Understanding Sports Management: Key Concepts and Scope
Sports management involves skills in directing, controlling, budgeting, leading, and evaluating within the context of sports-related organizations. It encompasses a wide range of activities such as planning, organizing, marketing, and coordinating events. Sports analysts play a crucial role in evaluating sports performances and forecasting outcomes. The scope of sports management extends to administrative aspects of teams, clubs, athletes, venues, and events at various levels. Additionally, sports marketing, event coordinating, and sports communication are essential components in the field.
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Presentation Transcript
MEANING OF SPORTS MANAGEMENT LECTURE 2
What is sports management Sports management is any combination of skill related to ,directing, controlling, budgeting leading and evaluating with in the context of an organisation or product or service is related to sport and /or physical activity. planning ,organising
Definition of sports management
Definition of management An art of getting the things done through the efforts others Henry Foyal What a manager does? Luies Allen
Definition of sports management Sports Management refers to all people, activities, businesses, and organisations involved promoting, or organising any product that is sport, fitness, and recreation related Pitts and Stotlar (2002). in producing, facilitating,
Scope of sports management Sports Management involves handling all the administrative aspects of sports teams, sports clubs, athletes, sportspersons, sports venues, and sports events. Sports Management is required at all levels where sports are played from schools to colleges and from local, national to international levels. Sports Analyst Sports Analysts are responsible for evaluating diverse factors of sports performances right from an individual athlete to different teams including clubs, etc. They often forecast the probable conclusion of a tournament. Furthermore, Sports Analyst instructs sports instructors, provides assistance to staff members, and evaluates the opponent contestants.
Sports Marketing The task involves the marketing of sporting tournaments, events, leagues, etc. Further, the ensure ticket sales, TV advertising, Social Media advertising, etc. Event Coordinating The job includes drawing sponsorships for sporting events. Also, sports marketing, commodity sales (team jerseys, caps with the team s logo, sports posters, etc.) Sports Communication The task comprises overseeing associations with the media and press. Additionally, the role involves sports journalism, sports commentary, etc.
