Unlocking Buyers for Your Home: A Strategic Approach
Unveil the secrets to finding buyers for your home through targeted strategies like identifying first-time buyers, leveraging MLS listings, and tracking motivated sellers. Discover how partnering with the MLS board can help monitor potential buyers, making your sale more efficient and successful.
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Presentation Transcript
Yes I Have Access To Buyers For Your Home! Allow Me To Explain How We Find A Buyer
There Are 4 Sources To Uncover Your Buyer Group 1 1st Time Home Buyers Group 2 Targeted List of MLS Buyers Group 3 My Company Buyers Group 4 My Personal Buyers Must Buy May Buy Group 1 or 2 Group 1 or 2 We Want To Focus On Group 1 & 2
The Typical Home Each Group Buys Group 1 1st Time Home Buyers Group 2 Repeat Home Buyers Entry Level Prices Various Prices Which Group Does Your Home Appeal To Most?
Which Group Is Easier To Identify & Reach? Group 1 1st Time Home Buyers Group 2 Repeat Home Buyers Difficult! Not Found On The MLS. Easy! Are Found On The MLS. Group 2 Are Sellers Who Currently Have Their Homes Listed For Sale On The MLS.
Understanding How The MLS Partners With Us To Find Our Group 2 Buyer It s The Best Partnership!
I Brought A List of MLS Buyers With Me! How I developed this list of buyers. Why this list is so important to your sale. How I partner with the MLS board to monitor this list of Targeted Buyers so I know when one is ready to buy. They Are The Most Motivated Buyer!
What Do MLS Sellers Do After Selling? Move up to a MORE expensive home. They Become A Buyer! Move down to a LESS expensive home. We Track These Sellers Using The MLS So We Know When They Are Ready To Buy.
The MLS Hotsheets Tell Us When These Sellers Are Ready To Buy A Home. Informs us when a listed seller sells and is now converted to a must buy buyer! Informs us when new sellers come onto the market and are now targetedbuyers for your home! We Monitor These Homes Daily To Identify & Match Up Our Buyers.
The 2 Types of Targeted MLS Buyers Move Up Buyers 20% - 40% Move Down Buyers 20% - 40% Most sellers when sold move up to a more expensive home. Some sellers when sold move down to a less expensive home. Move Up Buyers. Move Down Buyers. Move up 20% to 40% in price. Move down 20% to 40% in price. Next We Do The Math To Produce The List of Targeted MLS Buyers.
Allow Us Do The Math To Find Our Targeted Move Up Buyers! Your Home Value Estimate $500,000 $100,000 Top of Range: $500,000 x 20% Bottom of Range: $500,000 x 40% $200,000 Next We Find The Range.
Your Targeted Move Up Buyer Range! Top of Range - $400,000 $500,000 $100,000 = Top of Bottom - $300,000 $500,000 $200,000 = Your Move Up Buyer Range Is Sellers Listed Between $300,000 to $400,000. Now We Do The Math To Find The Move Down MLS Targeted Buyers.
Your Targeted Move Down Buyer Range! Top of Range + $700,000 $500,000 $200,000 = Bottom of Range - $600,000 $500,000 $100,000 = Your Move Up Buyer Range Is Sellers Listed Between $600,000 to $700,000. Next Is The 5 Mile Radius
What Is The 5 Mile Radius Rule? A seller when sold becomes a Targeted MLS Buyer. They now have money to buy. Most of these Targeted MLS buyers live within a 5 mile radius of your home. And when they buy a home it will be within this 5 mile radius. The Radius Rule Is A Buyer Strategy And Not A Hard Fact Rule.
The 5 Mile Radius Rule Is Then Applied! 17 times out of 20 MLS buyers live within the 5 mile radius of your home. 3 times out of 20 MLS buyers live outside the 5 mile radius of your home. I Personally Work The 5 Mile Radius Target Group! MLS Agents Work Outside The 5 Mile Radius Strategy.
Summary Overview! 5+ Mile Radius 5 Mile Radius 17 times out of 20 5+ Mile Radius 3 times out of 20 5 Mile Radius MLS agents focus outside the 5 mile radius I focus within the 5 mile radius. You Have Every Agent On The MLS Board Working For You!
$500,000 Move Up Example $300,000 $350,000 $375,000 $400,000 These Sellers When Sold Move Up To Your $500,000 Home!
$500,000 Move Down Example $600,000 $650,000 $675,000 $700,000 These Sellers When Sold Move Down To Your $500,000 Home!
What Will You Do When Your Home Is Sold? Move Up? Move Down? You Also Are A Targeted MLS Buyer To A Seller Currently Listed For Sale! But Is The Seller Listed With An Agent Who Knows MLS Target Marketing?
What I Do For You Each & Every Day! Step 1: Homes Are Tracked Daily! The MLS releases DAILY the homes just sold within the system. (Called Hotsheets.) Step 2: When A Target Home Is Identified As Sold I IMMEDIATELY contact the listing agent to discuss if he will take his seller now turned buyer to view your home. Step 3: I Then Direct The Agent To The Internet! Agent views your home online & discusses with the motivated to buy now buyer. I Repeat This Process Until Your Home Is Sold.
The MLS Selling Success Cycle New Listings Come Onto The MLS Daily Listings Sell & Clients Become Move Up or Move Down Buyers The MLS First Time Buyers Provide The Initial Power To The MLS You Make A Move Up Or Move Down Buy & Exit The Cycle The MLS Is The Most Powerful System On The Planet For Finding A Buyer!
Its The Best Strategy! 1. MLS is the most powerful marketing system on the planet. 2. Easiest way to target your buyer. 3. We instantly know when a seller is ready to buy because of the Hotsheets. Targeted MLS Buyers Move Up Move Down
Contact Me I Promise To Bring A List Of Targeted MLS Buyers With Me. The List Will Include Photos Of The Homes Where The MLS Buyers Are Now Living.! Your Photo Contact Info
