Cognitive Study of Subjectivity Extraction in Sentiment Annotation

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A cognitive study on extracting subjectivity in sentiment annotation, exploring if humans perform subjective extraction similarly to machines for sentiment analysis. The study investigates sentiment oscillations and different methods adopted based on the nature of subjective documents.


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  1. A cognitive study of subjectivity extraction in sentiment annotation Abhijit Mishra1, Aditya Joshi1,2,3, Pushpak Bhattacharyya1 1 IIT Bombay, India 2 Monash University, Australia 3IITB-Monash Research Academy At 5th Workshop on Computational Approaches to Subjectivity, Sentiment & Social Media Analysis, ACL 2014, Baltimore

  2. Subjectivity Extraction Goal: To identify subjective portions of text

  3. Motivation Strong AI suggests that a machine must be perform sentiment analysis in a manner and accuracy similar to human beings Do humans perform subjective extraction as well? A cognitive study of subjectivity extraction in sentiment annotation

  4. Outline Sentiment Oscillations & Subjectivity Extraction Experiment Setup Anticipation & Homing Conclusion & Future Work

  5. Sentiment Oscillations & subjectivity extraction Subjective documents may be: Linear: Oscillating: The story was captivating. The actors did a great job. I absolutely loved the movie! The story was captivating. Only if they had better actors. But then I enjoyed the movie, on the whole. Humans perform subjectivity extraction either as a result of anticipation or as homing . Which of the two methods are adopted depends on the linear/oscillating nature of the subjective document.

  6. Experiment Setup (1/2) A human annotator reads a document and predicts its sentiment A Tobii T120 eye-tracker records eye movements while he/she reads the document * No time restriction, no user input required: to minimize errors.

  7. Experiment Setup (2/2) Dataset 3 Movie reviews in English from imdb One linear, one oscillating, one between the two extremes (D0, D1, D2 respectively) Three documents? Really?! To eliminate predictability To reduce errors due to fatigue 12 human annotators (P0, .. P11 respectively)

  8. Observations: Anticipation (1/2) In case of linear subjective documents, an annotator reads some sentences and begins to skip sentences.

  9. Observations: Anticipation (2/2) Document Length Average number of non-unique sentences read by participants D0 10 21 D1 9 33.83 D2 13 50.42

  10. Observations: Homing (1/3) In case of oscillating subjective documents, an annotator (a) first reads all sentences, (b) revisits some sentences again

  11. Observations: Homing (2/3) Considerable overlap between sentences that are read in the second pass All of them are subjective. Participant TFD-SE PTFD TFC-SE P5 7.3 8 21 P7 3.1 5 11 P9 51.94 10 26 P11 116.6 16 56 Reading statistics for D1 TFD: Total fixation duration for subjective extract; PTFD: Proportion of total fixation duration = (TFD)/(Total duration); TFC-SE: Total fixation count for subjective extract

  12. Observations: Homing (3/3) Homing at a sub-sentence level Sarcasm Multiple regressions around the sarcasm portion for participant P1, document D1 Participant P1 does not correctly detect the sentiment of the document Thwarting

  13. Conclusion & Future Work Based on how sentiment changes through a document, humans may perform subjectivity extraction as a result of anticipation or homing Applications: Pricing models for crowd-sourced annotation Sentiment classifiers that incorporate sentiment runlengths

  14. References WikiSent : Weakly Supervised Sentiment Analysis Through Extractive Summarization With Wikipedia, Subhabrata Mukherjee and Pushpak Bhattacharyya, ECML PKDD 2012 A sentimental education: sentiment analysis using subjectivity summarization based on minimum cuts, Bo Pang, Lillian Lee, ACL 2004

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