Investor Presentation Template for Startup Founders

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This template provides a structured format for creating an investor presentation for startup founders. It includes sections such as company introduction, market trends, problem statement, solution overview, traction milestones, and business model details. Follow the suggested layouts to craft a compelling pitch deck.


Uploaded on Apr 06, 2024 | 2 Views


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  1. NOTE This is NOT a designed deck. It s a template meant to help founders with CONTENT WRITING ONLY. Layouts are suggestions only.

  2. NOTE Pick 15-16 slides There are multiple versions of many slides

  3. [Company] provides [benefit] by [feature]. BACKED BY AS SEEN IN Seed-round Investor Presentation

  4. TREND [Vertical] will grow to [size] by [year] driven by [force]. $XX Bil GROWTH DRIVERS The first growth driver +$X Bil The second growth driver $XX Bil The third growth driver 20XX 20XX 4

  5. PROBLEM Yet, [the huge problem] because [the root cause]. XX% Big, yet credible statistic or fact XX% Big, yet credible statistic or fact XX% Big, yet credible statistic or fact The first implication and the first problem The next implication and the next problem The final implication and the last problem 5

  6. SOLUTION [Company] provides [benefit] for [target] by [feature]. Benefit Statement Feature statement that enables the benefit here Benefit Statement Feature statement that enables the benefit here Benefit Statement Feature statement that enables the benefit here 6

  7. TRACTION [Recent achievement] + [the next stage of growth]. Q1 20XX Estimated launch date or milestone Q2 20XX Estimated launch date or milestone ACHIEVEMENTS TO-DATE The first big achievement The next big one And the last big one Q3 20XX Estimated launch date or milestone 7

  8. TRACTION [Recent achievement] + [the next stage of growth]. $XX Mil Revenue or financial stat if it exists Short quote from a customer or user if one exists. Emphasis on short, no paragraphs please. XX,000 Users or customer metric if it exists Person, Title 8

  9. MODEL Operating a [business model] + [main revenue stream]. SOMETHING OVER HERE SOMETHING ELSE OVER HERE Feature Thing Feature Thing Benefit of feature Benefit of feature Benefit of feature Benefit of feature Feature Thing Feature Thing Benefit of feature Benefit of feature Feature Thing Feature Thing 9

  10. MODEL Operating a [business model] + [main revenue stream]. PRICING ECONOMICS ACQUISITION $XXX Revenue/User XX Months Lead Time $XX Per Year $XXX Acquisition Cost $XXk Contract Value XXX Contract Length $XXX Another Metric $XXk Lifetime Value 10

  11. HOW IT WORKS [Company] + [major feature] + [unique benefit]. SOMETHING OVER HERE SOMETHING ELSE OVER HERE Feature Thing Feature Thing Benefit of feature Benefit of feature Benefit of feature Benefit of feature Feature Thing Feature Thing Benefit of feature Benefit of feature Feature Thing Feature Thing 11

  12. HOW IT WORKS [Company] + [major feature] + [unique benefit]. STEP 01 STEP 02 STEP 03 Short Phrase Short Phrase Short Phrase Something in step one Something in step two Something in step three Something in step one Something in step two Something in step three Something in step one Something in step two Something in step three 12

  13. LANDSCAPE [Company] + [superior benefit] + [positioning]. [Revenue Model] xxx xxx xxx xxx [Target] xxx xxx xxx xxx [Positioning] xxx xxx xxx xxx [Pricing] xxx xxx xxx xxx [Key Feature] xxx xxx xxx xxx 13

  14. LANDSCAPE [Company] + [superior benefit] + [positioning]. Descriptor Descriptor Descriptor [Revenue Model] [Revenue Model] [Revenue Model] [Target] [Target] [Target] [Positioning] [Positioning] [Positioning] [Pricing] [Pricing] [Pricing] 14

  15. LANDSCAPE [Company] + [superior benefit] + [positioning]. HONEST AXIS Key differentiator Key differentiator HONEST AXIS HONEST AXIS Key differentiator HONEST AXIS 15

  16. GROWTH [Company] is focusing on [key marketing channels] for growth. Key partner for marketing or sales Marketing Channel $XXXk Monthly marketing or sales budget Approach to channel Marketing Channel Approach to channel Approach to channel Marketing Channel $XXXk Monthly marketing or sales budget Approach to channel Marketing Channel 16

  17. OPPORTUNITY [Market] represents a [huge dollar amount] opportunity by [year]. $XXX Bil Total Available Market [Equation info for between these steps] $XX Bil Serviceable Available Market [Equation info for between these steps] $XXX Mil Serviceable Obtainable Market 17

  18. OPPORTUNITY [Market] represents a [huge dollar amount] opportunity by [year]. COUNTRY $XX Bil COUNTRY $XX Bil COUNTRY $XX Bil COUNTRY $XX Bil $XX Bil Total Market COUNTRY $XX Bil COUNTRY $XX Bil 18

  19. VISION [Company] aims to [big huge audacious goal]. INITIAL MARKET EXPANSION MARKET EXPANSION MARKET $XXX Bil Opportunity Size $XXX Bil Opportunity Size $XXX Bil Opportunity Size Some added detail Some added detail Some added detail Some added detail Some added detail Some added detail Some added detail Some added detail Some added detail 19

  20. TEAM A founded by [industry] [adjectives]. Firstname Lastname TITLE Firstname Lastname TITLE Firstname Lastname TITLE XX years of doing YY thing for ABC companies XX years of doing YY thing for ABC companies XX years of doing YY thing for ABC companies XX million earned doing ABC thing managing YY employees XX million earned in YY successful exits as a founder XX million earned doing ABC thing managing YY employees 20

  21. TEAM A founded by [industry] [adjectives]. 7 Sales & Marketing 5 Engineering Firstname Lastname TITLE Firstname Lastname TITLE XX years of doing YY thing for ABC companies XX years of doing YY thing for ABC companies XX million earned doing ABC thing managing YY employees XX million earned in YY successful exits as a founder 10 Customer Service 21

  22. ADVISORS Advised by [adjective]. Firstname Lastname TITLE Firstname Lastname TITLE Firstname Lastname TITLE XX years of doing YY thing for ABC companies XX years of doing YY thing for ABC companies XX years of doing YY thing for ABC companies XX million earned doing ABC thing managing YY employees XX million earned in YY successful exits as a founder XX million earned doing ABC thing managing YY employees 22

  23. FINANCIALS Projecting [$XX Mil] by [date]. 8 20XX 20XX 20XX 20XX 20XX 7 [Business KPI] XX XX XX XX XX [Revenue] $XXX $XXX $XXX $XXX $XXX 4.5 4 [Revenue] $XXX $XXX $XXX $XXX $XXX [Expenses] $XXX $XXX $XXX $XXX $XXX [Expenses] $XXX $XXX $XXX $XXX $XXX [Profit] $XXX $XXX $XXX $XXX $XXX 20xx 20xx 20xx 20xx 23

  24. FINANCIALS Projecting [$XX Mil] by [date]. 9 8 7 4.5 4 20xx 20xx 20xx 20xx 20xx 24

  25. USE OF FUNDS Raising [$XX Mil] to [objective]. $XXXk Expenditure $XX Mil Seed-round $XXXk Expenditure $XXXk Expenditure $XXXk Expenditure 25

  26. Join us as we [final call-to-action]. Why now reason #1 Why now reason #2 Why now reason #3 Firstname Lastname EMAIL@COMPANY.COM

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