Understanding the Communication Process and Elements

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Explore the intricate process of communication involving exchange of ideas, facts, and opinions among transmitters, receivers, and channels. Learn about encoding, decoding, symbols, and the essential steps according to David K. Berlo. Understand the significance of messages, transmitters, and communication channels in effective communication.

  • Communication Process
  • Elements
  • Encoding
  • Decoding
  • David K. Berlo

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Presentation Transcript


  1. Communication is a process Communication is a process of exchange of ideas, facts, opinions and manner by which the receiver of the message shares meaning and understanding with another. It is the whole sequence of transmission and interchange of facts, ideas, feelings. It is organisational process because a group of people and group activities are involved.

  2. COMMUNICATION PROCESS MESSAGE TRANSMITTER RECEIVER COMMUNICATION PROCESS COMMUNICATION CHANNEL COMMUNICATION SYMBOLS

  3. Communication Process MESSAGE SENDER SYMBOLS RECEIVING WORDS ACTIONS LISTENING OBSERVING SPEAKING DRAWING WRITING NUMBERS PICTURES READING ACTING

  4. Elements of Communication MESSAGE SENDER ENCODING CHANNEL DECODING RECEIVER

  5. According to David K Berlo, the whole sequence of communicating with any person involves six steps. Ideation Encoding Transmission Receiving (Sender) Decoding Acting

  6. Message A piece of information spoken or written, to be passed from one person to another. It is the subject matter of communication. It may involve fact, idea, figure , attitude, opinion, or course of action, including information.

  7. Transmitter Sender of the message or communication or spreader, a person who transmits the message. Person who conveys the message is known as communicator or sender. S/He initiates the message. S/He is driving force to change the behaviour of the receiver.

  8. Encoding The process of conversion of the subject matter into symbols is called as encoding. This process transmits facts ,ideas, feelings, opinion into symbols, signs, words, actions, pictures.

  9. Communication channel The transmitter has to select the channel for sending the information. It is the medium or means through which the message passes. the media may be written or oral. There are various forms like letters, reports, manuals, circulars, notes, questionnaries.

  10. Receiver Receiver is the person to whom the message is meant for by the sender. The person who receives message.

  11. Decoding It is the process of translation of an encoded message into ordinary understandable language. Receiver converts symbols , words or signs received from the sender to get the meaning of the message.

  12. Acting According to the understanding of the message, the receiver acts or implements the message.

  13. ELEMENTS OF COMMUNICATION Source : person who creates a message encoding physical process of delivering a message Message : content of the communication process; thoughts and ideas Receiver: recipient of the source s message decoding : the process of interpreting the speaker s message. Channel : the medium through which the speaker sends a message Noise : the interference that serves as a barrier to communication.

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