marketing materials to add to
website
 
Reach out to suggested groups and programs
 
Maintain contact with DUS
 
Script Ideas
 
Script
 
Maintain a 3.25 in major GPA
Code of conduct signed (when enrolled in the first
course)
Sheetz Fellows application completed and signed
(end of the first semester of the third year)
Business etiquette dinner
Student benefactor reception
Ethics course
Two Speaker presentations
Entrepreneurship conference
Study abroad experience
Internship/research initiative
80 hours of servant leadership
7 Entrepreneur in residence
8 monthly mentor meetings
 
The Sheetz Fellows Program provides students the
opportunity to learn professional skills through a variety of
real-world experiences. Students participate in class
assignments, networking events, mentorship, and more. For
participating in the program, students earn $15,000 in
scholarships, a fully-paid study away experience, and the
opportunity to interact with Steve Sheetz.
 
Students are required to schedule ENTR 496 to participate.
 
For more information visit the Sheetz Fellows website or
contact Donna Bon at 
djb36@psu.edu
.
 
*Please mention that you heard about the fellows from Lion
Ambassadors* 
Track Communication Lines
 
Script
 
 
Program that focuses on leadership and innovation
“Innovative leadership program that sparks creativity and drives growth.”
All majors can join
Provides students the opportunity to learn professional skills through a variety of real-world
experiences. (Mention interaction with Mr. Sheetz and other business professionals)
“Enables students to increase their professional skills through constantly engaging in real-world
experiences/projects.”
Gain real-world experience with community projects that you would not find in your mainstream
coursework
Students earn a paid study away experience, $5,000 scholarship after induction during third year,
$10,000 scholarship during fourth year, participation in national business conferences, and
business visits
There is a building downtown called Sheetz Center for Entrepreneurial Excellence that you should
visit if interested, or if you can’t make it there, reach out to Professor Bon at djb36@psu.edu
 
Marketing Materials
 
Sheetz Fellows Flier
 
Currently all women
 
Blaise being featured
on the back
 
Sheetz Fellows Diversity Scholarship Flier
 
Remove preference given to
surrounding counties
 
Explain in-state tuition
 
Admissions Letter
 
Explain in-state tuition
 
Admissions Letter, Rewritten
 
Marketing
Materials
 
Next steps
Make edits where necessary
Redistribute
Find new places to advertise
Virtually
On-campus
Lion Ambassadors folder
DUS website
 
Open Discussion
Slide Note
Embed
Share

This collection showcases various initiatives and programs aimed at promoting diversity, recruitment, and leadership development in higher education institutions. It includes images and descriptions of initiatives such as the Diversity Initiative, Applicants Diversity Recruiter, Sheetz Fellows Program, ENTR Minor, and Engineering Leadership Development Minor. The visuals provide insights into student recruitment efforts, course offerings, and opportunities for leadership development within the academic setting.


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  1. Diversity Initiative By: Alexa Smith, Mike Jackson, Anna Batrus, and Blaise Pierce

  2. Applicants Diversity Recruiter ENTR Minor Overview Program Outreach Marketing Materials

  3. As of 3/24 4 current applicants Incoming 1styear students Applicants As of 4/11 7 current applicants 6 incoming 1styear students 1 2ndyear student 3 being offered scholarship

  4. Sheetz Fellows Diversity Recruiter Sheetz Fellows and university wide recruiter Red tape Bus students to PSU Altoona New York, New Jersey, Eastern PA Campus tour and emphasis on Sheetz Fellows

  5. ENTR Minor

  6. ECON 102 (3) ACCTG 211 (4) Entrepreneurship Minor 19 Credits ENTR 300 (3) ENTR 320 (3) In-Major 400 Level Course (3) ENTR 400 Level (3)

  7. ECON 102 (3) Econ 14 Principles of Economics (3) ACCTG 211 (4) MATH 34 The Mathematics of Money (3) Swapping Minor Classes ENTR 300 (3), ENTR 320 (3) Leadership & development classes in other majors ENGR 411: Entrepreneurship Business Basics Issue: Will enough students - 8 - enroll in ENTR courses? In-Major 400 Level Course (3)

  8. Engineering Leadership Development Minor Prescribed courses ENGR 407: Technology-Based Entrepreneurship ENGR 408: Leadership Principles SPRING* Choose 2 of 4 ENGR 405: Project Management for Professionals ENGR 409: Leadership in Organizations ENGR 422: Leadership in International Virtual Engineering Teams SPRING* ENGR 496: Independent Studies 6 Supporting Courses ENGR 422: Leadership of International Virtual Engineering Teams SPRING* Determined with ELD coordinator *Offered at Altoona

  9. Program Outreach

  10. Current mention of program/ scholarship Not part of regular tour agenda Only mentioned to business majors, sometimes Lion Ambassadors Exchanged information on what s currently happening Contacted student leader Willing to discuss SF program with Ambassadors Accepted Students Day Encouraged Ambassadors to send students downtown Educated Ambassadors that Sheetz Fellows is for ALL students 3/18

  11. Next Steps Attend joint Networking Event 4/25 Get updated Sheetz Fellows fliers into info folders that are given on tours Lion Ambassadors Potential script for tour guides that can be used for other events as well Have Sheetz Fellows as Ambassadors One student currently involved with both

  12. Accepted Minority Students Goal Is admissions telling students about Sheetz Fellows/Scholarship? Contacted Shari Routch, Director of Enrollment Management Program/diversity materials sent to Fall 2023 accepted minority students Using adopted letter

  13. New Student Orientation Contacted Shari Routch from admissions Offered to share info to colleagues in DUS meeting Contacted Diane Resides Invited us to DUS meeting We met with DUS on April 13th Meeting goals What does DUS currently say, if anything about Sheetz Fellows and/or scholarship? Would DUS be willing to pitch the program/scholarship?

  14. New Student Orientation NSO Prep Broke the stigma Outreach - Sheetz Fellows is for all majors - Students should reach out - Only recommend the program if students show interest in business - Educated about the scholarship - Meet with peer advocates program - Explained finding alternatives for ENTR minor - Not everyone recommends the program - Visit/host events at residence halls - Talk with advisors

  15. Transfer Student Orientation Transfer Student orientation Goes through University Park Only some students attend Altoona for orientation (students choose) Advising is separate Done through individual outreach to students to set them up with advisors affiliated with their majors Possibly target students at Penn Highlands looking to transfer

  16. Next Steps Send DUS marketing materials to add to website New Student Orientation Reach out to suggested groups and programs Maintain contact with DUS

  17. Script Ideas

  18. Script Maintain a 3.25 in major GPA The Sheetz Fellows Program provides students the opportunity to learn professional skills through a variety of real-world experiences. Students participate in class assignments, networking events, mentorship, and more. For participating in the program, students earn $15,000 in scholarships, a fully-paid study away experience, and the opportunity to interact with Steve Sheetz. Code of conduct signed (when enrolled in the first course) Sheetz Fellows application completed and signed (end of the first semester of the third year) Business etiquette dinner Student benefactor reception Ethics course Two Speaker presentations Students are required to schedule ENTR 496 to participate. Entrepreneurship conference Study abroad experience For more information visit the Sheetz Fellows website or contact Donna Bon at djb36@psu.edu. Internship/research initiative 80 hours of servant leadership *Please mention that you heard about the fellows from Lion Ambassadors* Track Communication Lines 7 Entrepreneur in residence 8 monthly mentor meetings

  19. Script Program that focuses on leadership and innovation Innovative leadership program that sparks creativity and drives growth. All majors can join Provides students the opportunity to learn professional skills through a variety of real-world experiences. (Mention interaction with Mr. Sheetz and other business professionals) Enables students to increase their professional skills through constantly engaging in real-world experiences/projects. Gain real-world experience with community projects that you would not find in your mainstream coursework Students earn a paid study away experience, $5,000 scholarship after induction during third year, $10,000 scholarship during fourth year, participation in national business conferences, and business visits There is a building downtown called Sheetz Center for Entrepreneurial Excellence that you should visit if interested, or if you can t make it there, reach out to Professor Bon at djb36@psu.edu

  20. Marketing Materials

  21. Sheetz Fellows Flier Currently all women Blaise being featured on the back

  22. Sheetz Fellows Diversity Scholarship Flier Remove preference given to surrounding counties Explain in-state tuition

  23. Admissions Letter Explain in-state tuition

  24. Admissions Letter, Rewritten

  25. Next steps Make edits where necessary Redistribute Find new places to advertise Virtually On-campus Lion Ambassadors folder DUS website Marketing Materials

  26. Open Discussion

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