Expert Entrepreneurship Principles for Success
I saw 200 students in the last
5 years trying to be
entrepreneurial
, start a
business or solve a complex
problem.
Immo Dijkma, Hanzehogeschool
Entrepreneurship / creativity / Incubator
Cube 050
Draw your relation with
entrepreneurship
29-9-2024
Toetsing en rendement 2
2Instituut voor Marketing & Management
Visual presentation of your
project
29-9-2024
Toetsing en rendement 3
3Instituut voor Marketing & Management
effectuation
Saras Sarasvathy: what
makes entrepreneurs
entrepreneurial?
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When expert entrepreneurs set out to
build a new venture, they start with their
means: who I am, what I know, and
whom I know. Then, the entrepreneurs
imagine possibilities that originate from
their means.
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Expert entrepreneurs limit risk by
understanding what they can afford to
lose at each step, instead of seeking large
all-or- nothing opportunities. They choose
goals and actions where there is upside
even if the downside ends up happening.
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Expert entrepreneurs build partnerships
with self-selecting stakeholders. By
obtaining pre-commitments from these key
partners early on in the venture, experts
reduce uncertainty and co-create the new
market with its interested participants.
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Expert entrepreneurs invite the surprise
factor. Instead of making “what-if”
scenarios to deal with worst-case
scenarios, experts interpret “bad” news and
surprises as potential clues to create new
markets.
29-9-2024
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Expert entrepreneurship principles for success involve starting with available resources, limiting risks through affordable loss strategies, building strategic partnerships, and leveraging contingencies. These principles guide entrepreneurs in navigating uncertainty and creating opportunities for growth and innovation.
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Presentation Transcript
I saw 200 students in the last 5 years trying to be entrepreneurial, start a business or solve a complex problem. Immo Dijkma, Hanzehogeschool Entrepreneurship / creativity / Incubator Cube 050
Draw your relation with entrepreneurship 29-9-2024 Toetsing en rendement 2 2Instituut voor Marketing & Management
Visual presentation of your project 29-9-2024 Toetsing en rendement 3 3Instituut voor Marketing & Management
Saras Sarasvathy: what makes entrepreneurs entrepreneurial? effectuation http://www.blueport-lauwersoog.nl/pictures/root/logos/deelnemers/kennisinstellingen_overig/Hanzehogeschool_Groningen.jpg
Bird-in-Hand (Means) Principle When expert entrepreneurs set out to build a new venture, they start with their means: who I am, what I know, and whom I know. Then, the entrepreneurs imagine possibilities that originate from their means. http://www.blueport-lauwersoog.nl/pictures/root/logos/deelnemers/kennisinstellingen_overig/Hanzehogeschool_Groningen.jpg
Affordable Loss Principle Expert entrepreneurs limit risk by understanding what they can afford to lose at each step, instead of seeking large all-or- nothing opportunities. They choose goals and actions where there is upside even if the downside ends up happening. http://www.blueport-lauwersoog.nl/pictures/root/logos/deelnemers/kennisinstellingen_overig/Hanzehogeschool_Groningen.jpg
Crazy Quilt (Partnerships) Principle Expert entrepreneurs build partnerships with self-selecting stakeholders. By obtaining pre-commitments from these key partners early on in the venture, experts reduce uncertainty and co-create the new market with its interested participants. http://www.blueport-lauwersoog.nl/pictures/root/logos/deelnemers/kennisinstellingen_overig/Hanzehogeschool_Groningen.jpg
Lemonade (Leverage Contingencies) Principle Expert entrepreneurs invite the surprise factor. Instead of making what-if scenarios to deal with worst-case scenarios, experts interpret bad news and surprises as potential clues to create new markets. http://www.blueport-lauwersoog.nl/pictures/root/logos/deelnemers/kennisinstellingen_overig/Hanzehogeschool_Groningen.jpg
CoE VALUE050 en incubator CUBE050 CUBE050 Moreinformation? Website: www.cube050.nl Twitter: @CUBE_050 Email: b.j.dallinga@pl.hanze.nl 29-9-2024
