Effective Video Production Strategies for Marketing Professionals
Enhance your video production skills with insightful tips and strategies shared by Eric Walker, Communications/Marketing Coordinator at Mt. San Jacinto College. Explore topics such as smartphone shootout, lighting, audio, camera stabilization, social media usage, website integration, and top 10 video capturing scenarios. Discover the importance of video content and learn about general video tips for creating engaging and impactful videos. Plus, get a peek into Eric's mobile shooting bag filled with essential smartphone apps. Elevate your marketing videos with these expert insights!
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Presentation Transcript
SMARTPHONE SHOOTOUT ERIC WALKER MT. SAN JACINTO COLLEGE COMMUNICATIONS/MARKETING COORDINATOR
LIGHTING MT. SAN JACINTO COLLEGE OFFICE PUBLIC INFORMATION & MARKETING
AUDIO MT. SAN JACINTO COLLEGE OFFICE PUBLIC INFORMATION & MARKETING
CAMERA STABILIZATION Career Event DJI OSMO MT. SAN JACINTO COLLEGE OFFICE PUBLIC INFORMATION & MARKETING
DONT FORGET VIDEO PRODUCTION 1. Captioning 2. Photo releases MT. SAN JACINTO COLLEGE OFFICE PUBLIC INFORMATION & MARKETING
USE ON SOCIAL MEDIA IG STORY HIGHLIGHTS FB Banner IG RAIN IG STORY HIGHLIGHTS LIVESTREAM YOUTUBE MT. SAN JACINTO COLLEGE OFFICE PUBLIC INFORMATION & MARKETING
USE ON WEBSITE MSJC IG STORY HIGHLIGHTS FB Banner WEBM MT. SAN JACINTO COLLEGE OFFICE PUBLIC INFORMATION & MARKETING
My Top 10 for capturing video 1. Athletic events 2. Performing Arts Shows 3. Employee Convocations 4. Graduation 5. Campus tours 6. Testimonials 7. Campus Life 8. Montages 9. Event Promotions 10. Press Conferences MT. SAN JACINTO COLLEGE OFFICE PUBLIC INFORMATION & MARKETING
Why Video? MT. SAN JACINTO COLLEGE OFFICE PUBLIC INFORMATION & MARKETING
GENERAL VIDEO TIPS 1. PRACTICE 2. USE A STORYBOARD 3. SHOW DON T TELL 4. REPURPOSE 5. GAIN FEEDBACK MT. SAN JACINTO COLLEGE OFFICE PUBLIC INFORMATION & MARKETING
MY MOBILE SHOOTING BAG SMART PHONE APPS *CAMERA APP ADOBE CLIP MAGISTO YOUTUBE VOLOCO SAMSUNG GO SHORTCUT LINKS MT. SAN JACINTO COLLEGE OFFICE PUBLIC INFORMATION & MARKETING
MY MOBILE SHOOTING BAG GEAR *MOBILE PHONE *DJI OSMO MOBILE *LAPEL MICROPHONE SURFACE PRO 360 CAMERA MEMORY CARD SLIDER MT. SAN JACINTO COLLEGE OFFICE PUBLIC INFORMATION & MARKETING
MY MOBILE SHOOTING BAG WISHLIST WIRELESS LAPEL DRONE SLING STUDIO MT. SAN JACINTO COLLEGE OFFICE PUBLIC INFORMATION & MARKETING
HAVE FUN WITH VIDEO Micah Orloff - 2019 Eagle Excellence MSJC Foundation thanks you https://www.instagram.com/p/Bv4hzyXBECV/ MT. SAN JACINTO COLLEGE OFFICE PUBLIC INFORMATION & MARKETING
Mobile Shootout Exercise 1. Video record interviews Download/open Adobe Clip App new project>select clips>edit 2. Post it on CCPRO facebook.com/groups/82929514036 MT. SAN JACINTO COLLEGE OFFICE PUBLIC INFORMATION & MARKETING
QUESTIONS??? THANKYOU! EWALKER@MSJC.EDU 951.487.3063 linkedin.com/in/ewalker31 MT. SAN JACINTO COLLEGE OFFICE PUBLIC INFORMATION & MARKETING