INNOVATION (DESIGN THINKING)

INNOVATION (DESIGN THINKING)
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Dive into the world of innovation through the lens of design thinking with Dr. Prabhat K. Dwivedi, an Associate Professor at CSJM University in Kanpur, India. Explore how innovative solutions are crafted, challenges are navigated, and creativity is fostered within the realm of business management.

  • Innovation
  • Design Thinking
  • Dr. Prabhat K. Dwivedi
  • Business Management
  • CSJM University

Uploaded on Mar 06, 2025 | 0 Views


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  1. I INNOVATION NNOVATION (DESIGN THINKING) Dr Prabhat K. Dwivedi Associate Professor Deptt. of Business Management, CSJM University, Kanpur, India

  2. If I had asked the public what they wanted, they If I had asked the public what they wanted, they would have said a faster horse. would have said a faster horse. Henry Ford (1863 - 1947) Founder of Ford Motor Company 2

  3. BCG BCG S S T TOP NNOVATIVE C COMPANIES OP 5 OMPANIES 2020 5 3 M MOST OST I INNOVATIVE 2020

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  6. INNOVATION Innovation entrepreneurs, the means by which they exploit change as an opportunity for a different business or a different service. is the specific tool of "Innovation is the implementation or creation of something new that has realized value to others . 6

  7. DIFFERENCE BETWEEN RESEARCH & INNOVATION Research is a systematic process to generate understandings or innovation is a process of improvising the knowledge generated from research to meet real needs. knowledge, while 7

  8. Product Differentiation Innovation 8

  9. Design Attributes Product Differentiation Characteristics Aesthetics 9

  10. INNOVATION Idea Implementation Impact 10

  11. MYTHSOF INNOVATION Innovation begins with creativity. Innovation is a smooth linear process. Innovation is about risk-taking. 11

  12. REALITYOF INNOVATION Innovation begins with creativity. Innovation begins with curiosity. Innovation is a smooth linear process. Innovation is iterative and the outcome of a series of experiments. Innovation is about risk-taking. Effective innovation involves risk- taking, assessment and mitigation. 12

  13. SOURCES https://harappa.education/harappa-diaries/what- is-creative-thinking-and-its-importance https://www.chasegroup.com.au/how-to- successfully-drive-innovation-in-organisations https://www.forbes.com/sites/louiscolumbus/20 20/06/28/the-most-innovative-companies-of- 2020-according-to-bcg/?sh=26e5ed862af3 https://www.forbes.com/sites/gregsatell/2013/0 3/07/how-to-manage-innovation- 2/?sh=4fd53fc4785a 13

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