Insights on Operations Management Course: Lessons and Future Reflections

 
Coursera Course “An Introduction to
Operations Management”: Lessons Learnt
and Reflections on Future Coursera Offerings
 
Christian Terwiesch
Andrew M. Heller Professor at The Wharton School
terwiesch@wharton.upenn.edu
 
 
 
An Introduction to Operations Management
 
Some Raw Data
 
87,000 Users signed up
 
58,000 Users watched at least some videos
 
37,500 Users responded to in-video quizzes
 
10,000 Users did at least one homework
 
7,000 Users took the final exam
 
7,000 Users active in forum
 
Production Process
 
Old
Tablet PC with microphone; studio lights
 
Do-it-yourself: video editing and recording
 
All videos specifically produced for the purpose
 
 
New
Exact same process
 
About $2k in studio (office) improvement
 
 
Take Away #1
Rapid, decentralized production
Need for somebody to understand the process
and the technology
 
Some High Level Reflections
Coursera and the Efficient Frontier
 
Student
Learning
 
Low
 
High
 
Many traditional
schools and universities
 
Student payments
 
High tuition
 
Low tuition
 
Office
hours
 
Coursera
 
Khan
Academy
 
New service delivery models in education have shifted the frontier
 
We can “cash-in” by:
(a) better learning (a smarter world) or by
(b) saving money holding learning constant
 
New frontier
 
Old
frontier
 
Faculty productivity
 
Low productivity
 
High productivity
 
A Slightly More Accurate Picture
 
Student
Learning
 
Low
 
High
 
Many traditional
schools and universities
 
Student payments
 
Free
 
Office
hours
 
Coursera
 
Future innovations will not make Coursera cheaper to the user
 
Being honest, we did sacrifice some learning
 
In the future, focus needs to be on better outcome
 
New frontier
 
Old
frontier
 
The Next Frontier will Move
 us UP
 
Student
Learning
 
Low
 
High
 
Many traditional
schools and universities
 
Student payments
 
Free
 
Office
hours
 
Coursera
 
Implications for today
Leveraging user generated content
Rethinking the publishing / library ecosystem
 
New frontier
 
Old
frontier
 
Letting Other
s Do the Work – User Generated Content
And the Coursera Operations Challenge
 
Started because of the vision to have documentary quality content of actual businesses
 
Letting Other
s Do the Work – User Generated Content
 
The Coursera Operations Project
Show case how the course applies to the lives/work places of the students
Enable students to post their own deliverables / learn from each other
=> Structure that information to make it accessible for future students (and the world)
 
Take Away #2:
MOOCs are not a broadcasting machine but will generate huge amount of new content
Great for libraries / not just true in business courses (think poetry)
 
What Will
 Happen to Text Books et al?
 
Old model:
Professor
 
$15-40k per CU
$100 per student
per session
 
Publishers
 
Case writers / HBS
 
Tutors
 
Simulation licenses
 
…..
 
We could not teach without this EcoSystem in the past…
… why do we think we can do it now?
Plus: tons of new start-ups offering their products and services
 
Take Away #3
Enormous opportunity for libraries to create / package bundles of learning experiences
Faculty are domain experts, somebody needs to understand the system
 
Conclusion
 
Take Away #1
Rapid, decentralized production
Need for somebody to understand the process and the technology
 
Take Away #2:
MOOCs are not a broadcasting machine but will generate huge amount of new content
Great for libraries / not just true in business courses (think poetry)
 
Take Away #3
Enormous opportunity for libraries to create / package bundles of learning experiences
Faculty are domain experts, somebody needs to understand the system
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Explore the journey of the "Introduction to Operations Management" course, with raw data on user engagement, production process insights, reflections on student learning efficiency, and implications for the future of education. Delve into the shift in service delivery models and the balance between better learning outcomes and cost savings.

  • Operations Management
  • Coursera
  • Student Learning
  • Education Frontier
  • Reflections

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  1. Coursera Course An Introduction to Operations Management : Lessons Learnt and Reflections on Future Coursera Offerings Christian Terwiesch Andrew M. Heller Professor at The Wharton School terwiesch@wharton.upenn.edu

  2. An Introduction to Operations Management

  3. Some Raw Data 87,000 Users signed up 58,000 Users watched at least some videos 37,500 Users responded to in-video quizzes 10,000 Users did at least one homework 7,000 Users took the final exam 7,000 Users active in forum

  4. Production Process Old Tablet PC with microphone; studio lights Do-it-yourself: video editing and recording All videos specifically produced for the purpose New Exact same process About $2k in studio (office) improvement Take Away #1 Rapid, decentralized production Need for somebody to understand the process and the technology

  5. Some High Level Reflections Coursera and the Efficient Frontier Student Learning High Office hours Coursera Khan Academy Many traditional schools and universities New frontier Old frontier Low High tuition Low productivity Low tuition High productivity Student payments Faculty productivity New service delivery models in education have shifted the frontier We can cash-in by: (a) better learning (a smarter world) or by (b) saving money holding learning constant

  6. A Slightly More Accurate Picture Student Learning High Office hours Coursera Many traditional schools and universities New frontier Old frontier Low Student payments Free Future innovations will not make Coursera cheaper to the user Being honest, we did sacrifice some learning In the future, focus needs to be on better outcome

  7. The Next Frontier will Move us UP Student Learning High Office hours Coursera Many traditional schools and universities New frontier Old frontier Low Student payments Free Implications for today Leveraging user generated content Rethinking the publishing / library ecosystem

  8. Letting Others Do the Work User Generated Content And the Coursera Operations Challenge Started because of the vision to have documentary quality content of actual businesses

  9. Letting Others Do the Work User Generated Content The Coursera Operations Project Show case how the course applies to the lives/work places of the students Enable students to post their own deliverables / learn from each other => Structure that information to make it accessible for future students (and the world) Take Away #2: MOOCs are not a broadcasting machine but will generate huge amount of new content Great for libraries / not just true in business courses (think poetry)

  10. What Will Happen to Text Books et al? Old model: Professor Publishers Case writers / HBS Tutors Simulation licenses $15-40k per CU $100 per student per session .. We could not teach without this EcoSystem in the past why do we think we can do it now? Plus: tons of new start-ups offering their products and services Take Away #3 Enormous opportunity for libraries to create / package bundles of learning experiences Faculty are domain experts, somebody needs to understand the system

  11. Conclusion Take Away #1 Rapid, decentralized production Need for somebody to understand the process and the technology Take Away #2: MOOCs are not a broadcasting machine but will generate huge amount of new content Great for libraries / not just true in business courses (think poetry) Take Away #3 Enormous opportunity for libraries to create / package bundles of learning experiences Faculty are domain experts, somebody needs to understand the system

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