Understanding Supply and Demand in Economics

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Exploring the interaction of supply, demand, and price in economics through topics such as market dynamics, characteristics of competitive markets, the law of demand, determinants of demand, and shifting demand. Gain insights into how changes in price and various factors affect supply and demand equilibrium.


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  1. Session 4 Supply and Demand Disclaimer: The views expressed are those of the presenters and do not necessarily reflect those of the Federal Reserve Bank of Dallas or the Federal Reserve System.

  2. TEKS (2) Economics. The student understands the interaction of supply, demand, and price. The student is expected to: (A) understand the effect of changes in price on the quantity demanded and quantity supplied; (B) identify the non-price determinants that create changes in supply and demand, which result in a new equilibrium price; and (C) interpret a supply-and-demand graph using supply-and-demand schedules.

  3. Teaching the Terms Market Demand Supply Determinants Surplus Shortage

  4. Markets A market facilitates the interaction of a buyer and a seller as they complete a transaction Buyers, as a group, determine the demand Sellers, as a group, determine the supply

  5. Characteristics of Competitive Markets Identical goods or services Enough buyers and sellers so that no participant can influence the market price everyone is a price taker

  6. Demand Law of demand Quantity demanded Demand schedule Demand curve Determinants of demand

  7. The Law of Demand As the price rises, the quantity demand falls.

  8. Demand Demand for ____ Price Quantity 6 $5 $4 $3 $2 $1 10 20 30 40 50 5 4 Price 3 2 1 0 10 20 30 40 50 Quantity

  9. Determinants of Demand Income Price of related goods Complements Substitutes Tastes or preferences Expectations Number of buyers

  10. Shifting Demand 8 7 6 5 Price 4 3 2 1 0 10 20 30 40 50 Quantity

  11. Supply Law of supply Quantity supplied Supply schedule Supply curve Determinants of supply

  12. The Law of Supply As the price rises, the quantity supplied rises.

  13. Supply Supply of ____ Price Quantity 6 $5 $4 $3 $2 $1 50 40 30 20 10 5 4 Price 3 2 1 0 10 20 30 40 50 Quantity

  14. Determinants of Supply Input prices Technology Expectations Number of sellers

  15. Shifting Supply 8 7 6 5 Price 4 3 2 1 0 10 20 30 40 50 Quantity

  16. Market Equilibrium Quantity Demanded 10 20 30 40 50 Quantity Supplied 50 40 30 20 10 Price $5 $4 $3 $2 $1

  17. Market Equilibrium 6 Supply 5 4 Price 3 2 1 Demand 0 10 20 30 40 50 Quantity

  18. Market Equilibrium Quantity demanded is less than quantity supplied Surplus Qd< Qs Quantity demanded is equal to quantity supplied Equilibrium Qd= Qs Quantity demanded is greater than quantity supplied Shortage Qd> Qs

  19. Practice Draw the graph. Which curve is shifting because of the changing market conditions? Supply? Demand? Both? Which direction is the shift? Draw the shift. What is the impact on price and quantity?

  20. Price Controls Price Ceiling If price is fixed BELOW the market clearing price Creates a shortage because Qd> Qs Rent controls Price Floor If price is fixed ABOVE the market clearing price Creates a surplus because Qd< Qs Minimum wage

  21. Price Elasticity of Demand Measures the responsiveness of quantity demanded to a change in price Determinants Availability of close substitutes Necessities versus luxuries Definition of the market (food vs. ice cream vs. chocolate ice cream) Time horizon

  22. Price Elasticity and Total Revenue If demand for a good is elastic, price increases lead to lower total revenue If demand for a good is inelastic, price increases lead to higher total revenue

  23. Price Elasticity of Supply Measures the responsiveness of quantity supplied to a change in price Determinants Availability of inputs Time

  24. Questions?