Community Perceptions in Educational Master Planning Task Force Report

The report presents findings from a community perceptions questionnaire distributed to various organizations, schools, and religious institutions. It includes data on respondent demographics, neighborhood distribution, familiarity with Cañada College, and willingness to provide further feedback. The survey results provide insights for the Educational Master Planning Task Force to consider in their planning process.

• Community Perceptions
• Educational Planning
• Survey Data
• Institution Effectiveness
• Demographic Analysis

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1. External Scan Prepared for the Educational Master Planning Task Force December 1, 2021 Office of Planning, Research & Institutional Effectiveness

2. Elements of the External Scan Community Perceptions Questionnaire SMCCCD Environmental Scan (separate document) U.S. Census data and mapping

3. Community Perceptions Questionnaire Fall 2021

4. Distribution and follow up QUESTIONNAIRE DETAILS: sent in English and Spanish distributed to approximately 71 community organizations, 26 high schools, and 81 churches and religious organizations RESPONSES: received 223 responses about 40% of responses in Spanish 68 respondents indicated a willingness to speak with us further about their feedback currently conducting 1:1 phone calls and focus groups

5. Demographics of Respondents The respondents are not a representative sample of a larger group Disaggregating responses by anything other than language is not possible due to a high percentage of blanks for various questions English speaking respondents are more likely to be older than the Spanish speaking respondents and twice as likely to be Hispanic/Latinx than White. Spanish speaking respondents were more likely than English speakers to NOT provide any demographic information and much more likely to be Hispanic/Latinx than any other race or ethnicity

6. Neighborhood where respondent lives % of total respondents NO RESIDENCE LOCATION PROVIDED Redwood City East Palo Alto I do not live in San Mateo County Other San Mateo County city (not on this list) Menlo Park North Fair Oaks San Carlos Atherton Belle Haven La Honda 34.1% 29.6% 10.8% 9.0% 7.6% 4.0% 1.8% 1.8% 0.4% 0.4% 0.4%

7. How familiar are you with Caada College? 30% 27% 27% 26% 25% 25% 22% 20% 20% 17% 16% 15% 10% 7% 4% 5% 0% Extremely familiar Very familiar Moderately familiar English Slightly familiar Not familiar at all Spanish

8. Overall, what is your perception of Caada College? 40% 36% 35% 33% 30% 25% 20% 16% 14% 15% 10% 5% 0.5% 0.4% 0% (blank) Highly favorable Somewhat favorable Neutral Somewhat unfavorable Highly unfavorable

9. Overall, what is your perception of Caada College? 45% 43% 40% 37% 35% 35% 30% 26% 25% 22% 20% 16% 13% 15% 10% 6% 5% 1% 1% 0% 0% 0% (blank) Highly favorable Somewhat favorable English Neutral Somewhat unfavorable Highly unfavorable Spanish

10. The degree to which respondents are familiar with the college has a positive correlation (.24) with their opinion of the college: the more familiar, the more positive the overall perception of Ca ada.

11. Caada College's main campus is easy to get to from where you live... 33% 35% 28% 30% 24% 25% 20% 15% 8% 10% 5% 3% 5% 0% (blank) Strongly agree Somewhat agree Somewhat disagree Strongly disagree I don't know where the main campus is

12. Caada College's main campus is easy to get to from where you live... 50% 44% 40% 28% 28% 27% 30% 25% 20% 20% 11% 10% 5% 4% 4% 3% 1% 0% (blank) Strongly agree Somewhat agree Somewhat disagree Strongly disagree I don't know where the main campus is English Spanish

13. Caada College's main campus is easy to get to from where you live... 120% 100% 0% 0% 0% 0% 0% 0% 0% 0% 0% 3% 0% 0% 0% 0% 18% 22% 25% 25% 20% 25% 80% 38% 17% 25% 25% 60% 44% 59% 100% 100% 100% 40% 33% 25% 75% 35% 58% 20% 12% 33% 25% 21% 15% 12% 2% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% Atherton (1) Belle Haven (1) East Palo Alto (24) I do not live in San Mateo County (20) La Honda (1) Menlo Park (9) North Fair Oaks (4) Other San Mateo County city (17) Redwood City (66) San Carlos (4) I don't know where the main campus is Strongly agree Somewhat agree Somewhat disagree Strongly disagree

14. Preliminary, anecdotal feedback from 1:1 interviews Overall, Ca ada s brand is positive The Middle College and Promise Program are well known and well regarded Events that showcase student work should be highlighted There is a real desire for more community access and engagement with the campus. The campus is a community asset which should be leveraged for more hours of the day and on weekends. It should never be or feel empty and unused. Summer camps and programs should increase. Neighborhood support (and resistance) for student housing.

15. Environmental Scan

16. Silicon Valley industries generate high wages for some Traffic and commute patterns worsen High cost of living School age population declining Older, already educated residents move in Work-school imbalance due to low-wage/high-cost environment Low and moderate income families forced out

18. San Mateo County K-12 Enrollment Trends 2016-2021 98,000 95,620 95,155 96,000 94,234 93,554 94,000 92,000 90,315 90,000 88,000 86,000 2016-17 2017-18 2018-19 2019-20 2020-21 San Mateo County High School Graduates: Projections 6,815 7,000 6,744 6,643 6,592 6,518 6,500 6,279 6,247 6,198 6,122 5,925 5,895 6,000 5,770 5,500 5,000 2019-20 2020-21 2021-22 2022-23 2023-24 2024-25 2025-26 2026-27 2027-28 2028-29 2029-30 2030-31

19. College-Going Rate of Caada College feeder high schools and districs in 2017-18 90% 84% 80% 77% 80% 76% 76% 73% 73% 72% 68% 70% 64% 60% 50% 40% 30% 26% 20% 10% 0% Redwood High State of California East Palo Alto Academy Menlo-Atherton High Sequoia High Sequoia Union High School District San Mateo Union High School District Everest Public High Woodside High Summit Preparatory Charter High Carlmont High

22. The educational attainment of County residents v. the education requirements of County jobs 60% 49% 50% 40% 32% 29% 30% 20% 20% 14% 14% 11% 8% 7% 10% 6% 0% High school or vocational training % of current job postings in San Mateo County requiring this level of education % of San Mateo residents over 25 years of age with this level of educational attainment Associate's degree Bachelor's degree Master's degree Doctoral degree Sources: Burning Glass/Labor Insight/EMSI and the US Census 2019 American Community Survey

26. Breakout Group Discussion Questions Socio-economic and demographic shifts in our region are dramatically changing who our potential students are and what they might need. How can Ca ada adapt? What shifts or modifications to existing college programs might help? What kind of new programs or strategies might help Ca ada? Are there ways of leveraging the transfer center plan to better support as many types of students as possible? We can t be all things to all people, but what are the 1-2 things we could do well? What things should Ca ada prioritize the most? What kind of strategic partnerships should Ca ada develop or further develop (such as with high schools or our sister colleges)?